Consumers Expect Cars To Offer More Time With Media
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Amid expectations that cars will add more self-driving features, there is speculation that consumers will have more time for other activities while on the go. Amid these possibilities, they also want reassurances that they will be safe.
“Safety is Americans’ No. 1 priority, both when thinking about current needs and when imagining the future of cars and mobility,” according to a report by advertising agency Dentsu. “As cars continue to evolve, 7 in 10 Americans foresee safety becoming increasingly important. They also believe driverless vehicles will dominate future mobility, highlighting the synergy between safety and autonomy.”
“Safety is Americans’ No. 1 priority, both when thinking about current needs and when imagining the future of cars and mobility,” according to a report by advertising agency Dentsu. “As cars continue to evolve, 7 in 10 Americans foresee safety becoming increasingly important. They also believe driverless vehicles will dominate future mobility, highlighting the synergy between safety and autonomy.”
