Commentary

What’s Mobile’s Killer App? (Hint, It’s Not The App Store)

Actually, it may be it’s original app: voice. At least that’s the perspective of Nokia’s Jeremy Wright. At least for now.

“What we’re seeing dramatically at the moment, is the transition of people from social network sites… online to mobile devices,” Wright noted, adding that mobile search is another important app.

“Seventy percent of searches in mobile are for things that are local to where the person is,” he said.

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