• Tech Crunch, Thursday, February 4, 2010 2:24 PM

According to TechCrunch, 5min is dominating the how-to video space. The syndication platform for instructional, knowledge and lifestyle videos -- both professionally produced and user-generated -- attracted 30.5 million unique viewers in December, according to comScore. To that number into perspective, AOL saw 30 million unique viewers that month.

In terms of videos streamed, 5min saw 75.4 million streams, while its video library now boasts 150,000 videos across a variety of categories from food and health, to home and garden. What's the site's secret? TechCrunch attributes its success largely to partnerships for branded content some top media companies like with Scripps and Hearst.

Read the whole story at Tech Crunch »