To begin with, Max noted that Gord Hotchkiss discussed the "big shifts in technology" over the last 150 years, which, "while very disruptive, the key findings was that at the end of every major
technology disruption, society is better at the end of each one. And that's probably what's going on here."
Nokia had the iPhone several years before Apple, but it's management team scuttled
it.
"Culture matters and when you're moving fast to keep up with change, culture matters, and purpose matters," Kalehoff noted.