Clarification: New Social Service Dubbed Custom Analytics, Not SoMe
Jan 28, 2011, 8:00 AM
A story ("Knowledge Networks Probing Social Networks, Identifies New 'SoMe' Consumer Segment") in the Jan. 27th edition of Online Media Daily incorrectly referred to the new custom analytics service tied to Knowledge Networks' "Faces of Social Media" syndicated research database as, "SoMe." The new service is called "Custom Analytics." SoMe is the way Knowledge Networks refers to the segment of consumers it tracks.