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Top Loyalty Engagement Brands For Gen Y

Feb 10, 2012, 8:00 AM
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Today, subscribers will be getting Engage:Gen Y. Here are the top brands in categories that are relevant, according to Brand Keys’ 2011 Customer Loyalty Engagement Index.

Beer

  1. Sam Adams/Coors (tie)
  2. Stella Artois/Corona (tie)
  3. Heineken/Michelob (tie)
  4. Guinness
  5. Miller
  6. Budweiser

Beer (Light)

  1. Sam Adams Light
  2. Coors Light
  3. Michelob Light
  4. Bud Light
  5. Natural Light
  6. Miller Lite
  7. Amstel Lite

Smart Phones

  1. Apple
  2. Samsung
  3. HTC
  4. Motorola
  5. LG
  6. Nokia
  7. Blackberry

Wireless Phone Service

  1. AT&T Wireless
  2. Verizon Wireless
  3. Sprint PCS
  4. T-Mobile

Social Networking

  1. Facebook
  2. Youtube
  3. Twitter
  4. LinkedIn
  5. Google Plus
  6. MySpace
  7. Yelp
  8. Four Square
  9. Flickr
  10. Quora
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