Dole's Digital Marketing Manager
Chief Marketer, Thursday, July 5, 2012 8 AM
This year Dole did its fourth iteration of “The Dole California Cook Off,” which was staged on Facebook. A supporting sweepstakes offers the chance for one of the entrants to be a blogger and a judge on Sunday to help determine the winner. Michael Contreras, the digital marketing manager for Dole Packaged Foods, talks about contests, smoothies, bloggers and what keeps him up at night.
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