GroupM Releases Revised 2012 Global Ad Spend

by , Jul 19, 2012, 9:52 AM
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GroupM released Thursday a revised forecast for growth in ad spending. The company now estimates 5.1% growth to $506.3 billion for global media spend in 2012, down from 6.3% projected late last year. The 70-country forecast also predicted global ad spending in 2013 will rise 5.3% to $533.2 billion.

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