• by Joe Mandese  @mp_joemandese, August 22, 2012

That’s what VP-Digital Media Grant Whitmore disclosed to Mobile Insider Summit attendees during his opening remarks this morning.

Whitmore said the 1 million paid subs goal has been Hearst magazine chief David Carey’s on-the-record goal for some time, because he feels it is imperative that the magazine publisher cultivate the premium revenue stream.

“We’re on track to do that,” Whitmore said.