Mediabrands Names Additional BPN Executives

Mediabrands has named Liz Ross North American CEO of its new conflict shop BPN.

Previously she was CEO Mediabrands Ventures North America.

The shop also named Mauricio Sabogal global CEO of the new agency, which has been quietly rolling out this year in markets in Asia, Europe and the Americas. 

Previously, Sabogal was president world markets, Mediabrands UM and Initiative.

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