Oreos Celebrates Centenary With Super Bowl Ad
Oreo will end its 100th birthday celebration with a Super Bowl ad, says Ad Age. A rep for brand owner Mondelez did not provide details, such as the time slot, ad length, or which ad agency would handle the spot. The brand's current agency is Interpublic's DraftFCB. Oreo's centennial celebration began in March and has included parties around the world.