News Brief

Who Eats Act II Microwave Popcorn?

Top 10 DMAs in which adults have eaten Kraft Act II microwave popcorn in the last six months:

  1. Alpena, MI
  2. Minneapolis – St. Paul, MN
  3. St. Louis, MO
  4. Cleveland – Akron (Canton), OH
  5. Greenwood – Greenville, MS
  6. Dallas – Ft. Worth, TX
  7. Flint – Saginaw – Bay City, MI
  8. Traverse City – Cadillac, MI
  9. Madison, WI
  10. Marquette, MI

 Source: GfK MRI’s 2011 Market-by-Market Study

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