Netflix Marks First Time At TCA, Proud Of Being Status Quo Disrupter

Variety, Thursday, January 10, 2013 2:16 PM
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With Netflix appearing for the first time at the Television Critics Association press tour with a slate of its own shows,  "the netcaster that has up-ended the rules of the TV biz aims to take its place alongside traditional networks as a purveyor of original programming," though the company "is still proud of Netflix's status as a disrupter of the status quo," writes AJ Marchal. To that end, Chief Content Officer Ted Sarandos explained why the company will not publish ratings, and how it "will measure a show's success on multiple metrics, but one of them will not be timeslot viewing."

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