2013 NewFronts Schedule Unveiled

The Interactive Advertising Bureau this morning unveiled the schedule for the 2013 Digital Content NewFronts, April 29 through May 3 in New York City. This week-long series of presentations marks the second year the IAB has overseen the initiative, which originally began as a series of events hosted by Publicis' Digitas unit.
The IAB said the six founding media partners of the new version of the NewFronts -- Digitas, AOL, Google, Hulu, Microsoft Advertising and Yahoo – will host events featuring "native digital video content," alongside 12 other leading online publishers. Ad-supported digital video publishers were invited to present at the event based on a survey conducted by the IAB among the top 200 ad agency media buyers.
Other companies presenting include Alloy Digital, Blip, Buzzmedia, CBS Interactive, Condé Nast Entertainment, Crackle at Sony Pictures Television, Digital Broadcasting Group, Disney Interactive, VEVO, Wall Street Journal, The Weather Co. and Zynga. Each partner will host and manage their own independent, invitation-only event.

The schedule is as follows:



April 29




April 30



May 1



May 2



May 3





Wall Street





    Alloy Digital  




The Weather







Crackle at

Sony Pictures





    Microsoft Advertising   AOL   Condé Nast Entertainment         Buzzmedia  






  Google   VEVO (6-8)     Zynga  

Tags: video
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