BlueKai Taps Taha As 'Quant' Guru

Recent RTM Daily Articles

• Five Companies Partner, Launch Open Source Video Viewability Tech  May 24, 8:14 a.m.
  TubeMogul, Brightroll, Innovid, LiveRail, and SpotXchange have partnered to launch Open Video View (OpenVV), a video ...
• Exchanges Continue To Outpace Overall Ad Marketplace, Expands 35% In April  May 23, 12:58 p.m.
  Exchange-based programmatic media-buying continued to outpace the overall growth in advertising spending during April, expanding 35% ...
• Kuik Trades Omnicom's Accuen For VivaKi's AOD, Will Lead New Activation Center  May 23, 11:34 a.m.
  Publicis’ VivaKi unit has named Anke Kuik director of audience activation for its Audience on Demand ...
• Integrate Adds DSP To Beef Up AdHQ Platform  May 23, 9 a.m.
  Ad tech provider Integrate gave RTM Daily the inside scoop on the release of their new ...
• Size Doesn't Matter: Sony Music Partners With 'Boutique' Trading Desk  May 23, 8:05 a.m.
  Huddled Masses, a "boutique" real-time trading desk, will today announce a partnership with Sony Music. Charles ...
• ChoiceStream's Audience Cost Calendar Reinforces Seasonality  May 22, 3:31 p.m.
  ChoiceStream, a personalized advertising tech provider, Tuesday released their newest Audience Cost Calendar, which they describe ...
• Remnant, Premium, Or Gourmet Inventory? Gourmet Ads Strikes Deal With AppNexus  May 21, 3:29 p.m.
  Programmatic ad serving platform AppNexus was this morning selected by food advertising network Gourmet Ads as ...
• The Tweet Smell Of Success  May 20, 3:07 p.m.
  If Sidney Falco, the PR guy played by Tony Curtis in the 1957 classic “The Sweet ...
• Voltari Gears Up For Performance-Based Models, Releases SecondClick Tech  May 20, 2:15 p.m.
  While real-time in mobile hasn't seen the explosive growth online has, the technology is catching up. ...
• IPG's Campbell Mithun Launches In-House RTB Trading Desk  May 16, 4:38 p.m.
  After 18 months of piloting, the Compass Point Media unit of Interpublic's Campbell Mithun has launch ...