WalMart Shoppers Are Bush Supporters
BIGresearch conducted the largest online Presidential poll this month as a part of the Consumer Intentions and Actions Study. The report finds that a higher percentage Bush loyalists and Undecided voters shop at WalMart than those supporting Kerry, especially when it comes to shopping for Prescription Drugs, a highly debated issue.
Here are the top 3 stores shopped most often by these consumers for Women's Clothing, Electronics, and Prescriptions (response rounded):
|Women's Clothing (Shop at Most Often) Top Three|
|Electronics (Shop at Most Often): Top Three|
|Best Buy||WalMart||Circuit City|
|Prescription Drugs (Shop at Most Often): Top Three|
Source: BIG Research, Consumer Intentions and Actions, August 2004