Analyst Casts Doubt On Yahoo-Zynga Deal
Macquarie Securities has thrown cold water on speculation that companies including Yahoo may want to buy struggling game developer Zynga. In a research note today, analyst Ben Schachter called rumors Yahoo might snap up Zynga “unfounded.”
“We believe that ZNGA is unlikely to be acquired anytime soon, as we don’t believe that Mark Pincus wants to sell at this time. Nor do we believe that Yahoo would have any interest in acquiring a content creator such as ZNGA when its strategy is to partner with varied content providers,” he wrote.
The takeover speculation helped send Zynga’s shares 10% higher on Monday. Its stock has also seen a run-up lately in relation to reports the company is close to launching real-money gaming in the U.K., and eventually in the U.S., opening up new revenue opportunities. Zynga shares were down more than 3% in early trading Tuesday to $3.77.
Recent Raw Articles
-
Former NBC Sales Chief Gambelli Succeeds Cohen As Horizon's Chief Investment Officer May 21, 3:19 p.m.
Former NBC sales chief Marianne Gambelli is joining Horizon Media as executive vice president-Chief Investment Officer, ...
-
Fidelity Turns ATM Into Dance Machine May 21, 2:27 p.m.
Who says Fidelity isn’t fun? Speaking at OMMA Social, the investment firm’s digital marketing head Chris ...
-
Outdoor Industry Launches 'Commercial Ratings' Initiative, Will Measure Eyes On Digital Ads May 21, 10:36 a.m.
The out-of-home media industry is poised to begin developing new research to develop "commercial ratings" for ...
-
Nintendo Launches 'Crowdfarter' May 20, 11:54 p.m.
We should have seen this coming. Nintendo, under the guise of its “WarioWare” game developer company ...
-
Yahoo Confirms Tumblr Acquisition For $1.1 Billion May 20, 8:42 a.m.
Yahoo on Monday confirmed it will buy blogging service Tumblr for $1.1 billion in cash. The ...
-
Yahoo Adds Tweets To News Feed May 16, 1:25 p.m.
Yahoo will incorporate selected tweets into the news feed on its redesigned home page through a ...
-
Android On 75% of Smartphones Shipped In Q1 May 16, 9:42 a.m.
Android ran on three quarters of the smartphones shipped in the first quarter, up from 59% ...
-
Facebook's Comm. Head Yu Leaves For Startup May 13, 3:14 p.m.
Larry Yu, Facebook’s director of communications for the last five years, is leaving the social networking ...
-
Kaplan Succeeds Sheehan As CEO Of Hill Holiday May 13, 12:37 p.m.
Mike Sheehan is stepping down as CEO of Interpublic's Hill Holiday and is being succeeded by ...
-
Kaplan To CEO At Hill Holliday May 13, 11:43 a.m.
Karen Kaplan, president of Interpublic Group’s Boston-based Hill Holliday has been promoted to CEO, the agency ...
Be the first to comment on "Analyst Casts Doubt On Yahoo-Zynga Deal"
Leave a Comment