AdLarge Media Rolls Out "ROI" Network
Sep 11, 2013, 2:44 PM
AdLarge Media this week is launching a new RADAR-rated network, the AdLarge Return on Investment Network. The network plans to deliver a core 25-54 adult audience -- with an equal balance of male and female listeners -- on an extensive variety of music-formatted radio stations. The network is comprised mostly of existing RADAR inventory, and will be reported with a special tab later this month, after RADAR 118 is released, and then in RADAR 119.