Publicis Worldwide North America is building a new team to lead business growth and its newest member is Julie Levin who has been appointed Chief Marketing Officer, the shop confirmed Tuesday.
In the new role, Levin will partner with business development and communications teams in the agency’s offices in a bid to improve both organic and new business growth. Starting September 8, she will be based in the Publicis North America flagship office in New York.
“Growth fuels our collective aspirations," says Andrew Bruce, CEO, Publicis Worldwide, North America. "Julie, with her rich experience leading brands and businesses, coupled with her impressive new business track record, is a growth agent. Her collaborative nature, high-energy and stubborn determination will find a welcome home here at Publicis."
Levin was previously at the Martin Agency, where she led and won pitches for Stoli and Sparkle Georgia Pacific, among others. Earlier Levin was Head of Business Development at BBH/NY. While there she helped to land the Sony Playstation global account. Before that, she was Managing Partner/Director of Business Development, mcgarrybowen/NY, winning Verizon Wireless, multiple Kraft Food brands, and the Pfizer Chantix and Viagra business.
Levin’s experience also includes high-level account management positions, running Revlon at Deutsch/NY and the global Gillette Venus account at BBDO/NY.
This opportunity came as a result of mutual interest. Publicis was seeking the right person to lead this new area of focus and although Levin wasn't looking for a new job, she was drawn to the position's expanded role and scope.
The North American CMO position is new although it partially fills the gap left by Chris Shumaker, who was CMO for Publicis USA, but became CMO at Foote, Cone & Belding (FCB) last September.