News UK is opening up a new way for brands to connect to its print and digital audiences across The Times, Sunday Times and The Sun with the creation of a native advertising
division. The creation of the native advertising division marks a strategic shift to giving creative solutions content a more editorial focus. It will be led by The Sunday Times
Style editor Tiffanie Darke, who will be recruiting for staff with creative backgrounds to join the unit.Read the whole story at Marketing Week »