• by Tyler Loechner  @mp_tyler, July 6, 2015

Mobile demand-side platform (DSP) AreaOne, formerly known as SocialClicks, on Monday announced it has opened a new office in Beijing, China. Xiaoyun Wu will lead the new office as head of sales and operations, Asia-Pacific.

The new office brings AreaOne into the APAC region for the first time, though the company says it already has Asian clients, including Baidu, IGG, ChangYou and others. AreaOne is headquartered in Tel Aviv, Israel, and has a U.S. office in Boston.

AreaOne’s platform is for performance marketers and focuses on mobile advertising. The company is a Facebook Marketing Partner.