Spotify launched a brand campaign that pairs
memorable songs with current pop culture happenings. Take the presidential election, for starters. The brand's
first ad shows a couple in a
truck with their house attached, driving to a new location, as Flo Rida's "My House" plays. For those potentially leaving the country later this year, Spotify has
a playlist for you. Did you know that Pope Francis released a rock album? It's what
one group of nuns
listen to as they're preparing
a church for services. Remember "
The NeverEnding Story?" Of course you do. That song
is still streamed daily on Spotify, much to the surprise of Atreyu and Falkor. FYI:
the ad reunites Noah Hathaway and Alan Oppenheimer,
who starred as Atreyu and the voice of Falkor, respectively.
Wieden+Kennedy New York created the campaign, directed by
Tim Godsall of
Anonymous Content.
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