• by Tobi Elkin  @tobielkin, August 12, 2016

Outstream video ad provider Teads on Friday announced two key hires as it steps up expansion in the Asia-Pacific region. The company named Christian Guinot  SVP of APAC and Yukihiko Imamura, managing director for Japan.

The hires follow quickly on the heels of $47 million in new debut financing that Teads announced earlier this month. The company said the funds will be used to accelerate expansion into the Asian market. 

Guinot will be responsible for developing that market expansion and operations across APAC, from India to Australia, and will report to the company CEO and co-founder Bertrand Quesada. Guinot was formerly president of MEC China.

Imamura’s role is to build relationships with Japan’s leading brands, advertising agencies, and trading desks. Imamura will report to Guinot. Imamura has more than 20 years of experience in the technology sector, most recently serving as managing director APAC for Kenshoo. Prior to Kenshoo, Imamura led business development at Dentsu Inc.

“As our global presence expands, we are laser-focused on dominating the APAC region. We are confident we’ll be able to extend our client base in the APAC region,” stated Quesada.