Ally Financial 'Does Things Right' For Consumers

by Amy Corr @MediaPostOTL, December 7, 2016

Ally Financial launched a trio of ads under its "Do It Right" umbrella, which focuses on the company's commitment to doing things right for customers. When Ally has a team huddle, everyone attends. No matter where employees may be, they hustle to get into the huddle. In "Bees," an Ally exec gives a beekeeper financial advice, despite having bee stings on every inch of his body. My favorite was "Wishing Well." While on a date, a man tries to be romantic by throwing a coin in a wishing well. His date, an Ally exec, finds this fiscally irresponsible and jumps in the pond to get the man his quarter back.

banks, creative, tv

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