Wal-Mart Ends Its Online Video Download Service
In February, Wal-Mart became the first major retailer to align with the major Hollywood movie studios and TV networks to offer consumers downloads the same day that titles were released on DVD.
Its online video venture was expected by some to popularize video downloading among the mainstream. The decision to end its downloading operation resulted from Hewlett-Packard discontinuing the technology that powered the service.
Wal-Mart will continue to offer physical DVDs for sale at its stores and online. Videos purchased on Walmart.com can be played using the Microsoft Windows Media Player or the Wal-Mart Video Download Manager, but cannot be transferred to other computers.
In another blow to Wal-Mart, News Corp.'s Twentieth Century Fox last week reportedly reached a deal with Apple to offer the first movies for rental at the iTunes store.
Late last year, Wal-Mart objected to Walt Disney's decision to sell movies on Apple's iTunes music store below standard retail prices.
Download sales equaled about 1% of the $24.5 billion in DVD and home video sales and rentals in the last year, and are expected to reach 10% within ten years.
Recent Online Media Daily Articles
-
Yahoo Search Experiments With New Look May 23, 6:30 p.m.
Yahoo Search has been experimenting with colors, features and layouts, as the company tries to determine ... -
Path Seeks Dismissal Of Wireless-Spam Case May 23, 5:07 p.m.
Mobile social network Path is asking a federal judge to dismiss a lawsuit alleging that the ... -
Amazon Appstore Goes Global May 23, 4:59 p.m.
Amazon may have been late to the app store game, but that hasn’t stopped it from ... -
Data Is Springboard For Product Development May 23, 4:44 p.m.
iProspect named Ben Wood to global president Thursday; he's tasked with growing the company's network and ... -
Vice, Twitter Partner For Mobile Show May 23, 2:14 p.m.
Simultaneously expanding its video and social strategy, Vice on Thursday unveiled #dailyvice -- a daily show ... -
MediaVest Database Charts Brand Experience, Social Media Impact May 23, 12:11 p.m.
After a year-long research effort, Publicis Groupe’s MediaVest has created a massive database designed to help ... -
Discovery Launches TestTube.com, Ups Digital Video Involvement May 23, 11:27 a.m.
Discovery Communications is looking to get into the digital video platforms in a big way -- ... -
Network Advertising Initiative Proposes New Mobile Privacy Rules May 22, 9:03 p.m.
Moving forward with its plan to issue mobile privacy rules, the self-regulatory group Network Advertising Initiative ... -
Entertainment, Travel Bet On Mobile Banners May 22, 4:16 p.m.
Banner ads have long been the whipping boy of online advertising, and the same is now ... -
Marketers Should Tailor Specific Pitches To Tablet, Smartphone May 22, 2:51 p.m.
Don’t lump tablets in with mobile. That’s the takeaway of a new Forrester study looking at ...
Be the first to comment on "Wal-Mart Ends Its Online Video Download Service"
Leave a Comment