Veoh Debuts Video Recommendation 'Compass'

by , Jan 23, 2009, 7:00 AM
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Online video provider Veoh Networks has launched a browser add-on that displays relevant video recommendations when a user is searching a topic on popular sites including Google, Amazon, Yahoo and AOL.

The downloadable Veoh Video Compass can also show related videos when someone is browsing a specific Web page, as well as generate a list of related search terms. So searching or viewing content about Barack Obama would trigger a list of terms including the slogan "Yes We Can" and John McCain.

The video recommendations are based on the viewing behavior of millions of Veoh users, according to the company.

Clicking on a video via Compass allows viewing on the Veoh player without having to leave the site a user is on. In addition to helping expand Veoh's audience, the increased usage through the new browser tool also helps the company refine its ad targeting capability, and boosts ad impressions.

A Veoh spokesperson said the company may also explore new ad formats tied to Compass including offering banner sponsorships in the semi-transparent space that forms around the media player when a video is played.

Other sites compatible with Compass include Best Buy, WalMart, Wikipedia, and IMDB.com. The plug-in works with the Firefox and Internet Explorer 7 browsers, and will soon be available for Safari and Chrome.

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0 comments on "Veoh Debuts Video Recommendation 'Compass'".

  1. John Smith from LAUSD
    commented on: January 24, 2009 at 10:39 p.m.

    of course Compass would be recommended. It is a bust in the paying public's view. A Socialist/Communist view of how things ought to be. My own kids were bored. They were ready to leave after 10 minutes. I made them stay 20 more minutes. What do you mean Recommmend it. Somebody will lose money with this or the Democrat Government like the Scientologists buy up every copy in sight and present copy that it is the most popular video in history. Yeah tell me that while I puke.

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