- WPP Dominates Madison Avenue Digital Revenues, Dentsu Ranks No. 2
Online Media Daily, Joe Mandese - Tuesday, July 31, 2012
With $4.71 billion in "digital" revenues, WPP Group is the biggest digit ...
- South Korean Acquires Southern Shop: McKinney Now Part Of Cheil
MediaDailyNews, Joe Mandese - Tuesday, July 31, 2012
South Korean agency holding company Cheil Worldwide has acquired Durham, NC-independent McKinne ...
- In An Industry First, A Directory Of Nets Selling VOD Ads Is Published
MediaDailyNews, Joe Mandese - Tuesday, July 31, 2012
As part of a broader initiative to create some structure around o ...
- Omnicom Taps MediaMind, Will Integrate With Accuen, Annalect Too
Online Media Daily, Joe Mandese - Tuesday, July 31, 2012
Online ad server MediaMind this morning announced an agreement with Omnicom maki ...
- WPP Dominates Madison Avenue Digital Revenues, Dentsu Ranks No. 2
Raw, Joe Mandese - Tuesday, July 31, 2012
With $4.71 billion in "digital" revenues, WPP Group is the biggest digit ...
- For Those Who Can't Get Enough Running Their Actual Agencies, Now You Can Play With One On Your iPhone
Raw, Joe Mandese - Tuesday, July 31, 2012
That's right, if you can't get enough running a campaign or agen ...
- Word Of The Day: Skift (If Rafat Ali Has Anything To Say About It, You'll Get The Drift)
Online Media Daily, Joe Mandese - Monday, July 30, 2012
Rafat Ali, a former media industry journalist and blogger who founded a ...
- Apple Weighting Stake In Twitter: Yes it Is, No It's Not
Raw, Joe Mandese - Saturday, July 28, 2012
The most significant Twitter chatter over the past 24-hours has been Twitt ...
- NYT Becomes First Major Paper To Be Primarily Supported By Consumers, Not Advertisers
Raw, Joe Mandese - Saturday, July 28, 2012
The New York Times has become the first major daily newspaper ...
- X Marks The Spot: OpenX To Open 5th Data Center
MAD LA, Joe Mandese - Friday, July 27, 2012
Los Angeles-based digital ad technology provider OpenX Technologies this mroning said ...
- RAPP Named 'Business Transformer'
MAD LA, Joe Mandese - Friday, July 27, 2012
Los Angeles-based RAPP has been named a "Business Transformer" by by Forrest ...
- Aegis Goes Postal, Taps Mail Man As Chief Info Officer
MediaDailyNews, Joe Mandese - Friday, July 27, 2012
At a time when technology, data mining and information processing seem ...
- Maggio Puts 'Reactive Ad' Patents On The Block, Will Anyone React?
MediaDailyNews, Joe Mandese - Thursday, July 26, 2012
In an effort to accelerate his vision of a "reactive advertising" marketpla ...
- Joel Brodsky To Conduct Symphony, Tapped As Chief Research/Insights Officer
MediaDailyNews, Joe Mandese - Wednesday, July 25, 2012
Joel Brodsky has joined Symphony Adanced Media as chief research and insigh ...
- MEC Access Unveils Consumer Tracking Platform
MediaDailyNews, Joe Mandese - Wednesday, July 25, 2012
MEC Access, the sports, entertainment and cause marketing unit of GroupM's M ...
- Mediaocean Taps Key Operator To Develop Madison Avenue's OS, Operative's Sampath
Online Media Daily, Joe Mandese - Thursday, July 26, 2012
As part of its mission to revolutionize the technology Madison Avenue us ...
- Aegis Accelerates Chinese Search Roll-Up, Expands Into 'Second Tier' Markets
Online Media Daily, Joe Mandese - Thursday, July 26, 2012
Aegis Group this morning unveiled its second significant investment in a digit ...
- Bluefin Hooks Publicis Modem's Maheu
Online Media Daily, Joe Mandese - Wednesday, July 25, 2012
JP Maheu, Global CEO of Publicis Modem, has joined social TV analyti ...
- MPA Names Grey First VP-Digital
Raw, Joe Mandese - Thursday, July 26, 2012
Ethan Grey has joined MPA (the Magazine Publishers of America) as vi ...
- Depressing Start To OMMA RTB
Show Daily, Joe Mandese - Thursday, July 26, 2012
OMMA RTB programming chair got today's event in Los Angeles off ...
- Finally, Some Real Numbers For Real-Time Bidding (Hint, It's Small But Growing Fast)
Show Daily, Joe Mandese - Thursday, July 26, 2012
Programmatic buying, or "real-time bidding" in the display advertising market this ye ...
- Brian Monahan Makes An Impression, Literally
Show Daily, Joe Mandese - Thursday, July 26, 2012
Actually, Monahan, the opening keynoter at OMMA RTB, explained what's really goi ...
- Weser To Agencies: 'Go Ahead, Just Don't Spend Too Much'
Show Daily, Joe Mandese - Thursday, July 26, 2012
Former Madison Avenue economic guru and current Wall Street analyst Brian Wies ...
- 400,000 Reasons Why You Have To Get With The Programmatic Program
Show Daily, Joe Mandese - Thursday, July 26, 2012
Because there's no way you can buy media in an RTB marketpla ...
- Wieser To Panelists: 'Do You Beat Your Wives?'
Show Daily, Joe Mandese - Thursday, July 26, 2012
Well, pretty much. Actually, he opened with a doozie of a questio ...
- 'The Consumer-Friendly Audience Company' (Guess Who?)
Show Daily, Joe Mandese - Thursday, July 26, 2012
According to Paul Dolan, Managing Director, North America, Xaxis, that's the long-te ...
- Nielsen Hits The Wall: Cites Weak 'Buy' Sales, Concedes It 'Underestimated' Agency Role In Online Ratings
MediaDailyNews, Joe Mandese - Wednesday, July 25, 2012
In a potentially troubling indicator for the world of marketing at larg ...
- What's Next For GroupM Next? Pinterest Analytics Deal
Online Media Daily, Joe Mandese - Tuesday, July 24, 2012
GroupM innovation unit GroupM Next just announced a licensing agreement with visu ...
- Mindshare UK Taps Celtra As Mobile Rich Media Platform
Online Media Daily, Joe Mandese - Wednesday, July 25, 2012
Mobile rich media advertising and analytics platform Celtra this morning annoucned ...
- Stewart, Colbert Re-Up With Comedy Central Through 2014
Raw, Joe Mandese - Wednesday, July 25, 2012
"The Daily Show's" Jon Stewart and "The Colbert Report's" Stephen Colbert ha ...