Thursday, August 9, 2012


by Mark Walsh
Aiming to enhance its location-based ad network, Wi-Fi provider Boingo Wireless said Wednesday it has acquired start-up Cloud Nine Media, which offers Wi-Fi sponsorships at more than 6,000 airports, hotels, bars, restaurants and other public areas in the U.S. and Canada. San Francisco-based Cloud Nine was launched two years ago by Sebastian Tonkin, a former member of the Google Analytics team, and ex-Merrill Lynch investment banking analyst Henry Liu. Read the whole story »
by Tyler Loechner
Performance Marketing Brands, an e-commerce rewards program provider from San Francisco, Wednesday announced the appointment of Stefan DeCota as SVP of sales. DeCota will lead the sales teams for all PMB properties. DeCota has more than 13 years of experience in the online rewards industry after working as SVP of business development and national media sales for MyPoint.com. Read the whole story »
by Tyler Loechner
Specialty agency and San Francisco-based Stratagem Healthcare Communications was bought by Dudnyk, another healthcare marketing company, earlier this week. Read the whole story »
AROUND THE NET
Tech Crunch reports that San Francisco mobile marketing startup Klip is going international after signing on with UK-based sushi chain Yo! Sushi. The company will deliver offers for free food across UK-based apps that have integrated Klip's service. Tech Crunch says, "The expansion comes at a time when Kiip is competing against a number of other companies that also deliver rewards instead of straight advertisements, like Foursquare and Groupon." Read the whole story »

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