by Steve McClellan on Apr 24, 11:37 AM
The 2028 U.S. Olympic Team Trials for Gymnastics will be held June 16 to 19, 2028, at the KFC Yum! Center in downtown Louisville and ad agency Doe-Anderson has been tapped to create the branding for the event. The wordmark turns the "v" in "Louisville" into a gymnast in flight — a built-in icon that, in certain applications, can incorporate photography of actual gymnasts in the air. Zach Stewart, SVP, executive creative director and …
by Fern Siegel on Apr 24, 11:00 AM
It's the agency's first work since becoming AOR in January.
by Fern Siegel on Apr 23, 11:00 AM
The noninvasive tool is important for pets and owners.
by Steve McClellan on Apr 21, 3:10 PM
With ambitious expansion plans mapped out, boutique fitness company Bodybar Pilates has selected Chicago independent agency Kelly Scott Madison for AOR duties. The company expects to roughly double the number of its locations this year with plans to open 70 new studios. KSM will lead brand strategy, media planning and investment, digital marketing, and analytics. The goal is to elevate …
by Fern Siegel on Apr 20, 11:00 AM
Brewce, the brand's goat, explains the effort behind the smooth taste.
by Fern Siegel on Apr 17, 11:00 AM
The campaign remembers a time of independent living.
by Fern Siegel on Apr 15, 11:00 AM
The wearable device tracks stress, sleep and activity.
by Fern Siegel on Apr 10, 11:00 AM
The social-media work isn't about sports stats, but overcoming adversity.
by Fern Siegel on Apr 7, 11:00 AM
The company is a big proponent of men's grooming looking effortless.
by Fern Siegel on Apr 6, 11:00 AM
Some of the networks' most popular shows are items on Facebook Marketplace.