- Bloomingdale's Throws Leg Over BMW For Men's Line
Marketing Daily, Karl Greenberg - Thursday, August 30, 2012
The BMW R 1200 R Classic is featured in the men's departme ...
- 3 Key Ad Categories Up Spending
MediaDailyNews, David Goetzl - Friday, August 31, 2012
While there is evidence that more major advertisers may trim ad dollar ...
- Minorities Prefer Internet Radio In Cars, Tablets
MediaDailyNews, Erik Sass - Friday, August 31, 2012
Hispanics and African-Americans are more likely to tune in to Internet rad ...
- Carat Retains BMW India
Around the Net In Brand Marketing, Karl Greenberg - Friday, August 31, 2012
Carat Media has retained BMW India's media account following a multi-agency pitc ...
- Kia Brings The Hamsters Back For Soul
Marketing Daily, Karl Greenberg - Thursday, August 30, 2012
The quirky cricetidae are back in a new campaign that is al ...
- How Automakers Will Get To 54 MPG
Around the Net In Brand Marketing, Karl Greenberg - Thursday, August 30, 2012
Ford's C-Max will be one of the market's most efficient vehicles ...
- Ford Escape Ads: Real Employees, Fictional Characters
Marketing Daily, Karl Greenberg - Thursday, August 30, 2012
The TV campaign, under the "Go Further" brand banner, continues Ford's tact ...
- Auto Sales Looking Up In Down Economy
Marketing Daily, Karl Greenberg - Wednesday, August 29, 2012
TrueCar.com, a new-car shopping, pricing, trends and forecasting site, predicts that 1,255,4 ...
- Low-Cost Porsche? Not Quite Yet
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, August 29, 2012
Rumors have been floating around about an entry-level Porsche, below the Boxste ...
- Lincoln To Build Presence In China
Marketing Daily, Karl Greenberg - Tuesday, August 28, 2012
The Dearborn, Mich. automaker says the move to put Lincoln in Chi ...
- Toyota Sponsors Morgan's Wonderland, San Antonio Scorpions
Marketing Daily, Karl Greenberg - Tuesday, August 28, 2012
Toyota has signed on as presenting sponsor of Morgan's Wonderland in S ...
- Chevy Temporarily Pulls Volt's Plug
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, August 28, 2012
For the second time this year, General Motors will halt production ...
- Not Again! 'Consumer Reports' Blasts MyFord
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, August 28, 2012
Ford may want to consider getting back to infotainment basics: two t ...
- Mercedes-Benz Launches Campaign For Mbrace2
Marketing Daily, Karl Greenberg - Monday, August 27, 2012
Mercedes-Benz USA on Monday launched a new campaign to promote its mbrac ...
- After A Long Trip, Hertz Gets To Dollar Thrifty
Marketing Daily - Top of the News, Thom Forbes - Tuesday, August 28, 2012
It's time to get an update to your GPS map of t ...
- Greenpeace Goes All 'Star Wars' On VW
Around the Net In Brand Marketing, Karl Greenberg - Monday, August 27, 2012
Greenpeace is again going after Volkswagen's green claims with a "Star Wars"-them ...
- Mazda No Longer Building Cars In The U.S.
Around the Net In Brand Marketing, Karl Greenberg - Monday, August 27, 2012
Mazda6 won't build cars in the U.S. The last Mazda6 sedan h ...
- Gas Prices To Hit Record For Labor Day
Around the Net In Brand Marketing, Karl Greenberg - Monday, August 27, 2012
Several experts claim gasoline should reach its highest-ever price on Labor Da ...
- Nissan 'Kinects' With Consumers For Pathfinder
Marketing Daily, Karl Greenberg - Friday, August 24, 2012
The Pathfinder Kinect platform allows consumers to play around with the vehic ...
- Strategic Vision: Quality Is More Than Numbers
Marketing Daily, Karl Greenberg - Monday, August 27, 2012
All things being equal, when it comes to new-vehicle quality, all thin ...
- 2013 Ford Fusion Will Pace At Homestead
Marketing Daily, Karl Greenberg - Friday, August 24, 2012
Ford's new Fusion (Titanium version) will be the official pace car f ...
- Mercedes-Benz Touts mBrace2 Telematics Platform
Raw, Karl Greenberg - Monday, August 27, 2012
Mercedes-Benz on Monday launched a new campaign to promote its mbrace2 telemati ...
- Nissan Hires Ex-'Consumer Reports' Analyst
Around the Net In Brand Marketing, Karl Greenberg - Friday, August 24, 2012
David Champion, long-time auto analyst at Consumer Reports, has jumped the fenc ...
- Vespa Launches 'La Vespa Vita' Lifestyle Site
Marketing Daily, Karl Greenberg - Thursday, August 23, 2012
Among other things, the site has a "Vespa Mosaic," where owners c ...
- Kelley Blue Book: August Car Sales To Improve
Marketing Daily, Karl Greenberg - Thursday, August 23, 2012
August new-car sales will hit 1,273,000 units overall, an 18.7% increase fr ...
- Ex-Audi Exec Looks To Reshape Infiniti
Around the Net In Brand Marketing, Karl Greenberg - Thursday, August 23, 2012
It has been around for over 20 years but Infiniti still hasn ...
- Auto Seats Moving Up In The World
Marketing Daily, Karl Greenberg - Wednesday, August 22, 2012
As seats benefit from automakers' focus on making compact and sub-compact ca ...
- Here Comes V2V Auto Technology
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, August 22, 2012
The U.S. Department of Transportation and the University of Michigan Transportation Resear ...
- Volvo Launches Facebook App
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, August 22, 2012
Volvo has launched a Facebook app called You Inside that lets fa ...
- Google's Automotive Lead-Generation Tool
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, August 22, 2012
Mike Blumenthal spotted Google's test for new car leads on its sear ...