- Tweets Drive Lincoln Super Bowl Creative
Marketing Daily, Karl Greenberg - Thursday, January 31, 2013
Jimmy Fallon also played a role when he hosted the initial pit ...
- Lincoln To Run Social Sourced Ad In Super Bowl
Marketing Daily, Karl Greenberg - Thursday, January 31, 2013
Lincoln Motor Company has tapped three-time Super Bowl champion Emmitt Smith, hip-h ...
- Toyota Super Bowl Spot Drives YouTube Traffic
MediaDailyNews, David Goetzl - Thursday, January 31, 2013
As marketers continue to build anticipation for their Super Bowl spots, Toyo ...
- Chrysler Prepping Blitz
Around the Net In Brand Marketing, Karl Greenberg - Thursday, January 31, 2013
The only domestic automaker to gain market share in 2012, Chrysler ...
- Harley-Davidson Partners With Kid Rock
Marketing Daily, Karl Greenberg - Tuesday, January 29, 2013
Harley-Davidson today announced an exclusive partnership with musician Kid Rock, including ...
- Cadillac CTS-V Course Rolls Into Vegas
Marketing Daily, Karl Greenberg - Wednesday, January 30, 2013
This month Cadillac started up its V-Series Academy at Spring Mountain Mot ...
- Nissan Taps TBWA For Datsun
Marketing Daily, Karl Greenberg - Wednesday, January 30, 2013
Back in the dfay you may have driven a 910, but you' ...
- Rolls-Royce Rolls Out Wraith
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, January 30, 2013
People who own a Rolls-Royce don't need much, but Rolls-Royce itself doe ...
- Least, Most Expensive Vehicles ... To Insure
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, January 30, 2013
It isn't on the top of the list of things people thi ...
- Automakers With Good Web Sites Win
Marketing Daily, Karl Greenberg - Tuesday, January 29, 2013
A new study on Web site effectiveness by J.D. Power and Associat ...
- Jaguar Goes Social For F-Type
Marketing Daily, Karl Greenberg - Tuesday, January 29, 2013
The #CaptureAJag online photo contest invites social fans, influencers, amateur photographers a ...
- Peugeot Citroen To Market Compessed Air Hybrid
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, January 29, 2013
Now, PSA Peugeot Citroen is studying a compressed air hybrid system th ...
- Motorcycle Makers Tune Up For New Riders
Marketing Daily, Karl Greenberg - Monday, January 28, 2013
Ty van Hooydonk, director of communications for the Motorcycle Industry Council, sa ...
- Ford, Honda, Toyota Perception Looks Good
Marketing Daily, Karl Greenberg - Monday, January 28, 2013
Toyota, which was in the tank in 2010 from recalls and oth ...
- Hyundai Canada Touts Hybrid Sonata In SB
Raw, Karl Greenberg - Tuesday, January 29, 2013
For the second year in a row, Hyundai Auto Canada Corp ...
- Harley-Davidson Partners With Kid Rock
Raw, Karl Greenberg - Tuesday, January 29, 2013
Harley-Davidson today announced an exclusive partnership with musician Kid Rock, including ...
- Behind The Making Of VW's Super Bowl Spot
Around the Net In Brand Marketing, Karl Greenberg - Monday, January 28, 2013
This isn't just any commercial. It's Volkswagen of America's one-minute Super Bo ...
- Dodge Dissed By Dart
Around the Net In Brand Marketing, Karl Greenberg - Monday, January 28, 2013
The Dodge Dart's sales haven't met expectations since last July's launch. Wh ...
- Subaru Back With Puppy Bowl
Around the Net In Brand Marketing, Karl Greenberg - Monday, January 28, 2013
Four years ago Subaru launched a marketing campaign with the tag, "D ...
- Flaming Lips Kiss Hyundai's Keystone Super Bowl Ad
Marketing Daily, Karl Greenberg - Friday, January 25, 2013
"Our decision to use the Flaming Lips goes back eight or t ...
- Kia Answers Big Question In Super Bowl
Marketing Daily, Karl Greenberg - Friday, January 25, 2013
Kia is going a bit outside the product corral to connect, humorousl ...
- Marketers Roll Out Super Bowl Teasers
Marketing Daily, Carrie Cummings - Sunday, January 27, 2013
Mercedes-Benz and Volkswagen have released well-received teasers in anticipation of next Sunda ...
- Kia Super Bowl Ad Screened First In Cinemas
MediaDailyNews, Steve McClellan - Friday, January 25, 2013
For the second year in a row, Kia Motors America is showcasi ...
- Toyota To Debut Tundra In Chicago
Around the Net In Brand Marketing, Karl Greenberg - Friday, January 25, 2013
Toyota just hasn't been able to crack the huge full-size pickup segmen ...
- For Super Bowl, VW Turns YouTube Anger To Happiness
Marketing Daily, Karl Greenberg - Thursday, January 24, 2013
The salubrious sentiment from that fourth-quarter ad last year will come ba ...
- Q&A: Alan Batey Talks Buick, GMC
Marketing Daily, Karl Greenberg - Thursday, January 24, 2013
In Detroit this month, General Motors showed Buick's new compact crossover, t ...
- Subaru Looking To Build Hybrid
Around the Net In Brand Marketing, Karl Greenberg - Thursday, January 24, 2013
Subaru is getting ready to roll out its first hybrid as ...
- Super Bowl XLVII: Hyundai's Excellent Adventure
Marketing Daily, Karl Greenberg - Wednesday, January 23, 2013
Hyundai has a seven-seat crossover in the 2013 Santa Fe, but ...
- Ace Metrix: Big Drivers Of Super Bowl Ad Success
Marketing Daily, Karlene Lukovitz - Wednesday, January 23, 2013
"Humor that appeals to the masses is really the hallmark of ...
- Q&A: Chevrolet Finds New Roads Worldwide
Marketing Daily, Karl Greenberg - Wednesday, January 23, 2013
In Part One of a two-parter with "Marketing Daily," Alan Batey tal ...