- Panini Expands Its Relationship With The NBA
Marketing Daily, Karl Greenberg - Tuesday, October 30, 2012
Italian-based licensed memorabilia company Panini has extended its four-year-old a partnership wi ...
- The NBA Gets In Character With 'Hoop Troop'
Marketing Daily, Karl Greenberg - Tuesday, October 30, 2012
The new effort features five animated basketball-themed characters who will appear onli ...
- Lexus Ties Up Luxury Auto Deal With MSG
Marketing Daily, Karl Greenberg - Monday, October 29, 2012
Lexus is the second automaker to launch a partnership with The Madis ...
- Kobe Bryant Sinks Big Trading Card Sponsorship With Panini
Marketing Daily, Karl Greenberg - Monday, October 29, 2012
Italian-based licensed merchandise company Panini has an extended program with the N ...
- Sprint Unleashes NBA Game TIme
Marketing Daily, Aaron Baar - Monday, October 29, 2012
In advance of the NBA season, Sprint is launching NBA Game Tim ...
- Bryant Sinks Trading Card Sponsorship With Panini
MediaDailyNews, Karl Greenberg - Monday, October 29, 2012
Panini has an extended program with the NBA that taps Kobe Brya ...
- TWC To Carry Lakers Games In Korean
MediaDailyNews, David Goetzl - Monday, October 29, 2012
As the new Time Warner Cable regional sports network gets ready ...
- Worldlink To Handle DR Ad Sales For Pac-12 Networks
MediaDailyNews, Steve McClellan - Wednesday, October 3, 2012
Multiplatform ad sales firm WorldLink has signed a deal to exclusively overs ...