- Entertainment Tops Among Online Viewers
Online Media Daily, Gavin O'Malley - Friday, December 28, 2012
Despite a contentious presidential election, an unprecedented natural disaster, and an Olympi ...
- Time Warner Cable Educates Consumers
Marketing Daily, Aaron Baar - Thursday, December 20, 2012
"We have so many features and functionality and things that we provi ...
- Virgin Mobile Teams With Lady Gaga on Tour, Social Cause
Marketing Daily, Aaron Baar - Thursday, December 20, 2012
Virgin Mobile USA is continuing its partnership with Lady Gaga, presenting h ...
- Jeep Launches X Games Aspen Facebook Promo
Marketing Daily, Karl Greenberg - Wednesday, December 19, 2012
Chrysler's Jeep division will kick off the "Jeep X Games Avalanche Scrambl ...
- Have Yourself A Sober Little Christmas!
Marketing: Entertainment, Alison Hill - Thursday, December 20, 2012
Last January, I rang in the New Year with a look ...
- Grammys Social Game No Trivial Matter
Marketing Daily, Aaron Baar - Wednesday, December 19, 2012
The Recording Academy, which puts on the awards, has launched a soci ...
- NBA Launches First 'Hoop Troop' Ad
Marketing Daily, Karl Greenberg - Tuesday, December 18, 2012
The NBA is launching the first spot of its "NBA Hoop Troop ...
- Hulu Posts Big Revenue In 2012
Online Media Daily, Gavin O'Malley - Monday, December 17, 2012
In 2012, Hulu grew revenue 65% to reach approximately $695 million, t ...
- Redbox Streaming To Challenge Netflix
Around the Net In Brand Marketing, Karl Greenberg - Friday, December 14, 2012
In-store movie rental service Redbox this month will launch an $8-a-month insta ...
- Hyundai Ties Up Three-Year Sirius Deal
Marketing Daily, Karl Greenberg - Thursday, December 13, 2012
Hyundai Motor America and Sirius XM Radio have inked an agreement th ...
- High-Def Experiment Frames 'Hobbit' Reviews
Marketing Daily - Top of the News, Thom Forbes - Thursday, December 13, 2012
Brace yourself for another overdose of the little people. "The Hobbit: ...
- Marketing Lessons From A Mr. Grinch
Marketing: Entertainment, Doug Chavez - Thursday, December 13, 2012
"He puzzled and puzzled till his puzzler was sore. Then the Grin ...
- Lady A Gets In The Game
Marketing Daily, Aaron Baar - Tuesday, December 11, 2012
The popular country act has teamed with Gameloft to appear in "Oreg ...
- Bollywood Needs Marketing Help
Around the Net In Brand Marketing, Karl Greenberg - Monday, December 10, 2012
Hollywood and Bollywood Actor Irrfan (who is featured in Ang Lee's "Li ...
- GAC Network Broadens Base With Hollywood Talent
Marketing Daily, Aaron Baar - Friday, December 7, 2012
The new campaign, which is quietly launching on the network this we ...
- B.o.B, Big Boi Working On Game Theme Song
Marketing Daily, Aaron Baar - Friday, December 7, 2012
The next big hit from Big Boi and B.o.B. may very we ...
- Michael Francis To Animate DreamWorks' Branding Efforts
Marketing Daily - Top of the News, Thom Forbes - Monday, December 10, 2012
Michael Francis, who drew much praise during his long tenure directing marketi ...
- New Call Of Duty: $1 billion In 15 days
Around the Net In Brand Marketing, Karl Greenberg - Friday, December 7, 2012
"Call of Duty: Black Ops II," the latest installment in Activision Blizzard ...
- Finally, Some News That Netflix Can Talk About
Marketing Daily - Top of the News, Thom Forbes - Thursday, December 6, 2012
Say this for the deal Netflix cut Tuesday for dibs on streami ...
- 2013 Predictions Include Brand-Commissioned Pop Music And IPads At Your Courtside Seat
Marketing: Entertainment, Chris Raih - Thursday, December 6, 2012
If 2012 was the year of the London Olympics, the Election, a ...
- Netflix To Carry Disney Films In New Deal
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, December 5, 2012
Netflix has signed a multiyear accord to carry Walt Disney's animated a ...
- Sea World Launches Mobile Game
Marketing Daily, Aaron Baar - Monday, December 3, 2012
SeaWorld has launched its first mobile game available for the iPhone a ...
- How NOT To Fail At Mobile Video: 5 Tips
Marketing: Entertainment, Will Kassoy - Wednesday, December 5, 2012
It's very exciting to see how mobile video is taking off the ...
- Nothing Could Save Cirque's Iris
Around the Net In Brand Marketing, Karl Greenberg - Monday, December 3, 2012
A spokesperson for Cirque du Soleil said that despite huge marketing, "nothi ...
- How To Break Through The Clutter
Marketing: Entertainment, Kristine Shine - Monday, December 3, 2012
Frequently, I find myself sitting in a room with a brand manag ...