- What Outbrain's Revee Acquisition Means To Publishers
Real-Time Daily, Tobi Elkin - Monday, March 21, 2016
Outbrain, the content discovery platform, acquired analytics firm Revee in October a ...
- What Does AOL's Acquisition Of AlephD Mean? Q&A With ONE By AOL's Eldad Persky
Real-Time Daily, Tobi Elkin - Friday, March 18, 2016
AOL continues to buff up its ad-tech stack via acquisitions. ONE ...
- Senate Holds Backpage.com In Contempt
Around The Net in Daily Online Examiner, Wendy Davis - Thursday, March 17, 2016
The U.S. Senate voted 96-0 to hold Backpage.com in contempt for alleged ...
- Publishers And Ad Blockers Need To Talk About Compensation
MAD London, Ben Barokas - Thursday, March 17, 2016
Ad Blocking needs to be tackled by a dialogue with consumers ...
- IAB Talks About Consumers, But Doesn't Listen To Them
Publishing Insider, Ari Rosenberg - Thursday, March 17, 2016
A reader of this column invited me as his guest to ...
- The Motley Fool Scores With Yahoo Gemini
The Daily Blog, Erik Sass - Thursday, March 17, 2016
The native campaign, deployed in conjunction with display ads and SEO strategie ...
- Apple Opens News App To All Publishers
Around the Net in Mobile, Gavin O'Malley - Wednesday, March 16, 2016
Apple is rolling out a new Web-based editing tool that will op ...
- Apple To Launch New Ad Formats In News App
Mobile Marketing Daily, Gavin O'Malley - Tuesday, March 15, 2016
As Apple has clearly outlined, a "native banner" unit is among sev ...
- Snapchat Discover Adds NowThis As Pub Partner
Publishers Daily, Sara Guaglione - Tuesday, March 15, 2016
NowThis is the 21st publisher to partner with Snapchat. Partners can crea ...
- Study Shows 'The Hill' As Top Non-TV Political Influencer
Around the Net In Marketing Politics, Philip Rosenstein - Tuesday, March 15, 2016
A recent study by the Laboratory of Social Machines at MIT’s Med ...
- Appeals Court Won't Revive Teens' Sex Trafficking Case Against Backpage
Daily Online Examiner, Wendy Davis - Tuesday, March 15, 2016
Handing Backpage a sweeping victory, a federal appeals court has refused ...
- Publishers Turn To Email To Engage With Readers
Email Marketing Daily, Jess Nelson - Monday, March 14, 2016
Publishers are increasingly relying on email marketing to recruit readers to the ...
- Cohn Named Sole President, 'The Atlantic,' Will Add Staff
Publishers Daily, Sara Guaglione - Monday, March 14, 2016
Bob Cohn has been named president of 'The Atlantic' as James Benne ...
- 'The Economist' Links Success To Social Media Following
Around the Net In MAD London, Sean Hargrave - Monday, March 14, 2016
"The Economist" has stressed the importance of social media, crediting its soci ...
- AAM New Products Aim To Help Publishers Get Verified Metrics
Publishers Daily, Sara Guaglione - Friday, March 11, 2016
The Alliance for Audited Media (AAM) introduced three new products designed ...
- The MultiChannel Balancing Act For Publishers
Publishers Daily, Daniel Meehan - Monday, March 14, 2016
Driving monetization in a multichannel mobile world requires a new paradigm f ...
- BlockBust Aims To Help Publishers Thwart Blockers
Real-Time Daily, Felicia Greiff - Monday, March 14, 2016
BlockBust, created by Tiller, aims to help publishers recognize which parts ...
- Breitbart News In Meltdown Mode Over Trump
The Daily Blog, Erik Sass - Monday, March 14, 2016
Conservative news and opinion site Breitbart News is in full-on meltdown mod ...
- Time Inc. StyleHaul Partner To Create Ad Campaigns For Millennials
Publishers Daily, Sara Guaglione - Thursday, March 10, 2016
The joint effort will combine Time Inc.'s content with the access ...
- Know Thy Reader
Publishing Insider, Paolo Gaudiano - Friday, March 11, 2016
If someone exploring earth from a distant planet were to peruse t ...
- Major Newspapers Dive Into VR
The Daily Blog, Erik Sass - Friday, March 11, 2016
Three of the nation's biggest newspapers - The New York Times, T ...
- Tribune Publishing, Wrapports Share Content
Publishers Daily, Erik Sass - Tuesday, March 8, 2016
Tribune Publishing and longtime rival Wrapports, publisher of the Chicago Sun-Times, ha ...
- Mental Floss Bows 'Live Smarter' Vertical With Allstate
Publishers Daily, Erik Sass - Wednesday, March 9, 2016
Allstate is hoping to connect with Millennials facing their first important financi ...
- Texture App, 'Atavist Magazine' Team To Produce 'The Mastermind' Series
Publishers Daily, Sara Guaglione - Wednesday, March 9, 2016
Starting this week, Texture users will get an exclusive first look ...
- Mashable Launches In France
Around the Net In MAD London, Sean Hargrave - Wednesday, March 9, 2016
Mashable has announced that it is officially setting up shop in Par ...
- Zinio Announces Partnership With German Magazine Distribution Provider DPV
Publishers Daily, Sara Guaglione - Tuesday, March 8, 2016
DPV will apply Zinio's digital platform and distribution technology, called Zinio Pr ...
- IAB Offers Publishers Tools To Ask Ad Blockers To Drop Their Guard
Around the Net In MAD London, Sean Hargrave - Tuesday, March 8, 2016
The Interactive Advertising Bureau (IAB) is trying to help publishers to g ...
- Publishers Get Tooled Up In The Fight Against Ad Blockers
London Blog, Sean Hargrave - Tuesday, March 8, 2016
IAB Tech Lab is giving members the code they need to dete ...
- Finnegan Named President, Atlantic Media, Plans To Expand Brands Globally
Publishers Daily, Sara Guaglione - Monday, March 7, 2016
Finnegan has moved up the Atlantic Media ranks quickly; just six mont ...
- Conde Nast To Open Digital Center In Austin
Publishers Daily, Sara Guaglione - Monday, March 7, 2016
The new office will serve as "an outpost in the company's netwo ...