- Actress Alison Sweeney Teams With Crest
Marketing Daily, - Tuesday, November 24, 2009
The challenge also benefits "Feeding America," a domestic hunger-relief charity. At t ...
- Purina Points Potential Owners To Doggies
Marketing Daily, Aaron Baar - Tuesday, November 24, 2009
Just in time for the brand's sponsorship of the National Dog Sho ...
- Clorox Backs Disney Site For Moms And Kids
Marketing Daily, Karl Greenberg - Monday, November 23, 2009
The new educational Web site under the Disney banner is a b ...
- Duracell Uses Bike Power To Light Up New Year
Marketing Daily, - Thursday, November 19, 2009
P&G's Duracell unit held an event in New York's Times Square th ...
- P&G Recalls Vicks Sinex Products
Marketing Daily, - Thursday, November 19, 2009
The company said it is doing the voluntary recall after finding ...
- VUCA: A New Acronym From Procter & Gamble's CEO
Around the Net In Brand Marketing, Thom Forbes - Thursday, November 19, 2009
VUCA stands for Volatile, Uncertain, Complex and Ambiguous, reports David Holthaus, a ...
- New Version Of Dawn Doubles As Hand Softener
Marketing Daily, - Wednesday, November 18, 2009
P&G is combining opposites -- moisturizing cream with dish soap -- ...
- S.C. Johnson Also Bidding For Sara Lee's Air-Freshener Business
Around the Net In Brand Marketing, Thom Forbes - Wednesday, November 18, 2009
...
- Pyrex Leverages Its Usefulness In The Kitchen
Marketing Daily, Karl Greenberg - Tuesday, November 17, 2009
"The Pyrex brand has dabbled in the kitchen tools and gadgets a ...
- Unilever's R&D Chief Says Breakthrough Innovations Are Coming
Around the Net In Brand Marketing, Thom Forbes - Monday, November 16, 2009
Unilever expects the first results from its Genesis projects -- a co ...
- Tide Unveils Stain App For IPhone
Around the Net In Brand Marketing, Thom Forbes - Friday, November 13, 2009
...
- Unilever Price Cuts Surprise Analysts; Soap Deal Lifts Costs
Around the Net In Brand Marketing, Thom Forbes - Thursday, November 5, 2009
When Paul Polman became CEO of Unilever at the beginning of t ...
- Who Uses Dental Floss?
Marketing Daily, - Wednesday, November 4, 2009
Top 10 DMAs in which adults reside who used dental floss o ...