- P&G Opening Mr. Clean Car Washes In Texas
Marketing Daily, - Sunday, February 28, 2010
Procter & Gamble is looking for franchisees in the Houston and Dallas-F ...
- Clorox Signs With Youth Soccer
Marketing Daily, - Monday, February 22, 2010
Clorox has signed its first marketing partnership with United States Youth Socc ...
- Schick's Hydro Razor Will Beat Gillette's Fusion To Market
Around the Net In Brand Marketing, Thom Forbes - Monday, February 22, 2010
Energizer Holdings will introduce a new shaving system, the Schick Hydro, ...
- P&G Launching New Products Into Troubled Economic Waters
Around the Net In Brand Marketing, Thom Forbes - Friday, February 19, 2010
Procter & Gamble is placing a bet on a raft of n ...
- CPG Marketers Say They'll Beat Back Private Label With $$$
Around the Net In Brand Marketing, Thom Forbes - Friday, February 19, 2010
Consumer package-goods companies attending the Consumer Analyst Group of New York conferen ...
- Kimberly-Clark Pull-Ups Reinvents 'Potty Dance'
Marketing Daily, Tanya Gazdik - Friday, February 19, 2010
Pull-Ups brand is also teaming up with House Party, an experiential marketi ...
- Prilosec Wants To Be The 'Sponsor of Everything'
Around the Net In Brand Marketing, Thom Forbes - Thursday, February 18, 2010
There's niche marketing, and then there's Procter & Gamble's Prilosec OTC, whi ...
- P&G's Pritchard Discusses Corporate Ads, Sports Marketing
Around the Net In Brand Marketing, Thom Forbes - Wednesday, February 17, 2010
The ad campaign for 18 brands that Procter & Gamble has roll ...
- Dawn Professional Launches Contest
Marketing Daily, - Tuesday, February 16, 2010
Dawn Professional, Procter & Gamble's commercial line of dishwashing detergent, is launchi ...
- P&G Still Expects Big Pay-Off From Huge Bet On Gillette
Around the Net In Brand Marketing, Thom Forbes - Tuesday, February 16, 2010
When Procter & Gamble acquired Gillette five years ago, the then-leaders ...
- Swiffer, Cesar Teach Pet-Friendly Homes New Cleaning Tricks
Around the Net In Brand Marketing, Thom Forbes - Tuesday, February 16, 2010
...
- Report: (Even) Pet Supplies Slowed In 2009
Marketing Daily, Karlene Lukovitz - Monday, February 15, 2010
The relative slowing within the pet supplies sector comes down to tren ...
- Despite Death Of Food Brands, P&G Site Offers Meal Plans
Around the Net In Brand Marketing, Thom Forbes - Monday, February 15, 2010
Duncan Hines and Citrus Hill are long gone. So, too, are Hawaii ...
- Body Wash Exceeds The Soap Bar For The First Time
Around the Net In Brand Marketing, Thom Forbes - Monday, February 15, 2010
Body wash outsold bar soap for the first time last year ...
- Walmart And P&G Team To Produce TV Movie
Marketing Daily, Sarah Mahoney - Friday, February 12, 2010
For advertisers, "both studies reinforced the importance of family-friendly ads appearing ...
- P&G To Upgrade Its Fusion Razor In June
Around the Net In Brand Marketing, Thom Forbes - Friday, February 12, 2010
Before we go any further, let's get to the question most ...
- P&G Hits The Slopes With Corporate Campaign
Marketing Daily, Karl Greenberg - Thursday, February 11, 2010
Procter & Gamble is launching its first-ever corporate marketing campaign and single-large ...
- Tresemme Sponsors Fashion Week, Bows FB Group
Marketing Daily, - Wednesday, February 10, 2010
For the fourth year in a row, Tresemme is the official ha ...
- Whoopi Helps De-Stigmatize Leakage For Poise
Marketing Daily, Karl Greenberg - Wednesday, February 10, 2010
The humorous campaign featuring Goldberg in a series of web videos ...
- Tide Links Products To Venus Williams, Super Bowl
Marketing Daily, Tanya Gazdik - Wednesday, February 10, 2010
Williams will be used in TV, print, in-store and online advertising, includi ...
- Unilever CMO Simon Clift Stepping Down After Nine Years
Around the Net In Brand Marketing, Thom Forbes - Wednesday, February 10, 2010
CMO Simon Clift is leaving Unilever to spend more time with h ...
- Dove Super Bowl Spot Changes Men's Perceptions
Around the Net In Brand Marketing, Thom Forbes - Wednesday, February 10, 2010
Speaking of Unilever's Dove, an Ogilvy & Mather spot for its n ...
- P&G Taking Car Washes To Chicago
Around the Net In Brand Marketing, Thom Forbes - Wednesday, February 10, 2010
...
- Mindshare Retains Key Unilever Assignments
MediaDailyNews, Joe Mandese - Wednesday, February 10, 2010
Packaged good giant Unilever Tuesday named its new global media services agen ...
- Old Spice, NASCAR's Stewart Auction Towels
Marketing Daily, - Saturday, February 6, 2010
Old Spice and two-time NASCAR Sprint Cup Series champion Tony Stewart a ...
- Procter & Gamble Wins Big At Product Of The Year Awards
Around the Net In Brand Marketing, Thom Forbes - Friday, February 5, 2010
Linda Tischlert writes that the 20th annual "Product of the Year" awar ...
- Walmart Sends Glad, Hefty Packing
Around the Net In Brand Marketing, Thom Forbes - Friday, February 5, 2010
...
- P&G Takes Over MDVIP Docs Network; Sees It As 'Incubator'
Around the Net In Brand Marketing, Thom Forbes - Thursday, February 4, 2010
Procter & Gamble has purchased MDVIP, a network of 350 doctors ...
- H-E-B, P&G Explore 'Men's Zone' Of More Than 530 Products
Around the Net In Brand Marketing, Thom Forbes - Monday, February 1, 2010
...