- P&G Insures Troy Polamalu's $1 Million Curls
Marketing Daily, Sarah Mahoney - Tuesday, August 31, 2010
The insurance policy (from Lloyd's of London) and site are just t ...
- P&G's Incentive Compensation Now Rewards Market Share Gain
Around the Net In Brand Marketing, Thom Forbes - Monday, August 30, 2010
Jack Neff reports that Procter & Gamble is changing its incentive progr ...
- P&G Readying Launch Of Two Crest Line Extensions
Around the Net In Brand Marketing, Thom Forbes - Monday, August 23, 2010
Procter & Gamble is getting set to market two new additions ...
- New Kotex Effort Dangles Undie 'Makeunder'
Marketing Daily, Karl Greenberg - Monday, August 23, 2010
Aida Flick, brand director at Kotex, tells Marketing Daily the effort ...
- Adam & Eve Advertises In Times Square
Marketing Daily, - Thursday, August 19, 2010
The animated Adam & Eve ads appear on the strategically located, 26-fo ...
- Cargill's BiOH Polyols Goes Social For Foam
Marketing Daily, Karl Greenberg - Thursday, August 19, 2010
"The truth is, BiOH wants to protect its market share. We wa ...
- Recession Puts P&G Chief On Warpath Against Competition
Around the Net In Brand Marketing, Nina Lentini - Thursday, August 19, 2010
Consumers might be snapping up iPads, but their trips to the sto ...
- Purina Debuts Facebook Pet Resort Game
Marketing Daily, Karlene Lukovitz - Monday, August 16, 2010
"... [T]he game is fun enough to possibly generate a good de ...
- P&G To Roll Out Eco-Friendly Packaging For Beauty Brands
Around the Net In Brand Marketing, Thom Forbes - Monday, August 16, 2010
Procter & Gamble will roll out renewable, sustainable, sugarcane-derived plastic on sele ...
- Gillette's 'Razor Guys': Fans Turned Brand Ambassadors
Around the Net In Brand Marketing, Thom Forbes - Monday, August 16, 2010
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- Calgon Launches 'Take Me Away!' Moments Contest
Marketing Daily, Nina Lentini - Monday, August 16, 2010
"Calgon as a brand tended to be for an older demographic," Shar ...
- NAD To Charmin: No Bare Bear Bottoms
Around the Net In Brand Marketing, Thom Forbes - Friday, August 13, 2010
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- Doctor My Eyes
Marketing: Green, Jeff Dubin - Wednesday, August 11, 2010
Before Seventh Generation and others can educate healthcare providers about the heal ...
- Bausch & Lomb's Biotrue Claims It's Inspired By Nature
Around the Net In Brand Marketing, Thom Forbes - Monday, August 9, 2010
Bausch & Lomb is launching a brand aimed at green-minded consumers th ...
- Bounty's New Web Video Brings In The Noise
Marketing Daily, - Friday, August 6, 2010
Procter & Gamble said the latest Bounty music video netted 650,000 vie ...
- Will Consumers Give J&J Brands Another Chance?
Around the Net In Brand Marketing, Thom Forbes - Friday, August 6, 2010
Siegel & Gale's Alan Siegel tells Parija Kavilanz that the shortages ...
- Unilever Warns Of Pressures Ahead
Around the Net In Brand Marketing, Thom Forbes - Thursday, August 5, 2010
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- Pepto-Bismol Sends King of Eating On The Road
Marketing Daily, - Wednesday, August 4, 2010
Pepto-Bismol will host eating competitions between Chestnut and a team of fi ...
- Unilever Creating Throwback Spots For Vintage Brands On 'Mad Men'
Around the Net In Brand Marketing, Thom Forbes - Wednesday, August 4, 2010
Stuart Elliot takes a look at the season-long sponsorship deal reached betwe ...
- Water Pik Uses Humorous Vids To Take On String
Around the Net In Brand Marketing, Thom Forbes - Wednesday, August 4, 2010
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- P&G Re-Ups With NFL, Taps Jerry Rice
Marketing Daily, - Tuesday, August 3, 2010
The company, which became one of the league's top-shelf sponsors last ye ...
- P&G Boosts Ad Budget By $1 Billion
MediaDailyNews, David Goetzl - Tuesday, August 3, 2010
Procter & Gamble, the world's largest advertiser, stepped up global ad spendi ...
- Downy's Fresh Pitch: Clean Sheets For A Week
Around the Net In Brand Marketing, Thom Forbes - Tuesday, August 3, 2010
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- P&G Profit Forecast Trails Estimates As Shoppers Limit Spending
Around the Net In Brand Marketing, Thom Forbes - Tuesday, August 3, 2010
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- Procter & Gamble Makes Progress Under New CEO Bob McDonald
Around the Net In Brand Marketing, Thom Forbes - Monday, August 2, 2010
Procter & Gamble CEO Bob McDonald is expected to earn plaudits tomorr ...