Tag results for "real-time" for June 2016
- How Do You Solve The Real-Time Creative Conundrum? With so many different creative formats, including a plethora of video format ...
- Why Real Time Isn't Fast Enough"Real time" isn't real time in most media. Predictive analysis really isn ...
- AdMaxim Launches Native Programmatic Ad PlatformMobile advertising tech provider AdMaxim has launched a mobile-first programmatic native advertisi ...
- BPA Worldwide Approved As Validator For TAG Anti-Piracy ProgramNot-for-profit assurance provider BPA Worldwide has announced that it was approved ...
- Industry Needs To 'Cut The Crap': 'The Economist' Panel At Cannes Marc Pritchard, global marketing and brand building officer, P&G, sat on t ...
- Is Branded Virtual Reality Content The Next Frontier In Marketing?At the Cannes Lions advertising festival, media companies like Gannett and A ...
- NEW! 'Cannes Meow,' The Unofficial App of CannesFCB/SIX created "Cannes Meow," an app attendees of the Cannes Lions Internation ...
- Hearst Tells Advertisers What's BuzzingHearst is helping advertisers align themselves with the most popular content trendi ...
- Hearst Launches Buzzing@Hearst, Real-Time Trend-Detecting Capability Hearst this week announced that its trend detector offering, Buzzing@Hearst, is n ...
- Cloud Analytics Provider Keen IO Delivers Real-Time Native AnalyticsCloud analytics Platform Keen IO 's new Native Analytics tool enables custome ...
- Can Private Marketplaces Get Publishers To Adopt Geotargeting More Widely?Writing on the GeoMarketing.com blog, David Kaplan asks whether private marketplaces (PMP ...
- NEW! DOOH Billboard Atop The Grand Hotel Gives Cannes Vibe Using EmojisWould you eat honey made form hamburgers? Cleveland rocks. Let's launch! ...
- How 'Platforms as Publishers' Could Threaten Journalistic EthicsPublishers have sacrificed performance in favor of data and revenue for year ...
- Twitter Acquires Magic Pony, Strengthens Video OptionsWith London-based Magic Pony -- which reportedly cost Twitter about $150 milli ...
- Political Dollars Will Be Directed To PMPs Vs. Programmatic GuaranteedMichelle DeVine, programmatic sales manager at Vox Media, told Portada that th ...
- Taykey Folds Programmatic Solution Into Trend Advertising ProductTrend-based audience analysis company Taykey announced today that its Trend Advertising wi ...
- xAd Launches Location Intelligence PlatformLocation intel firm xAd announced the beta launch of a platform call ...
- Out-Of-Home Agency Posterscope USA Focuses On Real-Time Planning, Creative Out-of-Home (OOH) agency Posterscope USA is pivoting to focus on dynamic creativ ...
- Shift of Real-Time Bidding Ads To Mobile Web Will Drive U.S. RTB Market Till 2020 A study by tech researcher Technavio projects that the real-time bidding (RT ...
- A World Of Walled Gardens: The Demise of Facebook ExchangeWhy do Facebook and other media giants choose to become "walled"? ...
- Time Inc. Builds On Video Momentum With Wochit Partnership Time Inc. announced a partnership with Wochit, a cloud-based video creation platfo ...
- Real-Time Optimization: Major Disrupter In Advertising WorldThe advent of digital advertising technologies, including real-time bidding and programmatic buyin ...
- Tremor Video Adds Advanced Creative Review To Seller Platform Tremor Video has added an advanced creative review function to its sell ...
- 'Just-in-Time,' Vs. Mass Marketing, Delivers Higher Marketing ROIJust-in-time" marketing can deliver a higher return on marketing investment, and compani ...
- Facebook Sunsets Notify, Real-Time News AppFacebook’s attempt at a real-time, notification-based news app is shutting down, accordi ...
- Lookalike Targeting Is Not ProspectingThe reality is, prospecting and engaging new audiences is about more th ...
- Study Finds Limitations In Traditional Analytics Tools, Suggests Self-Serve ApproachA new study conducted by Metamarkets finds that despite the growth ...
