AMA 2014 Marketing & Public Policy Conference
The Past, Present, and Future of Marketing & Public Policy: Creating a Better Tomorrow
With growing populations and an increasing demand for improved standards of living, humankind faces many challenges. These include increasing acceptance of sustainable business practices, improving consumer health and well-being, decreasing poverty and improving consumer financial welfare, among others.
2014 Co-Chairs
Elizabeth Miller, Associate Professor, University of Massachusetts
George Milne, Professor, University of Massachusetts
Easwar Iyer, Professor, University of Massachusetts
Contact: Kari Mueller American Marketing Association
, 312-542-9000, kmueller@ama.org