21 events found in Event Type Seminar/Workshop

  • Aug
    04
    • Los Angeles California
      Aug. 4, 2014 - Aug. 7, 2014

      Media Buying Academy's Boot Camp

      Seminar/Workshop

      Media Buying Academy's 4.5 day Boot Camp is the only "hands-on, this-is-how-you-do-it" media buying training course.  4.5 days packed with media buying information, tips, formulas, terms, exercises, tests and more.  This curriculum was devised to get the novice up and running quickly and to give the pros tricks of the trade to make their job easier and more rewarding.  Our Senior Instructors are seasoned, knowledgeable media buying pros who mesmerize their students with the why's, how-to's and war stories based on their many successful years of media buying and planning experience.  Each day's class is accompanied by an extremely valuable workbook, each over 500 pages, covering the topics gone over in class and more.   Read more

      www.mediabuyingacademy.com
  • Aug
    18
    • Des Moines Iowa
      Aug. 18, 2014 - Aug. 21, 2014

      Media Buying Academy's Boot Camp

      Seminar/Workshop

      Media Buying Academy's 4.5 day Boot Camp is the only "hands-on, this-is-how-you-do-it" media buying training course.  4.5 days packed with media buying information, tips, formulas, terms, exercises, tests and more.  This curriculum was devised to get the novice up and running quickly and to give the pros tricks of the trade to make their job easier and more rewarding.  Our Senior Instructors are seasoned, knowledgeable media buying pros who mesmerize their students with the why's, how-to's and war stories based on their many successful years of media buying and planning experience.  Each day's class is accompanied by an extremely valuable workbook, each over 500 pages covering the topics gone over in class and more.   Read more

      www.mediabuyingacademy.com
  • Sep
    08
    • Birmingham Alabama
      Sept. 8, 2014 - Sept. 11, 2014

      Media Buying Academy's Boot Camp

      Seminar/Workshop

      Media Buying Academy's 4.5 day Boot Camp is the only "hands-on, this-is-how-you-do-it" media buying training course.  4.5 days packed with media buying information, tips, formulas, terms, exercises, tests and more.  This curriculum was devised to get the novice up and running quickly and to give the pros tricks of the trade to make their job easier and more rewarding.  Our Senior Instructors are seasoned, knowledgeable media buying pros who mesmerize their students with the why's, how-to's, and war stories based on their many successful years of media buying and planning experience.  Each day's class is accompanied by an extremely valuable workbook, each over 500 pages covering the topics gone over in class and more.   Read more

      www.mediabuyingacademy.com
  • Sep
    09
    • Chicago Illinois
      Sept. 9, 2014 - Sept. 10, 2014

      Measuring Marketing ROI 2014

      Seminar/Workshop
      Tags: Marketing

      This two-day marketing ROI workshop will walk you through basic and more advanced techniques for measuring marketing impact on sales, revenue and ROI. Through interactive presentation and discussion, you will learn how to use measurements, analytics and financial discipline to guide the development of more profitable strategies and tactical marketing campaigns.

      Read more

      AMA.org/TSMarketingROI
  • Sep
    11
    • Marina del Rey California
      Sept. 11, 2014 - Sept. 12, 2014

      AMA 2014 Content Marketing

      Seminar/Workshop
      Tags: Marketing

      This workshop will focus on how to create and leverage the myriad forms of content to promote businesses, retain customers, influence word of mouth, close the decision gap on prospects and leverage content as a brand differentiator. Learn to deliver great content in the right forms and places, and in a way that is specifically mapped to your audience’s information needs and buying stages. Studies indicate that companies that provide valuable content can generate more leads with higher ROI. Through this course, marketers will learn how to create remarkable content that gets noticed and produces business results.

      Read more

      AMA.org/Content
  • Sep
    15
    • Dallas Texas
      Sept. 15, 2014 - Sept. 18, 2014

      Media Buying Academy's Boot Camp

      Seminar/Workshop

      Media Buying Academy's 4.5 day Boot Camp is the only "hands-on, this-is-how-you-do-it" media buying training course.  4.5 days packed with media buying information, tips, formulas, terms, exercises, tests and more.  This curriculum was devised to get the novice up and running quickly and to give the pros tricks of the trade to make their job easier and more rewarding.  Our Senior Instructors are seasoned, knowledgeable media buying pros who mesmerize their students with the why's, how-to's and war stories based on their many successful years of media buying and planning experience.  Each day's class is accompanied by an extremely valuable workbook, each over 500 pages covering the topics gone over in class and more.   Read more

      www.mediabuyingacademy.com
  • Sep
    16
    • New York New York
      Sept. 16, 2014

      Interactive Advertising & Digital Media Training

      Seminar/Workshop
      Tags: Advertising Marketing Media Buying/Selling Media Planning

      Level I Course - Intelligent Selling of Interactive Advertising, Intelligent Planning & Buying of Interactive Media

      Essential Technologies, Concepts and Best Practices - This is a must-do course to gain comprehensive knowledge of all aspects of interactive media delivery, measurement and creative elements. If you’re new to the industry, or need to improve your knowledge and skills this is an essential course.

      Read more

      www.laredogroupseminars.com
    • Boston Massachusetts
      Sept. 16, 2014

      Trend Led Innovation

      Seminar/Workshop
      Tags: Advertising Branded Content Marketing

      Trends are a great source of inspiration when you apply them to launch successful new products and services. Trendwatching.com is the world’s leading trend firm that scans the globe for promising consumer insights and related hands-on ideas for your specific business. Backed by their proprietary Trends Framework, Trendwatching.com's Lead Innovation Architect, Delia Dumitrescu will guide you through the process to help move your business or your clients forward. This three-part workshop will highlight the trends with examples and take you through the tools that help you tap in to the insights do develop profitable products and services.

      Read more

      www.rebrand.com/iq
  • Sep
    17
  • Sep
    22
    • Philadelphia Pennsylvania
      Sept. 22, 2014

      AMA 2014 Web and Digital Analytics

      Seminar/Workshop
      Tags: Marketing

      This one-day program on web & digital analytics is designed to enhance your skills and take you beyond the one-dimensional approach to web analytics and into the modern, multi-dimension approach to making optimal decisions based on actionable insights derived from touch points across your digital platforms. Through this program you will gain the tools and the know-how to combine the why (visitor intent and motivation) with the what (clicks, views, likes) that are the cornerstone of a successful web and digital analytics program within your organization.

      Read more

      AMA.org/Web
  • Sep
    24
    • New York New York
      Sept. 24, 2014 - Sept. 25, 2014

      Masters of Media Selling Sales Training

      Seminar/Workshop
      Tags: Media Buying/Selling

      This two-day advertising sales course is for new or experienced advertising sales people who want to improve their sales results with proven techniques for sellinig major accounts in any media; internet-mobile-digital sales; print sales for magazines and newspapers, television/cable/video sales, outdoor and transit, event sponsorships and radio.

           How to get more high-level appointments.
           How to persuade more effectively.
           How to probe more for opportunities.
           How to handle objections.
           How to close more business.

      To learn more about seminar leader and advertising sales guru Daniel Ambrose. Read more

      http://www.mediapost.com/mastersofmediaselling/
  • Sep
    29
    • Chicago Illinois
      Sept. 29, 2014 - Sept. 30, 2014

      AMA 2014 Rethinking the Customer Experience

      Seminar/Workshop
      Tags: Marketing

      This program explores how rethinking customer experience in the context of strong customer centricity offers a proven path to customer satisfaction, retention, advocacy and sustained sales growth. It examines the customer experience process and how marketing can strengthen its own customer culture and influence that of other organizational functions. It provides a road map for you to get there. You will gain the tools and skills necessary to lead your team along the business building customer experience path, measure your progress and increase your team’s marketing performance.

      Read more

      AMA.org/Experience
  • Oct
    06
    • Chicago Illinois
      Oct. 6, 2014 - Oct. 7, 2014

      AMA Digital Marketing 2014

      Seminar/Workshop
      Tags: Marketing

      This two-day program will take you through the core disciplines of digital marketing from digital display to social media with specific emphasis on digital and web analytics.  You will also learn what’s needed to build a digital marketing team and map out your long-term digital marketing maturity roadmap. This course will combine the why behind digital consumer behavior with the what of the tools and tactics and the how of the latest techniques that are the cornerstone of a successful digital marketing program.

      Read more

      www.ama.org/tsdigital
  • Oct
    16
    • Cincinnati Ohio
      Oct. 16, 2014 - Oct. 17, 2014

      AMA Strategic Brand Development 2014

      Seminar/Workshop
      Tags: Marketing

      Using case studies, exercises and best practices, this workshop will explore new methods for creating a differentiated brand promise. You will learn how to create a strong brand platform and “walk the talk” by developing new and enhancing current points of difference. You’ll be armed with the knowledge and tools that you need to deliver a unique brand promise capable of driving revenue and profit growth.

      Read more

      www.ama.org/tsbranddevelop
  • Oct
    21
  • Oct
    22
  • Oct
    23
    • Chicago Illinois
      Oct. 23, 2014 - Oct. 24, 2014

      AMA Storytelling Techniques for the Business Presenter 2014

      Seminar/Workshop
      Tags: Marketing

      In this workshop, you will learn how to distill the building blocks that form “the story,” and how to communicate your messages in a truly creative way. This will be a highly interactive session in which full participation, on both the individual and group levels, are critical to success.  Participants should bring in one or two examples of recent presentations they’ve made, sufficiently sanitized, that they can share with the group.
      Read more

      www.ama.org/storytech
  • Oct
    27
    • San Francisco California
      Oct. 27, 2014 - Oct. 28, 2014

      AMA Direct Marketing

      Seminar/Workshop
      Tags: Marketing

      This program will employ a systematic approach to Direct Marketing that incorporates the collective wisdom and best practices of successful marketers. Participants will take away the Direct Marketing knowledge and practical tools that they need to improve the marketing performance of their organizations.

      Read more

      www.ama.org/direct
  • Oct
    30
    • Chicago Illinois
      Oct. 30, 2014

      AMA Online Digital Video 2014

      Seminar/Workshop
      Tags: Marketing

      As a modern marketer, you need to understand how to use video strategically, whether in launching digital-only campaigns to reach your audience and/or to support and extend the ROI of your TV media plans.  There is a growing roster of shiny, new digital video marketing tools available to you.  This one-day training event will help you choose the right tool for the right job, understand the science of video sharing, and use data and analytics to maximize earned media and best promote your branded content and navigate the ever-increasingly fragmented online video ecosystem.

      Read more

      www.ama.org/tsvideo
  • Dec
    09
  • Dec
    10
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