78 events found

  • May
    23
    • New York New York
      May 23, 2013

      OMMA DDM at IWNY

      Conference/Events ★ Featured

      At OMMA Data Driven Marketing we cut the topic of “Big Data” down to more manageable bite sizes. Data is transforming agencies and brands in multiple ways, from reorienting how media is segmented and bought to targeting customers with the right message at the right stage of the purchase funnel. We drill deep into whether these layers of costly data are really having the effect the industry intended in actual campaigns. And are the many models for attributing credit to the many pieces of digital marketing really adding up? We know that data can inform targeting but how is it working its way beyond the trading desks and up the organizational ladder to inform product design, customer relations, and overall strategy. And what is to be made of the biggest dump of new information (and inventory) the Web has ever seen, the torrents of social media? Is this new social terrain, and the new big player in display advertising, Facebook, proving to be both a great source of targeting data and en effective environment for targeted advertising?

      Read more

      http://www.mediapost.com/ommaddm/
  • May
    30
    • Mountain View California
      May 30, 2013

      RampUp 2013 - The LiveRamp Summit

      Conference/Events

      1,000 marketers, advertisers, and industry insiders come together to discuss the convergence of offline and online data in digital advertising. What is the role of offline data in the online world? How can marketers use technology and data to execute better targeting? What’s the future of retargeting? How is Facebook changing the ecosystem? How will new attribution techniques reshape the way campaigns are executed across channels? All of these questions and more will be explored and discussed by top executives from the biggest players in ad technology.  Learn more at RampUp2013.com. Read more

      www.RampUp2013.com
    • New York New York
      May 30, 2013 - May 31, 2013

      Aligning Sales with Marketing

      Seminar/Workshop
      Tags: Marketing

      This session will give you actionable ideas to help you take the lead to bridge
      the divide between marketing and sales in your organization. It is unique in
      that each attendee will come away with a customized individual personal action
      agenda directed to specific organizational needs. Read more

      http://www.marketingpower.com/Calendar/Pages/2013_ts_aligning_sales_with_marketing_new_york.aspx
  • Jun
    03
    • Minneapolis Minnesota
      June 3, 2013 - June 6, 2013

      Media Buying Academy's Boot Camp

      Seminar/Workshop

      Media Buying Academy's 4.5 day Boot Camp is the only "hands-on," "this-is-how-you-do-it" media buying training course.  4.5 days packed with media buying information, tips, formulas, terms, exercises, tests and more.  This curriculum was devised to get the novice up and running quickly and to give the pros tricks of the trade to make their job easier and more rewarding.  Our Senior Instructors are seasoned, knowledgeable media buying pros who mesmerize their students with the why's, how-to's, and war stories based on their many successful years of media buying and planning experience.  Each day's class is accompanied by an extremely valuable workbook, each over 500 pages covering the topics gone over in class and more.  Students tell us their workbooks are their "bibles for media buying."  Eighteen years of teaching tells us this class is perfect for advertising agency personnel, marketing directors, business owners who advertise, media sales people, and graphic arts studios whose clients are asking them to place media for them.  Classes are small by design and seating is limited.  Don't miss this class!  Call now at 1-800-622-2893 or visit our website for more detailed information or a registration form at www.mediabuyingacademy.com.  For questions, please contact Lee Morrow at leemorrow@comcast.net.
      Contact:  Lee Morrow Media Buying Academy, 410-756-1842, leemorrow@comcast.net Read more

      www.mediabuyingacademy.com
    • San Diego California
      June 3, 2013 - June 6, 2013

      Sustainable Brands '13

      Conference/Events
      Tags: Advertising Branded Content Branded Entertainment Marketing Media Buying/Selling Media Planning

      Sustainable Brands 2013 –Join us for four days of extraordinary conversation and insight as sustainability, brand strategy and innovation leaders convene to explore the sustainable brand Renaissance currently being set up, with incredible surges of new values, creativity and solutions. Sustainable Brands delivers a world class faculty of thought leaders and practitioners leading the sustainable brand revolution. Collaborate with market-making companies such as Unilever, Coca-Cola, Ford, Johnson & Johnson, Target, and many others as the Sustainable Brands community comes together. Join 150+ speakers and 1,500 attendees in 80+ sessions, workshops, plenaries, and more in San Diego, June 3-6. Learn More: SustainableBrands13.com Read more

      www.sustainablebrands.com/events/sb13
    • Boston Massachusetts
      June 3, 2013

      10th Annual MITX Innovation Awards

      Awards/Nomination
      Tags: Marketing

      Join us on June 3rd for our 10th Annual MITX Innovation Awards, when we'll celebrate the digital innovations shaping the future of how we work and play Whether you win an award, meet the next Mark Zuckerberg, or connect with a new friend or business partner, this is a can't miss event. And in 2013, it's going to be more interactive than ever, as the majority of our finalists will showcase their innovations (for both the judges and attendees) on-site at the awards ceremony!

      Read more

      http://mitx.org/events/event_detail.aspx?id=44fa842c-d0f0-4443-b653-fe794c85719c
  • Jun
    04
    • Arlington Virginia
      June 4, 2013

      DAA Washington DC Symposium

      Conference/Events

      How do you know your online content is telling the right story to the right people at the right time on the right platform?

      When you’re delivering content across a number of channels, including web, mobile web, mobile app, iPad, Kindle, in-person conference materials, advertising, and/or video streaming, what metrics should drive your content development decisions?

      The Inaugural Washington, DC Symposium will focus on:

      • Measuring results across multiple platforms;
      • Tying metrics from multiple platform together to tell an audience story;
      • Marketing content across platforms;
      • Funneling users to the right channel for them; and
      • Monetizing content across multiple platforms
      Read more

      http://www.digitalanalyticsassociation.org/?page=dc2013
    • New York New York
      June 4, 2013

      min day Digital Summit

      Conference/Events
      Tags: Advertising Branded Content Marketing Media Planning

      At the min day Digital Summit the media world's leading innovators will share their techniques and tactics for monetizing content, creating community and leveraging something only you have—your great brand. The min day Digital Summit is your can't-miss immersion into who's doing what that's winning in digital media. You'll learn not just trends, but specific practical lessons that you can apply in your own company.

      Speakers represent companies like: Thrillist, Forbes, Essence, Us Weekly, EW.com, Hearst, Maxim, Wired, Parents.com, Buzzfeed, People, Bonnier Corp, Harper's Bazaar, Motor Trend and more!

      For full program information visit: http://www.minonline.com/minsummit2013/. Read more

      http://www.minonline.com/minsummit2013
  • Jun
    05
  • Jun
    06
  • Jun
    09
  • Jun
    10
  • Jun
    11
    • London, UK International
      June 11, 2013

      OMMA RTB Europe

      Conference/Events ★ Featured
      Tags: Advertising Media Buying/Selling Media Planning

      After sold-out events in New York City and San Francisco, OMMA RTB will head to London and focus on all components of the programmatic buying phenomenon & marketplace. The event will feature in-depth panels, keynotes and case studies as we seek to cover the many corners of this emerging phenomenon - DSPs, exchanges, trading desks & sell-side platforms, bringing to light best practices and challenges media buyers face in employing these tools. Attendees will include interactive media buyers, planners, and senior ad agency execs, publishers, brand managers, researchers, analysts and technology solutions providers. Read more

      http://www.mediapost.com/ommartbeurope/
  • Jun
    13
  • Jun
    16
    • Kohler Wisconsin
      June 16, 2013 - Jan. 19, 2013

      MediaPost's mCommerce Summit

      Conference/Events ★ Featured

      The MediaPost mCommerce Summit for America’s leading national Retailers will showcase how the radically new, forward thinking strategies of today’s top retailers are transforming the way their brands interact with consumers. Senior-level Retailer decision makers and solutions providers will gather for this 3-day Summit to learn from each other and explore in-depth how to thrive in the new, ever-evolving mCommerce world. The Summit is designed to share leading edge information and experience on the ascendancy of mCommerce. For the 3-days we bring in 50 top Retailer executives from leading companies to network, debate and collaborate about how they are transforming all processes of mobile retail including customer acquisition, retention, interaction, and sales through mobile devices.

      MediaPost Summits are never all work. We'll have exciting and fun afternoon recreational activities as well as elegant evening events that will take maximum advantage of the resort’s amenities.

      MediaPost has successfully hosted over 50 Summits for digital marketers over the last eight years and our partners, the overwhelming majority of which return, experience true success through involvement in this unique and trusted format. MediaPost Summits are never all work. We’ll have exciting and fun afternoon recreational activities as well as elegant evening events that will take maximum advantage of the resort’s amenities.

      Attendance for the Summits are capped to ensure the conversations, learnings and overall experiences are intimate, productive and highly useful.

      • Generate high-quality leads among Retailers
      • Present new products to senior level decision makers
      • Increase your visibility and standing in the industry
      • Build on existing client relationships through the client program
      • Profit from your investment in the mCommerce Summit Read more

      http://www.mediapost.com/mcommercesummit/
  • Jun
    17
    • Phoenix Arizona
      June 17, 2013 - June 20, 2013

      Media Buying Academy's Boot Camp

      Seminar/Workshop

      Media Buying Academy's 4.5 day Boot Camp is the only "hands-on," "this-is-how-you-do-it" media buying training course.  4.5 days packed with media buying information, tips, formulas, terms, exercises, tests and more.  This curriculum was devised to get the novice up and running quickly and to give the pros tricks of the trade to make their job easier and more rewarding.  Our Senior Instructors are seasoned, knowledgeable media buying pros who mesmerize their students with the why's, how-to's, and war stories based on their many successful years of media buying and planning experience.  Each day's class is accompanied by an extremely valuable workbook, each over 500 pages covering the topics gone over in class and more.  Students tell us their workbooks are their "bibles for media buying."  Eighteen years of teaching media buying tells us this class is perfect for advertising agency personnel, marketing directors, business owners who advertise, media sales people, and graphic arts studios whose clients are asking them to place media for them.  Classes are small by design and seating is limited.  Don't miss this class!  Call now at 1-800-622-2893 or visit our website for more detailed information or a registration form at www.mediabuyingacademy.com.  For questions, please contact Lee Morrow at leemorrow@comcast.net.
      Contact:  Lee Morrow Media Buying Academy, 410-756-1842, leemorrow@comcast.net Read more

      www.mediabuyingacademy.com
    • Chicago Illinois
      June 17, 2013 - June 19, 2013

      CRMC 2013

      Conference/Events

      Over its 20 year history, CRMC has become the premier event for Retail Marketing & CRM Executives. The 2013 agenda is packed with case studies from top executives at leading retail firms including American Airlines, Chico's, The Children's Place, IKEA, ULTA, Whole Foods, and many more. A diverse group of experts will also cover digital marketing, mobile and social media, customer behavior, the economy, and other topics of importance to retail CRMC practitioners.

      The networking opportunities at this event are simply unmatched anywhere else in the industry. Participants from 150+ retail chains, along with the country's leading vendors in the customer marketing space, attend this exclusive and intimate event of 600. Registration is availabe at http://register.thecrmc.com. Read more

      http://register.thecrmc.com/
  • Jun
    18
    • San Francisco California
      June 18, 2013

      Training Great AR Spokespeople

      Seminar/Workshop
      Tags: Marketing Media Planning

      Successful AR programs demand spokespeople trained in AR technique. While AR managers may opt for third-party sources of training to address large groups of spokespeople — Forrester itself can provide such training for them if you wish — others prefer to train in-house, weaving the specifics of their AR initiatives into the material and ensuring that it’s maximally focused on the vendor’s unique program. Even when large-scale training is outsourced, AR must still weave new spokespeople into the program as needed, rather than waiting for annual training sessions.

      In this Workshop, you see which AR fundamentals your spokespeople must understand, and you explore the options for giving and tailoring their training in-house using Forrester’s training materials yourself and taking full advantage of the limited amounts of training time that busy executives can make available.

      Read more

      http://www.forrester.com//events?N=10006+5023#/Training+Great+AR+Spokespeople/agenda/-/E-EVE5880
  • Jun
    19
    • Kohler Wisconsin
      June 19, 2013 - June 22, 2013

      MediaPost's Brand Marketers Summit

      Conference/Events ★ Featured

      The MediaPost Brand Marketers Summit for America's leading national advertisers returns to the American Club Kohler, WI for the second year in a row in June of 2013. The Summit will address how radical digital transformation is changing the way brands interact with customers. Brand marketers, agency execs, and practitioners will gather for this three day Summit to learn from each other and explore in depth how to thrive in the new, ever-evolving world of today's consumers.

      The Summit is designed to share leading edge information and experience in a think-tank environment. The experiences of leading marketers will be shared demonstrating how they have transformed customer acquisition, retention and interaction.

      Read more

      http://www.mediapost.com/brandmarketerssummit/
    • Chicago Illinois
      June 19, 2013

      Small Business Marketing

      Seminar/Workshop
      Tags: Marketing

      When it comes to marketing, small businesses are caught between the proverbial rock and a hard place. People no longer trust advertising, Google is the new Yellow Pages, and consumers control the purchase process. Thanks to social media, word of mouth is now exponential and what your customer says about you has definite impact on your bottom line.
       
      Constrained by limited budgets, smaller businesses can have a tough time adapting to the new marketing landscape and competing against larger organizations. It's time to learn how to market your business in a way that is cost-efficient, has a proven track record of success, and gives you an edge over your competition whether it’s a nationally recognized brand or a small business down the street. It's time to learn how to market online.
       
      This course will teach you the skills necessary to create a prosperous future for yourself and your business.
      Read more

      http://www.marketingpower.com/Calendar/Pages/2013-ts-Extending-a-Digital-Handshake-Chicago.aspx
    • San Francisco California
      June 19, 2013 - June 20, 2013

      GigaOM's Structure 2013

      Conference/Events

      FROM CLOUD TO CLEAR STRATEGY

      This year’s Structure conference will explore how real-time business needs are shaping IT architectures, how hyper-distributed infrastructure will take you beyond the four walls of your traditional data center, and how tomorrow’s cloud will look completely different than anything that has come before. Register now before we sell out.

      Topics we’ll cover include:

      • Networks with ESP – application aware networks
      • Cloud, agility and your CEO – what happens when infrastructure can match the business changes in strategy?
      • What keeps CIOs up at night?
      • If it’s not software-defined, should you buy it?
      • The Goldilocks Problem – memory that’s too fast or too slow

      Save $50 by registering through this special link: http://bit.ly/ZKIwW0

      Read more

      http://bit.ly/ZKIwW0
  • Jun
    20
    • National Harbor Maryland
      June 20, 2013

      2013 Vocus Conference

      Conference/Events

      Get top tips from some of the best and brightest in marketing. Network with other marketers and experts from leading companies and brands and get real results with Vocus Marketing and PR software.

      Keynote speakers include Arianna Huffington, president of The Huffington Post, Rick Rudman, CEO of Vocus and many more!

      Read more

      http://www.vocus.com/conference
    • The Old Mill Inn - Toronto International
      June 20, 2013

      Big Data Marketing

      Conference/Events
      Tags: Advertising Marketing

      Digital marketing is more complicated than ever before as the mix of media in consumers’ lives increases.  More than ever, customers are accustomed to receiving tailored content and targeted advertisements, and will ignore all but most relevant-to-them messages.  Marketers need to understand customer behaviour instead of customer characteristics to craft effective advertising campaigns.  To overcome this challenge they must learn how to leverage Big Data to forecast customer and marketplace behaviour.   Attend this conference to find out how to identify and analyze the customer across devices and interactions, manage and integrate all of your data, discover new and unexpected relationships and understand what data is and isn’t included in system recommendations. Read more

      https://www.opendialogueinc.com/pages/overview_2.php
    • Cambridge Massachusetts
      June 20, 2013

      Training Great AR Spokespeople

      Seminar/Workshop
      Tags: Marketing Media Planning

      Successful AR programs demand spokespeople trained in AR technique. While AR managers may opt for third party sources of training to address large groups of spokespeople – Forrester itself can provide such training for them if you wish - others prefer to train in-house, weaving the specifics of their AR initiatives into the material, and ensuring that it’s maximally focused on the vendor’s unique program. Even when large-scale training is outsourced, AR must still weave new spokespeople into the program as needed, rather than waiting for annual training sessions.

      In this workshop, you will see which AR fundamentals your spokespeople must understand, and you will explore the options for giving and tailoring their training in-house using Forrester’s training materials yourself, and taking full account of the limited amounts of training time that busy executives can make available.
       Read more

      http://www.forrester.com//events?N=10006+5023#/Training+Great+AR+Spokespeople/agenda/-/E-EVE5899
    • San Jose California
      June 20, 2013

      Marketing&Tech Partnership Summit

      Conference/Events
      Tags: Marketing

      Gartner predicts that CMOs soon will outspend CIOs on technology for good reason: To meet the ever-increasing expectations of today's demanding customers marketing leaders also must be masters of the tech tools that support their increasingly data-driven, multichannel marketing strategies. So, it's essential that marketers collaborate with their colleagues in technology roles—whether those technologists specialize in analytics, data quality, digital and mobile tools, or marketing applications.  Doing so will help to ensure consistently superior marketing performance based on delivering relevant, timely communications and offers at every customer touchpoint. It will also lead to productivity and process improvements, lower costs, greater innovation, and revenue growth.


      It's time to build stronger alliances with your IT, digital, and mobile colleagues. Bring them, and your toughest issues, to DMN's Marketing&Tech Partnership Summit for a day of collaboration, ideation, and resolution. You'll leave recharged to tackle today's toughest marketing and technology challenges. Everybody wins.

      Read more

      http://www.dmnews.com/marketingtech-partnership-summit/section/3226/
  • Jun
    24
    • Austin Texas
      June 24, 2013 - June 27, 2013

      Media Buying Academy's Boot Camp

      Seminar/Workshop

      Media Buying Academy's 4.5 day Boot Camp is the only "hands-on," "this-is-how-you-do-it" media buying training course.  4.5 days packed with media buying information, tips, formulas, terms, exercises, tests and more.  This curriculum was devised to get the novice up and running quickly and to give the pros tricks of the trade to make their job easier and more rewarding.  Our Senior Instructors are seasoned, knowledgeable media buying pros who mesmerize their students with the why's, how-to's and war stories based on their many successful years of media buying and planning experience.  Each day's class is accompanied by an extremely valuable workbook, each over 500 pages covering the topics gone over in class and more.  Students tell us their workbooks are their "bibles for media buying."  Eighteen years of teaching media buying tells us this class is perfect for advertising agency personnel, marketing directors, business owners who advertise, media sales people, and graphic arts studios whose clients are asking them to place media for them.  Classes are small by design and seating is limited.  Don't miss this class!  Call now at 1-800-622-2893 or visit our website for more detailed information or a registration form at www.mediabuyingacademy.com.  For questions, please contact Lee Morrow at leemorrow@comcast.net.
      Contact:  Lee Morrow Media Buying Academy, 410-756-1842, leemorrow@comcast.net Read more

      www.mediabuyingacademy.com
  • Jun
    26
    • New York New York
      June 26, 2013

      Gracie Awards Luncheon

      Awards/Nomination

      For 38 years, the AWM Foundation has honored programming that is created for women, by women and about women, as well as individuals who have made exemplary contributions to the industry.  The Gracies encourage and honor the realistic and faceted portrayal of women in entertainment, news, features and other programs.  The Gracies Awards Luncheon brings together industry luminaries, broadcasting and cable professionals, and journalism students who gather to celebrate the outstanding achievements of their colleagues and peers. Local, student and digital and public broadcasting winners will be honored at a luncheon on June 26, 2013.

       

      Read more

      www.thegracies.org
  • Jun
    27
    • New York New York
      June 27, 2013

      Laredo Group Interactive Advertising and Digital Media Training Courses

      Seminar/Workshop

      Level I Courses:  Intelligent Selling of Interactive Advertising, Intelligent Planning & Buying of Interactive Media - Learn Essential Technologies, Concepts and Best Practices - Gain comprehensive knowledge of all aspects of interactive media delivery, measurement and creative elements. If you're new to the industry, or need to improve your knowledge and skills this is an essential course. Visit our website for complete course descriptions, outlines, tuition fees. www.LaredoGroupSeminars.com Read more

      www.LaredoGroupSeminars.com
    • Chicago Illinois
      June 27, 2013 - June 28, 2013

      Health Care Marketing

      Seminar/Workshop
      Tags: Marketing

      Health care marketing is undergoing dramatic reinvention and change because of emerging trends, reform uncertainties, the emergence of social marketing and a renewed focus on quality, outcome and prevention. Executives are demanding higher impact and bigger returns from marketing investments, and marketing professionals are more closely aligning their efforts with strategic objectives, customer experience and the integration of communications across multiple platforms and channels. This seminar offers proven approaches to proactive health care marketing with specific action steps, strategies, techniques and tactics to move markets and increase visibility, awareness, understanding, market share and profitability.
      Read more

      http://www.marketingpower.com/Calendar/Pages/2013_ts_health_care_marketing_chicago.aspx
    • Atlanta Georgia
      June 27, 2013

      Native Advertising Summit - Atlanta

      Conference/Events
      Tags: Advertising Branded Content Marketing

      The Native Advertising Summit - Atlanta (NAS) is the 2nd conference in the NAS event series. The Summit will bring together publishers, platforms, brands, and agencies to discuss how they create great branded content and the new, native methods to distribute that content.  Building off of learnings from the 1st Native Advertising Summit, the goal of NAS-Atlanta will be to move past concept conceptualization and towards a discussion around scale and adoption. The speaking roster includes exectuives from AT&T, GAP, Coca-Cola, Forbes, Gawker, Buzzfeed, Sharethrough, Pandora, and many more. MediaPost subscribers recieve a 20% discuount on tickets (CODE: Atlanta13).  Read more

      http://summit.nativeadvertising.com/
  • Jun
    28
    • New York New York
      June 28, 2013

      Laredo Group - Intelligent Selling of Interactive Advertising - Level II

      Seminar/Workshop

      Intermediate Digital Sales Techniques - This course builds on the Level I course, providing more in-depth “how to” knowledge and sales skills needed for understanding all of the digital options. We cover what media types and platforms work best for different client objectives and how to respond to brand, direct response and brand-response campaign goals as well as their metrics and measurement criteria.

      Visit our website for complete course descriptions, outlines, tuition fees. www.LaredoGroupSeminars.com Read more

      www.LaredoGroupSeminars.com
  • Jul
    08
    • Tampa Florida
      July 8, 2013 - July 11, 2013

      Media Buying Academy's Boot Camp

      Seminar/Workshop

      Media Buying Academy's 4.5 day Boot Camp is the only "hands-on," "this-is-how-you-do-it" media buying training course.  4.5 days packed with media buying information, tips, formulas, terms, exercises, tests, and more.  This curriculum was devised to get the novice up and running quickly and to give the pros tricks of the trade to make their job easier and more rewarding.  Our Senior Instructors are seasoned, knowledgeable media buying pros who mesmerize their students with the why's, how-to's and war stories based on their many successful years of media buying and planning experience.  Each day's class is accompanied by an extremely valuable workbook, each over 500 pages covering the topics gone over in class and more.  Students tell us their workbooks are their "bibles for media buying."  Eighteen years of teaching media buying tells us this class is perfect for advertising agency personnel, marketing directors, business owners who advertise, media sales people, and graphic arts studios whose clients are asking them to place media for them.  Classes are small by design and seating is limited.  Don't miss this class!  Call now at 1-800-622-2893 or visit our website for more detailed information or a registration form at www.mediabuyingacademy.com.  For questions, please contact Lee Morrow at leemorrow@comcast.net.
      Contact:  Lee Morrow Media Buying Academy, 410-756-1842, leemorrow@comcast.net Read more

      www.mediabuyingacademy.com
  • Jul
    15
  • Jul
    18
    • Los Angeles California
      July 18, 2013 - July 19, 2013

      Paragon Media - Media Planning and Buying Seminar

      Seminar/Workshop

      This 4-module program (each a half-day, for which you can sign up individually) for advertisers, ad agencies, media sales reps and media agencies is designed to teach the fundamentals of the media planning and buying process. Basic terms and concepts are covered, with work sessions putting them to practical use. Each major medium is covered in depth, including how each medium is used, its value to the advertiser, the problems facing each medium and the potential impact upon the advertiser’s message. Participants next learn how an advertiser translates their marketing goals into media solutions and finally, how media is selected and purchased. Read more

      http://www.paragonmedia.com/media-planning-buying-public-s/
  • Jul
    22
    • Dallas Texas
      July 22, 2013 - July 25, 2013

      Media Buying Academy's Boot Camp

      Seminar/Workshop

      Media Buying Academy's 4.5 day Boot Camp is the only "hands-on," "this-is-how-you-do-it" media buying training course.  4.5 days packed with media buying information, tips, formulas, terms, exercises, tests, and more.  This curriculum was devised to get the novice up and running quickly and to give the pros tricks of the trade to make their job easier and more rewarding.  Our Senior Instructors are seasoned, knowledgeable media buying pros who mesmerize their students with the why's, how-to's and war stories based on their many successful years of media buying and planning experience.  Each day's class is accompanied by an extremely valuable workbook, each over 500 pages covering the topics gone over in class and more.  Students tell us their workbooks are their "bibles for media buying."  Eighteen years of teaching media buying tells us this class is perfect for advertising agency personnel, marketing directors, business owners who advertise, media sales people, and graphic arts studios who clients are asking them to place media for them.  Classes are small by design and seating is limited.  Don't miss this class!  Call now at 1-800-622-2893 or visit our website for more detailed information or a registration form at www.mediabuyingacademy.com.  For questions, please contact Lee Morrow at leemorrow@comcast.net.
      Contact:  Lee Morrow Media Buying Academy, 410-756-1842, leemorrow@comcast.net Read more

      www.mediabuyingacademy.com
  • Jul
    23
    • Los Angeles California
      July 23, 2013

      OMMA Premium Display

      Conference/Events ★ Featured
      Tags: Advertising Marketing Media Buying/Selling Media Planning

      Some things never change. For all of the efficiency and interactivity the digital revolution has brought to the marketing world, the basics of advertising continue to hold true. Great brands want to align themselves with great content, build rich experiences that leverage a medium’s creative palette, and maintain control over where and how their messages reach consumers. The online marketplace of search and nano-targeting banner technologies have been a boon to direct marketers large and small. And yet, big brands still crave the three perennial Cs: Control over placement, Contexts that resonate with customers, and Creativity that brings real impact to a message. A large share of digital ad dollars continues to flow to the clean, well-lit places because that is where branding still happens best. Read more

      http://www.mediapost.com/ommapremiumdisplay/
  • Jul
    24
    • Los Angeles California
      July 24, 2013

      OMMA Data & Targeting

      Conference/Events ★ Featured
      Tags: Advertising Marketing Media Buying/Selling Media Planning

      * Hear leaders in media, marketing, and advertising give keynotes, research presentations, case studies, and participate in panel discussions on the latest trends and present new ideas on Big Data

      * Learn how companies utilize data and behavioral trends to best implement online targeting techniques and CRM initiatives

      * Network with major industry experts to expand your connections within the field.

      * Through onstage content and interactions with other attendees raise your skills and knowledge in dealing with data and targeting on all levels. Read more

      http://www.mediapost.com/ommadataandtargeting/
  • Jul
    25
    • Los Angeles California
      July 25, 2013

      OMMA RTB

      Conference/Events ★ Featured
      Tags: Advertising Marketing Media Buying/Selling Media Planning

      After a sold-out event in New York City, OMMA RTB will head to Los Angeles and focus on all components of the programmatic buying phenomenon & marketplace. The event will feature in-depth panels, keynotes and case studies as we seek to cover the many corners of this emerging phenomenon - DSPs, exchanges, trading desks & sell-side platforms, bringing to light best practices and challenges media buyers face in employing these tools. Attendees will include interactive media buyers, planners, and senior ad agency execs, publishers, brand managers, researchers, analysts and technology solutions providers. Read more

      http://www.mediapost.com/ommartb/
  • Jul
    30
  • Jul
    31
    • Chicago Illinois
      July 31, 2013 - Aug. 1, 2013

      Leading the Marketing Planning Initiative

      Seminar/Workshop
      Tags: Marketing

      Attendees will leave this session with a wealth of knowledge and improved skills needed to lead their firms’ marketing planning to the next level of success. We approach marketing plans systematically and from a best-practices perspective. Attendees are invited to bring their own marketing planning challenges and opportunities to the session. The session is conducted by an experienced marketing planner who will employ a variety of learning approaches including the sharing of best practice ideas among the group, breakouts and feedback, application exercises and a plan of attack to take home to lead your own marketing planning process. Read more

      http://www.marketingpower.com/Calendar/Pages/2013---ts-leading-the-marketing-planning-Initiative-Chicago.aspx
  • Aug
    05
    • Los Angeles California
      Aug. 5, 2013 - Aug. 8, 2013

      Media Buying Academy's Boot Camp

      Seminar/Workshop

      Media Buying Academy's 4.5 day Boot Camp is the only "hands-on," "this-is-how-you-do-it" media buying training course.  4.5 days packed with media buying information, tips, formulas, terms, exercises, tests, and more.  This curriculum was devised to get the novice up and running quickly and to give the pros tricks of the trade to make their job easier and more rewarding.  Our Senior Instructors are seasoned, knowledgeable media buying pros who mesmerize their students with the why's, how-to's, and war stories based on their many successful years of media buying and planning experience.  Each day's class is accompanied by an extremely valuable workbook, each over 500 pages covering the topics gone over in class and more.  Students tell us their workbooks are their "bibles for media buying."  Eighteen years of teaching media buying tells us this class is perfect for advertising agency personnel, marketing directors, business owners who advertise, media sales people, and graphic arts studios whose clients are asking them to place media for them.  Classes are small by design and seating is limited.  Don't miss this class!  Call now at 1-800-622-2893 or visit our website for more detailed information or a registration form at www.mediabuyingacademy.com.  For questions, please contact Lee Morrow at leemorrow@comcast.net.
      Contact:  Lee Morrow Media Buying Academy, 410-756-1842, leemorrow@comcast.net Read more

      www.mediabuyingacademy.com
    • New York New York
      Aug. 5, 2013

      Laredo Group Interactive Advertising & Digital Media Training

      Seminar/Workshop
      Tags: Advertising Media Buying/Selling Media Planning

      This is a must-do course to gain comprehensive knowledge of all aspects of interactive media delivery, measurement and creative elements. If you’re new to the industry, or need to improve your knowledge and skills this is an essential course. Click Here for a complete course description and outline.

       

      Read more

      http://www.laredogroupseminars.com
  • Aug
    06
  • Aug
    07
  • Aug
    15
    • Atlanta Georgia
      Aug. 15, 2013 - Aug. 16, 2013

      Paragon Media - Media Planning and Buying Seminar

      Seminar/Workshop

      This 4-module program (each a half-day, for which you can sign up individually) for advertisers, ad agencies, media sales reps and media agencies is designed to teach the fundamentals of the media planning and buying process. Basic terms and concepts are covered, with work sessions putting them to practical use. Each major medium is covered in depth, including how each medium is used, its value to the advertiser, the problems facing each medium and the potential impact upon the advertiser’s message. Participants next learn how an advertiser translates their marketing goals into media solutions and finally, how media is selected and purchased. Read more

      http://www.paragonmedia.com/media-planning-buying-public-s/
  • Aug
    18
    • Olympic Valley California
      Aug. 18, 2013 - Aug. 21, 2013

      MediaPost's Mobile Insider Summit

      Conference/Events ★ Featured

      Twice a year, the best minds in the Mobile Marketing industry get together to share cutting edge information and experience on search marketing in a think-tank environment, exploring new technology, strategies and tactics for effective campaigns, challenging what's working (and what's not), and taking an in-depth look at where the channel is going. (And that's just during the mornings!) Afternoons and evenings are filled with adventurous networking activities, fabulous dining experiences and cocktail parties with top marketing and agency executives. Read more

      http://www.mediapost.com/mobileinsidersummit/
  • Aug
    19
    • Des Moines Iowa
      Aug. 19, 2013 - Aug. 22, 2013

      Media Buying Academy's Boot Camp

      Seminar/Workshop

      Media Buying Academy's 4.5 day Boot Camp is the only "hands-on," "this-is-how-you-do-it" media buying training course.  4.5 days packed with media buying information, tips, formulas, terms, exercises, tests and more.  This curriculum was devised to get the novice up and running quickly and to give the pros tricks of the trade to make their job easier and more rewarding.  Our Senior Instructors are seasoned, knowledgeable media buying pros who mesmerize their students with the why's, how-to's and war stories based on their many successful years of media buying and planning experience.  Each day's class is accompanied by an extremely valuable workbook, each over 500 pages covering the topics gone over in class and more.  Students tell us their workbooks are their "bibles for media buying."  Eighteen years of teaching media buying tells us this class is perfect for advertising agency personnel, marketing directors, business owners who advertise, media sales people, and graphic arts studios whose clients are asking them to place media for them.  Classes are small by design and seating is limited.  Don't miss this class!  Call now at 1-800-622-2893 or visit our website for more detailed information or a registration form at www.mediabuyingacademy.com.  For questions, please contact Lee Morrow at leemorrow@comcast.net.
      Contact:  Lee Morrow Media Buying Academy, 410-756-1842, leemorrow@comcast.net Read more

      www.mediabuyingacademy.com
  • Aug
    21
    • Olympic Valley California
      Aug. 21, 2013 - Aug. 24, 2013

      MediaPost's Social Media Insider Summit

      Conference/Events ★ Featured

      It's been a headline-making year for social media. Twitter has continued in its role as the real-time, go-to platform about what’s going on around the world; Facebook went public; a number of major solution providers consolidated; and mobile social gained increasing traction as consumers continued to flock to new devices of all kinds, from smartphones to iPads. But even as the industry moves towards fast-moving maturity, it has a lot of work to do. Twitter, Facebook and LinkedIn are still firming up their business and ad models; mobile marketing – to many people – is still a conundrum, and there are, of course, continuing concerns about how to responsibly use Big Data to better target potential customers. And then there are newer platforms, such as Pinterest, which raise as many questions as there are marketing opportunities. Join major players in social media and marketing at MediaPost's sixth Social Media Insider Summit. Executives will tell you what they think the outlook is for such foundational platforms as Twitter, Facebook and LinkedIn. There will be discussions about some of the new, image-based social media, advertiser case studies, and our popular consumer panel, where we ask social media users how they are really using the medium. And that just scrapes the surface of what promises to be three memorable days of insight and networking. As Marc Zeitlin, VP/eBusiness of Farmers Insurance Group, said of a recent summit: "Thank you very much for putting on a very stimulating Summit. The speakers and panels were outstanding, as was the opportunity to network with thought leaders in the space and generate new ideas. This was my first time attending the Social Media Insider Summit, but won't be my last. See you at the next one!" Read more

      http://www.mediapost.com/socialmediainsidersummit/
  • Aug
    22
  • Sep
    09
    • Birmingham Alabama
      Sept. 9, 2013 - Sept. 12, 2013

      Media Buying Academy's Boot Camp

      Seminar/Workshop

      Media Buying Academy's 4.5 day Boot Camp is the only "hands-on," "this-is-how-you-do-it" media buying training course.  4.5 days packed with media buying information, tips, formulas, terms, exercises, tests, and more.  This curriculum was devised to get the novice up and running quickly and to give the pros tricks of the trade to make their job easier and more rewarding.  Our Senior Instructors are seasoned, knowledgeable media buying pros who mesmerize their students with the why's, how-to's, and war stories based on their many successful years of media buying and planning experience.  Each day's class is accompanied by an extremely valuable workbook, each over 500 pages covering the topics gone over in class and more.  Students tell us their workbooks are their "bibles for media buying."  Eighteen years of teaching media buying tells us this class is perfect for advertising agency personnel, marketing directors, business owners who advertise, media sales people, and graphic arts studios whose clients are asking them to place media for them.  Classes are small by design and seating is limited.  Don't miss this class!  Call now at 1-800-622-2893 or visit our website for more detailed information or a registration form at www.mediabuyingacademy.com.  For questions, please contact Lee Morrow at leemorrow@comcast.net.
      Contact:  Lee Morrow Media Buying Academy, 410-756-1842, leemorrow@comcast.net Read more

      www.mediabuyingacademy.com
    • New Orleans Louisiana
      Sept. 9, 2013 - Sept. 11, 2013

      American Marketing Association's Annual Marketing Conference

      Conference/Events
      Tags: Advertising Branded Content Branded Entertainment Marketing Media Planning

      Save the Date for the American Marketing Association Annual Marketing Conference - September 9th-11th at the New Orleans Sheraton!

      This conference is the American Marketing Association’s event for the marketing community and a destination for the latest marketing thinking, analytics, innovations and interaction with the best marketing minds.

      The depth of rich content and resources makes this conference relevant to marketers dealing with the challenges of today. Marketers will leave with having been challenged to think intentionally, more strategically and have the knowledge to impact their organization’s business results more positively.

      FEATURED SPEAKER:

      "Jonah Berger knows more about what makes information 'go viral' than anyone in the world."

      - Daniel Gilbert, Harvard College Professor of Psychology at Harvard University and author of Stumbling on Happiness
      Jonah Berger, James G. Campbell Jr. Assistant Professor of Marketing at the Wharton School at the University of Pennsylvania and Author, Contagious, Why Things Catch On

      Read more

      www.ama.org/annualconference
  • Sep
    11
    • Austin Texas
      Sept. 11, 2013 - Sept. 13, 2013

      LEADING IN LOCAL: SMB Digital Marketing

      Conference/Events
      Tags: Advertising Marketing Media Buying/Selling Media Planning

      BIA/Kelsey's LEADING IN LOCAL: SMB Digital Marketing will examine the leading edge of small-business marketing innovation, including digital/online media, local sales strategies, merchant outreach, social media, local search, mobile strategies and customer retention solutions.

      Read more

      http://www.biakelsey.com/leadinginlocalaustin
    • Cincinnati Ohio
      Sept. 11, 2013

      D2Cincinnati

      Conference/Events
      Tags: Advertising Branded Content Branded Entertainment Marketing Media Buying/Selling Media Planning

      D2Cincinnati is the first digital marketing conference focusing specifically on customer centricity, the concept of putting an organization’s customers at the center of their business and marketing decisions. Designed to capitalize on the wealth of consumer marketing and customer-centric companies in the Cincinnati area, D2Cincinnati focuses on the intersection where brands, retailers and technology companies digitally connect with the consumer to build long-term loyalty.

      www.d2cincinnati.com

      September 11-12, 2013, at the Horseshoe Casino in Cincinnati, Ohio

      Read more

      www.d2cincinnati.com
    • Cincinnati Ohio
      Sept. 11, 2013 - Sept. 12, 2013

      D2 Cincinnati

      Conference/Events
      Tags: Advertising Branded Content Marketing

      Organized by customer science experts dunnhumbyUSA and American Advertising Federation (AAF) Cincinnati, D2 Cincinnati is the first digital marketing conference focusing specifically on customer centricity, the concept of putting an organization’s customers at the center of their business and marketing decisions. The event is designed to capitalize on the wealth of consumer marketing and customer-centric companies in the Cincinnati area, D2 Cincinnati focuses on the intersection where brands, retailers and technology companies digitally connect with the consumer. Cincinnati has the highest per-capita concentration of branding professionals in the world and is the home of the largest consumer goods manufacturer (Procter & Gamble), the largest supermarket retailer (The Kroger Co.), and the largest department store chain (Macy’s) in the country. Website: www.d2cincinnati.com Twitter: @d2Cincinnati

      Read more

      www.d2cincinnati.com
  • Sep
    16
  • Sep
    17
  • Sep
    18
  • Sep
    19
    • Chicago Illinois
      Sept. 19, 2013 - Sept. 20, 2013

      Paragon Media - Media Planning and Buying Seminar

      Seminar/Workshop

      This 4-module program (each a half-day, for which you can sign up individually) for advertisers, ad agencies, media sales reps and media agencies is designed to teach the fundamentals of the media planning and buying process. Basic terms and concepts are covered, with work sessions putting them to practical use. Each major medium is covered in depth, including how each medium is used, its value to the advertiser, the problems facing each medium and the potential impact upon the advertiser’s message. Participants next learn how an advertiser translates their marketing goals into media solutions and finally, how media is selected and purchased. Read more

      http://www.paragonmedia.com/media-planning-buying-public-s/
  • Sep
    22
    • San Francisco California
      Sept. 22, 2013

      IQPC Big Data Exchange

      Conference/Events

      The 2-Track Big Data Exchange will provide insight and best practices for IT and Marketing/Analytics Executives to be able to:

      • Recognize how to leverage Big Data to boost revenues and improve customer relations
      • Collect, sort and store immense quantities of structured, unstructured and multi-structured data
      • Process your data in “real-time”
      • Learn & understand Big Data tools and technologies, including: Hadoop, Cassandra, Map/Reduce and NoSQL databases
      • Examine how to integrate your data collection technologies with analysis tools to produce actual usable information
      • Determine manners to equip your teams with the appropriate skill sets needed to manage and analyze Big Data
      • Ascertain how the Cloud can decrease the cost of storage and curb the ever-increasing complexity of computing
      • And much more…
      Read more

      http://www.bigdataexchange-usa.com
  • Sep
    24
  • Oct
    03
  • Oct
    09
  • Oct
    13
    • Scottsdale Arizona
      Oct. 13, 2013 - Oct. 15, 2013

      BOLO 2013 - Digital Marketing Conference

      Conference/Events

      BOLO -[boh-loh], verb - Be On the Look Out

      Digital conference in Scottsdale, AZ

      Don’t just think outside the box. Burn it. Then blaze a new trail.

      BOLO is the agency-focused digital marketing conference that brings you out-of-the-box ideas that actually work. We unite agency change-makers to learn about and discuss fresh and audacious topics, with actionable takeaways you can implement immediately upon returning to the office. Join the fun October 13-15, 2013 in Scottsdale, Arizona.

      www.boloconference.com 

      Read more

      www.boloconference.com
  • Oct
    17
    • New York New York
      Oct. 17, 2013 - Oct. 18, 2013

      Paragon Media - Media Planning and Buying Seminar

      Seminar/Workshop

      This 4-module program (each a half-day, for which you can sign up individually) for advertisers, ad agencies, media sales reps and media agencies is designed to teach the fundamentals of the media planning and buying process. Basic terms and concepts are covered, with work sessions putting them to practical use. Each major medium is covered in depth, including how each medium is used, its value to the advertiser, the problems facing each medium and the potential impact upon the advertiser’s message. Participants next learn how an advertiser translates their marketing goals into media solutions and finally, how media is selected and purchased. Read more

      http://www.paragonmedia.com/media-planning-buying-public-s/
  • Oct
    28
  • Oct
    29
  • Oct
    30
  • Nov
    05
  • Nov
    14
  • Nov
    18
    • London International
      Nov. 18, 2013 - Nov. 19, 2013

      Sustainable Brands Europe

      Conference/Events

      Sustainable Brands Europe 2013 – Connect with Sustainability Executives, Brand Strategists, Design & Innovation Leaders, and Marketing & Communication Stakeholders Leaders as SB’Europe convenes to drive innovation that leads to enhanced business and brand value. Explore the Sustainable Brands Renaissance currently being set up, with incredible surges of new values, creativity and solutions and the role that brands play along the path toward sustainability. Participate in collaborative discussions alongside Unilever, Coca-Cola, Philips, MARS, and hundreds more as the Sustainable Brands community convenes face-to-face in London, England. November 18-19. Learn more at www.SustainableBrandsEurope.com Read more

      http://www.sustainablebrands.com/events/sbeurope13?utm_source=MediaPost&utm_medium=calendar&utm_campaign=SBEurope
  • Dec
    09
  • Dec
    10
  • Dec
    21
    • Ajmer International
      Dec. 21, 2013

      13th IEEE International Symposium on Signal Processing and Information Technology (ISSPIT 2013)

      Conference/Events
      Tags: Advertising Branded Content Branded Entertainment Marketing

      The IEEE Symposium on Signal Processing and Information Technology (ISSPIT) is a series of international symposia that aim to cover most aspects in the fields of signal processing and information technology. Sessions will include tutorials in addition to presentations on new research results. 

      The 13th IEEE International Symposium on Signal Processing and Information Technology, ISSPIT 2013, is a premiere technical forum for researchers in the fields of signal processing and information technology. The conference is aiming at providing a forum to continue and accelerate the momentum of researching in related fields. The conference provides a unique opportunity for international scientists, engineers and scholars to share and exchange experiences. ISSPIT 2013 will include state-of-the-art oral, poster sessions, and tutorials related to the key areas outlined below.  Read more

      http://isspit2013.in/
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