46 events found in Event Type Conference/Events

  • Sep
    04
  • Sep
    06
    • Washington District Of Columbia
      Sept. 6, 2014 - Sept. 12, 2014

      ADWKDC

      Conference/Events
      Tags: Advertising Branded Content Branded Entertainment Marketing Media Buying/Selling Media Planning

      ADWKDC is the region's largest and most diverse hands-on, networking-driven, training conference for advertising, marketing, digital, technology, public affairs, social media, event marketing, and traditional media leaders. Now in it's 11th year, the DC Ad Club is bringing together business, creative, and technology leaders from the advertising, marketing, and media industry for the most current and relevent week of learning in the mid-Atlantic region. Up-to-date information including events, speakers, and registration is available on the website at ADWKDC Read more

      http://www.advertisingweekdc.com/
  • Sep
    07
    • Coronado California
      Sept. 7, 2014 - Sept. 10, 2014

      iMedia Brand Summit: Marketing in an Always-On World

      Conference/Events
      Tags: Advertising Branded Content Branded Entertainment Marketing Media Buying/Selling Media Planning

      You're no longer a digital marketer. You're a marketer in a digital world. Silos that still exist within brand marketing departments neglect the new consumer reality and fail to capitalize on the tremendous opportunities related to truly integrated and omni-channel campaigns.

      This September, join senior brand marketers for three days to collaborate, network, break down barriers, and share successes relative to:

      * Current trends driving brand marketers to rethink existing media models
      * The latest partners and technologies that are helping brands bridge the online-offline gap
      * Strategies for achieving scale while maintaining nimbleness
      * New best practices in marketing management, infrastructure, and accountability
      * Best practices: social marketing and the role of enterprise vs. campaign tactics

      Read more

      http://bit.ly/1g2Pb7Y
  • Sep
    14
    • Montauk New York
      Sept. 14, 2014

      Video Insider Summit

      Conference/Events ★ Featured

      This September's Video Insider Summit will give attendees the insights they need to succeed right now in their video buying and planning efforts. Hear case studies from leading brands who have been able to turn a a video series into results, how to create a killer distribution strategy, plus the latest tips and tricks for creating compelling and impactful content.

      Further, people who come to the Video Insider Summit will also get something that too often is missing from the long roster of industry conferences – the chance to really network.


      Spend three days in Montauk building relationships and exchanging knowledge with industry innovators. Our half-day content sessions followed by resort activities, cocktails and dinner parties provide the perfect mix of intense knowledge sharing and connections with thepeople you want to meet and need to know.

      Read more

      http://www.mediapost.com/videoinsidersummit/
  • Sep
    15
  • Sep
    16
    • Las Vegas Nevada
      Sept. 16, 2014 - Sept. 18, 2014

      2014 ERA D2C Convention

      Conference/Events

      Every year, the D2C Convention hosts over 3,400 of the leading direct response marketing professionals. With unlimited networking opportunities and the biggest show floor in the industry, this is the one show where you will grow your business, learn best practices from marketing experts, and get face to face with the biggest names in the direct response industry. Read more

      http://www.retailing.org/d2c/
    • Chicago Illinois
      Sept. 16, 2014

      Videonomics Chicago Roundtable

      Conference/Events

      The Chicago Roundtable will bring together 60 top brand marketers, agency and media execs in a discussion based forum to dive into key topics that exist in video advertising today. Session topics include: Driving Sales through Video, Nielsen Led Conversation on Data, The Campaign Planning/Social Media Conundrum and a Group Wide Discussion on why we need more Video. Read more

      http://videonomics.com/event/chicago-2014/
    • Boston Massachusetts
      Sept. 16, 2014

      FutureM

      Conference/Events
      Tags: Advertising Branded Content Marketing

      Known as the must-attend event for discovering what's next, MITX's FutureM brings together marketing and technology innovators to contemplate and celebrate the future of Marketing.  FutureM is about integrating traditional marketing, digital marketing, R&D, product development and all other parts of an organization that impact customer engagement and purchasing decisions; all hosted at the Boston Convention and Exhibition Center. Read more

      http://futurem.org/
  • Sep
    18
    • New York New York
      Sept. 18, 2014

      Content All Stars

      Conference/Events
      Tags: Advertising Marketing

      A unique event that will bring together the leaders of the biggest media brands and senior brand marketers. Carefully crafted by the Online Publishers Association (OPA) this day will be all about shaping the future of digital content and making valuable connections between the individuals who are driving new ideas and change in media companies and at brands. Key influencers from IBM, Vox Media, Red Bull, Condé Nast, Goldman Sachs, Financial Times (and more) will be there for a full day of eye-opening sessions. Hurry to register, spaces are filling up fast. Read more

      www.contentallstars.org
  • Sep
    22
    • New Orleans Louisiana
      Sept. 22, 2014 - Sept. 24, 2014

      LEADING IN LOCAL: SMB Digital Marketing

      Conference/Events
      Tags: Advertising Marketing Media Buying/Selling Media Planning

      Small businesses represent the largest volume of potential customers for digital media and marketing solutions. BIA/Kelsey estimates that there are more than 10 million-plus SMBs in the U.S. already deploying digital solutions.

      • What are the best digital and mobile tools and solutions for SMBs?
      • What is the best way to engage them?
      • What will be the breakout trends for 2014 and beyond?

      Join us in New Orleans, Sept. 22-24, for LEADING IN LOCAL: SMB Digital Marketing, where we will examine the leading edge of small-business marketing innovation, including digital/online media, local sales strategies, merchant outreach, social media, local search, mobile strategies and customer retention solutions.

      Read more

      http://www.biakelsey.com/LeadinginLocalSMBDigital
    • Poland International
      Sept. 22, 2014 - Sept. 24, 2014

      The International Conference on Education Technologies and Computers (ICETC2014)

      Conference/Events
      Tags: Advertising Branded Content Branded Entertainment Marketing Media Buying/Selling Media Planning

      All registered papers will be included in SDIWC Digital Library. The published proceedings will then be indexed in ResearchBib. In addition, it will be reviewed for possible inclusion within the INSPEC, EI, DBLP, Microsoft Academic Research, ResearchGate, and Google Scholar Databases. BEST selected papers will be published in one of the following indexed journals:

      - IJNCAA (ISSN: 2220-9085; Ulrichsweb, ProQuest, etc.)
      - IJDIWC (ISSN: 2225-658X; Index Copernicus, DOAJ, etc.)
      - IJCSDF (ISSN: 2305-0012; Scirus, EBSCOhost, etc.)
      - IJEMST (ISSN: 2147-611X; Journal Seek, Index Copernicus, etc.)
      - IJESMA (ISSN: 1941-627X; Ulrich's Periodicals Directory, etc.)
      - Journal of Higher Education (e-ISSN 2146-7978)
      - IJICTE (ISSN: 1550-1337; SCOPUS, DBLP, ACM Digital Library, etc.)
      - IJTEM (ISSN: 2155-5605; DBLP, INSPEC, Journal TOCs, etc.)


      TOPICS ARE NOT LIMITED TO:

      - AV-Communication and Multimedia
      - Assessment Software Tools
      - Authoring Tools and Content Development
      - Collaborative Learning
      - Context Dependent Learning
      - Course Design and E-Learning Curriculae
      - Digital Libraries for E-Learning
      - Distance and E-Learning in a Global Context
      - E-Learning Platforms, Portals
      - E-Testing and new Test Theories
      - Educating the Educators
      - Groupware Tools
      - Immersive Learning
      - Intelligent Tutoring Systems
      - International Partnerships in Teaching
      - Learning Organization
      - Medical Applications
      - Mobile Learning (M-learning)
      - Pedagogy Enhancement with E-Learning
      - Simulated Communities and Online Mentoring
      - Supervising and Managing Student Projects
      - Teacher Evaluation
      - Technology Support for Pervasive Learning
      - Virtual Labs and Virtual Classrooms
      - Assessment Methods in Blended Learning Environments
      - Assessment and Accreditation of Courses and Institutions
      - Blended Learning
      - Computer-Aided Assessment
      - Cooperation with Industry in Teaching
      - Critical Success Factors in Distance Learning
      - Distance Education
      - E-Learning Hardware and Software
      - E-Learning Success Cases
      - E-learning in Electrical, Mechanical, Civil and information engineering
      - Errors in E-Learning
      - Higher Education vs. Vocational Training
      - Impact and Achievements of International Initiatives
      - Interdisciplinary Programs for Distance Education
      - Joint Degrees
      - Lifelong Learning: Continuing Professional Training and Development
      - Metrics and Performance Measurement
      - Ontologies and Meta-Data Standards
      - Security Aspects
      - Standards and Interoperability
      - Synchronous and Asynchronous Learning
      - Technology Enhanced Learning
      - Theoretical Bases of E-Learning Environments
      - Web-based Learning, Wikis and Blogs


      PAPER SUBMISSION GUIDELINES:

      - Researchers are encouraged to submit their work electronically. Full paper must be submitted (Abstracts are not acceptable).
      - Submitted paper should not exceed 15 pages, including illustrations. All papers must be without page numbers.
      - Papers should be submitted electronically as pdf format without author(s) name.

      Read more

      http://bit.ly/19CkJ52
  • Sep
    24
    • Cambridge Massachusetts
      Sept. 24, 2014 - Sept. 26, 2014

      New Metrics'14

      Conference/Events
      Tags: Branded Content Marketing

      Leading businesses are creating and valuing entirely new forms of positive environmental AND social impact as well as quantifying previously ignored costs and risks. This 3-day Sustainable Brands event in partnership with MIT Sloan School of Management showcases new approaches to valuing risk and impact, explores new frontiers in setting company goals and shares new solutions in ICT and data management. The evolution of business metrics continues with vigor within the Sustainable Brands community. Define your success in the new economy with expanded methods for measuring risk and identifying new forms of value.

      Read more

      http://sbshare.co/1pNwaKs
  • Sep
    30
    • Los Angeles, California California
      Sept. 30, 2014

      OMMA Premium Display

      Conference/Events ★ Featured

      Big stories still need telling, even in a marketing world of big data, bigger demand side platforms and cries of accountability and attribution from all quarters. The human touch, creativity, rich engagements continue to do the heavy lifting of building brands and raising awareness. But how are digital age storytellers merging their poetry with technology? At our annual OMMA Premium Display in LA we move the arguments beyond man vs. machine, premium vs. programmatic, and look at how technology and creativity are working better together.

      How are the media planners themselves defining the “premium” buy in a larger mix of online, offline and programmatic ads? How are both publishers and agency creatives better leveraging not only the wider bandwidth and toolset of cross-platform media, but how are they using data to make the storytelling better and more effective? Are marketers really leveraging mobile for its unique engagement properties? Or are they treating it as just another screen size? And now that Internet radio has achieved scale and proliferated off the desktop, into phones and cars, is audio the next area for high impact creativity?

      At OMMA Premium we bring the storytellers and the robots together to see how technology and data make, target and measure more engaging tales.
      Read more

      http://www.mediapost.com/ommapremiumdisplay/
    • New Orleans Louisiana
      Sept. 30, 2014 - Oct. 2, 2014

      American Marketing Association's 2014 Annual Marketing Conference

      Conference/Events
      Tags: Marketing

      Spend September 30 - October 2nd in New Orleans at the second annual AMA Annual Marketing Conference!

      Last year over 400 attendees gathered in New Orleans to experience the convergence of best practices, emerging trends, the latest innovations, insightful observations and the resulting conversations that could only have happened at an event of this caliber.

      Download the full conference agenda here.

      Read more

      https://www.ama.org/events-training/Conferences/Pages/American-Marketing-Associations-2014-Annual-Marketing-Conference.aspx
  • Oct
    01
    • Los Angeles, California California
      Oct. 1, 2014

      OMMA Audience Targeting

      Conference/Events ★ Featured

      Resistance is futile. The shift in advertising from buying media to assembling audiences is being driven by technology, limitless supply, and torrents of widely available data. The great uncoupling of audience from media is upon us. Why rely on marquee content for assembling a loose and sometimes wasteful proxy for the people a brand needs to talk? Technology is more than able to find those same people more efficiently and usually faster and at less cost. This is more than a trend; it is a seismic upending of over a century of media buying and making.
      What are the consequences for the entire media industrial complex?

      Why use commodity audience buying when you can interact with consumers at the point when they are MOST engaged in the topic related to your brand? Smart companies are moving from buying cheap audiences to using data to create engagement-oriented, contextually relevant conversations. We know that content – in the right context - outperforms audience buying hands down, and the ability to target these segments is becoming much more sophisticated and social. It's time for data to get smart.

      Read more

      http://www.mediapost.com/ommaaudiencetargeting/
    • New York New York
      Oct. 1, 2014

      2014 OMMA Awards

      Conference/Events ★ Featured

      The OMMA Awards celebrate the year's most innovative and brilliant online advertising creative, campaigns and web sites across 65 categories within three disciplines. In 2006, the OMMA Awards were created to honor agencies and advertisers that push the potential of online creative. As we enter our seventh year we are proud to have recognized the best campaigns in the business.   Read more

      http://www.mediapost.com/ommaawards/
  • Oct
    02
    • Los Angeles, California California
      Oct. 2, 2014

      OMMA RTB

      Conference/Events ★ Featured

      Programmatic platforms seem poised to devour the world of advertising only four years after that puzzling RTB acronym became familiar. But now the game gets serious – as high CPM video, direct, mobile and even TV inventory starts leveraging these technologies and the platforms become core to both buying and selling. Time for a maturity check. Are these technologies, processes, and ready to grow up? As the longest running conference series on all things programmatic, OMMA RTB, enters its third year of international gatherings on the topic, we grill industry leaders on whether the exchange economy really has met and overcome its challenges.

      Has the real time auction model produced a rational market of pricing, better quality inventory and reliable targeting? Has the long-promised transparency in the marketplace really advanced beyond early rhetoric, or are agencies and publishers still playing shell games with the real nature of inventory, mark-ups, data sources? Facebook’s FBX inventory was expected to disrupt the RTB economy with more reliable inventory, transparency and analytics, but how has it reoriented the market? Big bets are being placed on the role of RTB practices for monetizing mobile, but is the wish well ahead of the technological capabilities. 
      Read more

      http://www.mediapost.com/ommartb/
  • Oct
    05
    • Chicago Illinois
      Oct. 5, 2014 - Oct. 7, 2014

      4A's Strategy Festival

      Conference/Events ★ Featured

      Inspiration from the Adjacency: 
      Indispensable Advice to be Indispensable
       

      Register now for the Festival to get the early rates. And be sure you have a room for the night of your big Jay Chiat win by making your reservation in our room block at the The Langham Hotel .

      Featured keynote speaker: New York Times best-selling author Jonah Berger, author of Contagious: Why Things Catch On
      Read more

      http://4asstrategyfestival.com/2014-strategy-festival/
  • Oct
    07
    • New York New York
      Oct. 7, 2014 - Oct. 8, 2014

      The Hub Live Brand Experience Symposium

      Conference/Events
      Tags: Marketing

      Meet the marketing chiefs for some of the world's most iconic brands and see, touch and feel how they make the brand experience come alive for their customers: online, in-store, on-the-go and everywhere else. It will be an awesome experience for you and your team.

      Read more

      www.hubmagazine.com/live
  • Oct
    08
    • New York New York
      Oct. 8, 2014

      Unify

      Conference/Events
      Tags: Advertising Branded Content Marketing

      Unify is a new conference focused exclusively on connecting content, audience and results.  With confirmed speakers from GE, Mastercard, Coca-Cola, Edelman, ZenithOptimedia and more, it’s designed for marketing executives and agency leaders who recognize the promise of content marketing and strive to make content work harder.  

      Key topic areas include:

      • The CMO’s agenda for evolving to content centric marketing
      • Strategies and techniques for building engaged audiences
      • Finding the metrics that matter, and optimizing for business outcomes
      • Practical examples from leading brands

       

      Read more

      www.unify2014.com
    • New York, New York
      Oct. 8, 2014 - Oct. 9, 2014

      C3

      Conference/Events
      Tags: Advertising Marketing

      We believe that the future marketing team breaks the silo between creativity and analysis. Rather than separate the search, social, content and analysis teams, we believe the most successful companies will pull their SEOs, analysts, and social managers together into one cohesive team.

      We want to invite you join us at C³ 2014 to experience the dawn of a new era in search marketing. Register today to take advantage of Early Bird Pricing.

      C³ 2014 will gather 1000 marketers from around the world to work together and share tactics, insight, and ideas in a collaborative environment. Join us as we pull industry leaders and marketing professionals together to change the face of digital marketing. Read more

      http://c3.conductor.com/
  • Oct
    11
    • Dallas Pennsylvania
      Oct. 11, 2014

      NEPA BlogCon

      Conference/Events
      Tags: Branded Content Marketing

      NEPA BlogCon is an annual, day-long conference focused on blogging, branding, marketing, and social media. We're located in lovely Northeastern Pennsylvania and this year's event will be held at Misericordia University on Saturday, October 11, 2014. Join us and learn more at NEPABlogCon.com. An awesome event for bloggers and new media professionals of all types and experience levels! All proceeds go to benefit a code camp for girls in grades 4-6, launching summer 2015!

      Read more

      http://nepablogcon.com/
  • Oct
    12
    • Santa Barbara California
      Oct. 12, 2014

      Videonomics Santa Barbara Summit

      Conference/Events

      The Santa Barbara Summit will bring together 200 senior executives across brands and agencies; TV and digital; broadcast networks and service providers in a meaningful way to advance the business of video advertising.  As an industry we are at a crossroads; never have there been greater opportunities for brands to engage with consumers nor as fractured a media marketplace.

      Read more

      http://videonomics.com/event/ca-summit-2014/
  • Oct
    13
    • London International
      Oct. 13, 2014

      OMMA Audience Targeting

      Conference/Events ★ Featured

      At OMMA Audience Targeting we drill into the many ways that the great shift from media to audience buying changes almost everything. For publishers, the challenge to their core business model is clear, but how are they now engaging in the data game to assert the superior value of their audiences in a controlled context? But what is an “audience,” anyway? With so many potential signals from countless data points, behavioral, demographic, transactional and location-based, which ones really maps against your goals? Is location and proximity to the point of sale really the best signal? And once you know who to target, how do you manage to reach them across all of the screens they consult each day? 

      Moving from media to audience buying is far from a simple flip of old practices, learn how the new approach rattles the entire media supply chain. Read more

      http://www.mediapost.com/ommaaudiencetargetingeurope/
  • Oct
    14
    • London International
      Oct. 14, 2014

      OMMA RTB

      Conference/Events ★ Featured

      Programmatic platforms seem poised to devour the world of advertising only four years after that puzzling RTB acronym became familiar. But now the game gets serious – as high CPM video, direct, mobile and even TV inventory starts leveraging these technologies and the platforms become core to both buying and selling. Time for a maturity check. Are these technologies, processes, and ready to grow up? As the longest running conference series on all things programmatic, OMMA RTB, enters its third year of international gatherings on the topic, we grill industry leaders on whether the exchange economy really has met and overcome its challenges. 


      Has the real time auction model produced a rational market of pricing, better quality inventory and reliable targeting? Has the long-promised transparency in the marketplace really advanced beyond early rhetoric, or are agencies and publishers still playing shell games with the real nature of inventory, mark-ups, data sources? Facebook’s FBX inventory was expected to disrupt the RTB economy with more reliable inventory, transparency and analytics, but how has it reoriented the market? Big bets are being placed on the role of RTB practices for monetizing mobile, but is the wish well ahead of the technological capabilities. 

      Read more

      http://www.mediapost.com/ommartbeurope/
    • Indianapolis Indiana
      Oct. 14, 2014

      Hero Conf Conversion Summit

      Conference/Events
      Tags: Advertising Marketing

      With two powerful keynotes and 17 breakout sessions, Hero Conf Conversion Summit lives up to the Hero Conf reputation for deep, actionable education. It provides a platform for world-class speakers to share original, innovative, conversion-focused content with applications across verticals and industries. Rub elbows with peers from exciting, creative brands and leave with ideas that are relevant to you. The two tracks, Science and Magic, speak directly to the art and technique behind conversion. Personalize your day to deliver the most possible impact for you.

      Read more

      http://www.heroconf.com/conversion-summit/
  • Oct
    15
  • Oct
    18
  • Oct
    19
    • Scottsdale Arizona
      Oct. 19, 2014 - Oct. 21, 2014

      BOLO Conference 2014

      Conference/Events
      Tags: Advertising Branded Content Marketing Media Buying/Selling Media Planning

      Don’t just think outside the box. Burn it. Then blaze a new trail. BOLO 2014 (www.boloconference.com) will take place October 19-21. Agency leaders, we’re ready for you.

      At BOLO 2014, we will present a mix of current thought-leaders and up-and-coming digital marketing visionaries to give you a fresh yet grounded perspective on how to move your agency forward into the next stage of marketing evolution.

      We like to keep things meaningful, so we allow just 250 of our agency friends to register. Save $100 with the code MediaPost100.

      Read more

      http://boloconference.com/2014/
  • Oct
    20
    • San Diego California
      Oct. 20, 2014 - Oct. 21, 2014

      AMA Marketing Workshops

      Conference/Events
      Tags: Marketing

      Due to the overwhelming success of the spring AMA Marketing Workshops, the event is back for a second offering this year! Join us in San Diego this October 20-21 for an intensive two-day event that will arm you with tools to tackle and solve your most pressing challenges. From content marketing to SEO, you’ll hear from experts on what’s working and what’s not in today’s changing environment.

      Read more

      www.ama.org/workshop
  • Oct
    21
    • Chicago Illinois
      Oct. 21, 2014

      OMMA Chicago

      Conference/Events ★ Featured

      At the first OMMA Chicago on October 21 & 22, MediaPost brings some of its strongest editorial coverage to life across two days of in-depth discussions on the core challenges of digital marketing. From programmatic and data driven ad platforms to automation that transforms agency culture, from navigating the scale and ethics issues of native advertising to new social strategies for mobile screens, we explore the broad range of topics relevant to all in the media economy. In ad tech, data, social, video, and mobile arenas, media buyers and planners are being challenged to work in real time, with relentless iteration and the constant pressure to prove ROI.

      ‘Real-time’ is the buzzword du jour, but it barely touches the profound impact that digital ad technology, social media, and mobility are having on all aspects of what marketers do. This is more than just brands engaging in the daily zeitgeist. It is ad platforms that make judgments on who to serve which ad faster than a traditional media buyer can bat an eye. It is about consumers making decisions whether to buy -- or not to buy -- your product in a matter of minutes, but referencing multiple online and offline sources to get there. It is about brands as live entities on social channels conversing with customers 24/7. It is about a still-new personal screen users are accessing up to 20 or more times a day. It is about an environment so cluttered with ads of such low value, publishers are struggling to redefine “premium” inventory as ads that are fully woven into the immediate content experience.

      At OMMA Chicago, the industry’s leading practitioners share the latest industry learnings in 'real-time.' Read more

      http://www.mediapost.com/omma-chicago/
  • Oct
    22
  • Oct
    26
    • Sone Mountain Georgia
      Oct. 26, 2014 - Oct. 28, 2014

      iMedia Breakthrough Summit: The Next Wave of Marketing

      Conference/Events
      Tags: Advertising Marketing Media Buying/Selling Media Planning

      In an industry where disruption is a constant, the iMedia Breakthrough Summit is where marketers go to gain perspective on the latest platforms, media models, emerging startups, and opportunities that will drive the future of the advertising landscape.

      This 2.5-day summit gives senior marketing executives access to rich networking and programming that revolves around innovation. Topics and features include:

      * The newest mobile, local, social, video, and content marketing strategies
      * Consumer behavior insights and tech adoption trends
      * Privacy, policy, and platform issues surrounding personalization
      * The Next Wave Innovation Showcase, featuring the hottest emerging startups in marketing technology

      Read more

      http://bit.ly/1dvHuCS
  • Oct
    30
    • New York New York
      Oct. 30, 2014

      Industry Leader Forum

      Conference/Events
      Tags: Advertising Marketing Media Buying/Selling Media Planning

      Industry Leader Forum - Multicultural and Millennial Mandate Avoiding Blind Spots to Unlock Exponential Growth. You've seen the numbers. You know Multicultural Millennials will rule the world by 2020. So why are we all still focused on today's target vs. tomorrow's growth? Why are we tweaking old demo-based plans vs. investing in new loyal targets? This is our Multicultural Millennial Mandate. We need to rethink growth and act NOW. Leading advertisers, agency, media and research execs share perspectives, plans and pleas on what it takes to win with this audience. October 30. One day in NYC to unlock your new growth footprint. Make an impact. Drive growth in the C-suite: today's target = tomorrow's growth.


      Multicultural and Millennial Mandate
      Avoiding blind spots to unlock exponential growth

      You've seen the numbers. You know Multicultural Millennials will rule the world by 2020. So why are we all still focused on today's target vs. tomorrow's growth?

      Why are we tweaking old demo-based plans vs. investing in new loyal targets?

      This is our Multicultural Millennial Mandate

      We need to rethink growth and act NOW.

      Leading advertiser, agency, media and research execs share perspectives, plans and pleas on what it takes to win with this audience.

      - See more at: http://thearf.org/ilf-2014.php#sthash.sQpp6gs2.dpuf

      ILF

      Multicultural and Millennial Mandate
      Avoiding blind spots to unlock exponential growth

      You've seen the numbers. You know Multicultural Millennials will rule the world by 2020. So why are we all still focused on today's target vs. tomorrow's growth?

      Why are we tweaking old demo-based plans vs. investing in new loyal targets?

      This is our Multicultural Millennial Mandate

      We need to rethink growth and act NOW.

      Leading advertiser, agency, media and research execs share perspectives, plans and pleas on what it takes to win with this audience.

      October 30. One day in NYC to unlock your new growth footprint. Make an impact. Drive growth in the C-suite:  today's targets = tomorrow's growth.

      - See more at: http://thearf.org/ilf-2014.php#sthash.sQpp6gs2.dpuf
      Read more

      http://thearf.org/ilf-2014.php
  • Nov
    03
    • London International
      Nov. 3, 2014 - Nov. 5, 2014

      Sustainable Brands '14 London

      Conference/Events
      Tags: Advertising Branded Content Branded Entertainment Marketing Media Buying/Selling Media Planning

      Connect with Sustainability Executives, Brand Strategists, Design & Innovation Leaders, and Marketing & Communication Stakeholders Leaders as the Sustainable Brands London Conference convenes to drive innovation that leads to enhanced business and brand value. Explore the Sustainable Brands Renaissance currently being set up, with incredible surges of new values, creativity and solutions and the role that brands play along the path toward sustainability. Participate in collaborative discussions alongside Unilever, Coca-Cola, Philips, MARS, and hundreds more as the Sustainable Brands community convenes face-to-face in London, England. November 3-5. Learn more at www.SB14London.com Read more

      www.SB14London.com
    • Atlanta Georgia
      Nov. 3, 2014 - Nov. 7, 2014

      2014 Advanced School of Marketing Research

      Conference/Events
      Tags: Marketing

      Learn how leading firms are using advanced marketing research techniques to better understand customers, increase sales, use media effectively, make new product development decisions and price products for increased profit in today’s challenging environment. We’ll dive into this and more at the weeklong Advanced School of Marketing Research in early November.

      Read more

      www.ama.org/advsmr
    • Chicago Illinois
      Nov. 3, 2014 - Nov. 6, 2014

      ClickZ Live Chicago

      Conference/Events
      Tags: Advertising Marketing Media Buying/Selling Media Planning

      Formerly SES Conference & Expo, ClickZ Live Chicago is the next generation digital marketing event, designed by digital marketers for digital marketers, which is taking place on November 3-6. This year’s agenda has been divided into 10 individual tracks to cover every aspect of digital marketing and leave no stone unturned. Conference tracks include: Data-Driven Marketing, Content Marketing Strategy, eCommerce Tactics, Next Generation Search and more! ClickZ Live events are upheld by two fundamental pillars – Education and Networking – therefore as well as delivering relevant and tactical content to enhance your digital marketing campaigns, we will keep you busy with a whole host of Networking events. To get more information about the event, please visit the event website and join the discussion on Twitter #CZLCHI.

      Read more

      http://www.clickzlive.com/chicago/
  • Nov
    04
    • New York New York
      Nov. 4, 2014

      7th Annual Video Everywhere Summit

      Conference/Events
      Tags: Advertising Branded Content Marketing Media Buying/Selling Media Planning

      The Video Everywhere Summit is a must-attend for any marketing, agency and digital place based network executive seeking actionable insights into the rapidly growing digital place based sector. The Summit is the only event truly dedicated to video neutral planning, activation, clients' use of multi-screen strategies and the role of digital place based media in today's media ecosystem. A wide range of dynamic panels, presentations and sessions will cover topics such as programmatic buying, cross-media, mobile activation, digital place based success, managing organizational growth, and more. An expansive, hands-on exhibit hall also will be open to attendees. Read more

      http://www.videoeverywheresummit2014.com
  • Nov
    07
    • Deer Valley Utah
      Nov. 7, 2014

      Email Insider Summit

      Conference/Events ★ Featured

      The Email Insider Summit is a unique event where the biggest brands and brightest minds caucus for three-days on state of email marketing. The event, hosted at a luxury resort, is perfectly structured to offer all attendees the most valuable mix of high-level sessions and networking functions. Read more

      http://www.mediapost.com/emailinsidersummit/
  • Nov
    10
    • Austin Texas
      Nov. 10, 2014 - Nov. 13, 2014

      AMA Symposium for the Marketing of Higher Education

      Conference/Events
      Tags: Marketing

      FOCUSING ON WHAT MATTERS MOST! Join your higher education marketing peers from all over the world at this event to discuss cutting edge approaches, new tools and technologies and the hottest trends on the forefront of higher education marketing. Register by October 13 and Save $100! Read more

      www.ama.org/highered
  • Nov
    12
    • Cambridge Massachusetts
      Nov. 12, 2014 - Nov. 13, 2014

      4A's CreateTech

      Conference/Events ★ Featured

      Our lives are now enmeshed with technology in more ways than we can count. The boundaries dividing humans, machines, and built environments are falling; everyday life is becoming a mesh of emerging cultures and behaviors. Technology is erasing old boundaries. Explore new territory at CreateTech 2014. 

      Read more

      http://createtech.aaaa.org
  • Nov
    17
    • Kuala Lumpur International
      Nov. 17, 2014 - Nov. 19, 2014

      The International Conference on Cyber-Crime Investigation and Cyber Security (ICCICS2014)

      Conference/Events
      Tags: Advertising Branded Content Branded Entertainment Marketing Media Buying/Selling Media Planning

      The conference aims to enable researchers build connections between different digital applications. The event will be held over three days, with presentations delivered by researchers from the international community, including presentations from keynote speakers and state-of-the-art lectures.


      RESEARCH TOPICS ARE NOT LIMITED TO:

      - Business Applications of Digital Forensics
      - Cyber Crime Investigations
      - Cyber Culture & Cyber Terrorism
      - Digital Forensic Processes and Workflow Models
      - Digital Forensics Process & Procedures
      - Digital Forensics Techniques and Tools
      - Embedded Device Forensics
      - Incident Response
      - Legal, Ethical and Policy Issues Related to Digital Forensics
      - Mobile / Handheld Device & Multimedia Forensics
      - Network and Cloud Forensics
      - Sexual Abuse of Children On Internet
      - Theoretical Foundations of Digital Forensics
      - Civil Litigation Support
      - Cyber Criminal Psychology and Profiling
      - Digital Forensic Case Studies
      - Digital Forensics & Law
      - Digital Forensics Standardization & Accreditation
      - E-Discovery
      - Hacking
      - Information Warfare & Critical Infrastructure Protection
      - Malware & Botnets
      - Money Laundering
      - Online Fraud
      - Software & Media Piracy
      - Theories, Techniques and Tools for Extracting, Analyzing and Preserving Digital Evidence

      Researchers are encouraged to submit their work electronically. All papers will be fully refereed by a minimum of two specialized referees. Before final acceptance, all referees comments must be considered.


      Read more

      http://sdiwc.net/conferences/2014/iccics2014/
  • Dec
    07
  • Dec
    10
    • Deer Valley Utah
      Dec. 10, 2014

      Search Insider Summit

      Conference/Events ★ Featured

      Twice a year, the best minds in the search marketing industry get together to share cutting edge information and experience on search marketing in a think-tank environment, exploring new technology, strategies and tactics for effective campaigns, challenging what’s working (and what’s not), and taking an in-depth look at where the channel is going. (And that’s just during the mornings!) Afternoons and evenings are filled with adventurous networking activities, fabulous dining experiences and cocktail parties with top marketing and agency executives. Read more

      http://www.mediapost.com/searchinsidersummit/
  • Feb
    13
    • San Antonio Texas
      Feb. 13, 2015 - Feb. 15, 2015

      2015 Winter Marketing Educators' Conference

      Conference/Events
      Tags: Marketing

      The goal of the AMA Winter 2015 conference is to bridge current research in marketing to an increasingly global, digital and highly connected world. As part of this conference, we will focus on a critical assessment of where our field is, and the theories that guide our current thinking. We will identify areas where we need to have additional frameworks and research to help cope with the changes that are taking place within marketing. The conference will focus on taking stock of the current state-of-the-art with regard to marketing scholarship, and help define new themes or areas where our theory is not developed.
       
      Read more

      www.ama.org/wintered
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