50 events found in Event Type Conference/Events

  • Aug
    01
    • San Francisco California
      Aug. 1, 2014 - Aug. 3, 2014

      AMA 2014 Summer Marketing Educators Conference

      Conference/Events
      Tags: Marketing

      AMA Summer '14 is a global meeting of marketing scholars from across the discipline. This year's conference is being organized by co-chairs Rebecca Hamilton and Alberto Sa Vinhas and supported by a team of distinguished track chairs. The conference is held in conjunction with AMA Academic Placement - the Marketing discipline's largest hiring event. View the conference program for more information and details. Read more

      www.ama.org/summered
  • Aug
    07
    • New York New York
      Aug. 7, 2014

      OMMA mCommerce

      Conference/Events ★ Featured

      Mobile consumers are shopping all the time – because they can. 

      Most purchasing still revolves around the in-store experience Americans love. But the decision path crosses multiple digital channels, with mobile playing a critical and complex role along the way. Consumers are empowered and their shopping experience has been augmented by mobile devices in many subtle ways, from the store location check to the product look-up, from the in-store price comparison to a full-on, inspiration-to-purchase cycle. 

      Simply monitoring and measuring mobile transactions misses the grander and more holistic picture of mobile commerce today. 

      How do brands and agencies tap into the digital path to purchase meaningfully and at the most opportune moments? What and where is the relevance in this new shopping environment? And are transformative moves that radically change the shopping dynamics more effective than an approach of incremental change? 

      Consumers already are recognizing their opportunity to receive value for being targeted but also have views on what they expect to get in return. How should brands, agencies and retailers determine which approach is best to be considered valuable to each individual consumer? 

      New and advanced technologies combined with the evolving roles of agencies and brands are helping define the mobile shopping process of the future. And as the many test results pour in, the questions brands and retailers will face is which, if any, to roll out at scale and when. 

      Speakers at OMMA mCommerce will delve into the complex and evolving issues surrounding mobile shopping today, with a focus on successful ways to better serve the mobile consumer throughout their digital shopping journey. Read more

      http://www.mediapost.com/ommamcommerce/
  • Aug
    11
    • New York New York
      Aug. 11, 2014 - Aug. 12, 2014

      4A's Talent@2030

      Conference/Events ★ Featured

      Talent@2030 is the first-ever, comprehensive Talent Leadership Conference designed for advertising, media, and communications executives. At Talent@2030, attendees will have the opportunity to engage with industry leaders and experts in a bold and candid dialogue about the state of talent in our industry. The goal is to ignite a talent movement and illuminate the critical partnership that must take place between C-Suite agency leaders and Talent/HR executives in order to meet the strategic business challenges ahead. Read more

      http://talent2030.aaaa.org
  • Aug
    13
    • Washington District Of Columbia
      Aug. 13, 2014

      Forward Focus: The Future of DC Area Tourism

      Conference/Events
      Tags: Advertising Marketing Media Planning

      Are you looking for a way to jump start your morning? Join us for Forward Focus, our new monthly morning series! With a new speaker and location each month, we'll be moving around the DC metro area to bring you the knowledge you need to start your day. If you or any of your clients are in the tour and travel business, you won't want to miss this program. Theresa Belpusi, Vice President of Tourism, Destination DC, will share her insights on the current state of the business of DC tourism as well as steps being taken to increase visitors in coming years. Included will be information about International Pow Wow (IPW), the travel industry’s premier international event, which will be held in DC in 2017. The event is expected to generate $13.3 Million in economic impact and millions more from future travel.
       
       
      Read more

      https://dcadclub.com/civicrm/event/info?reset=1&id=141
  • Aug
    17
    • Olympic Valley California
      Aug. 17, 2014

      Mobile Insider Summit

      Conference/Events ★ Featured


      Third screen? Second screen? It has taken a decade or so for mobile to ascend the pecking order, but few would argue with the platform’s dominant place in consumers’ attention and hearts. And as we explore at the fifth annual Lake Tahoe Mobile Insider Summit, the “first screen” is really about defining, targeting and serving consumer context. Mobile is not just another screen. It can more accurately than any other medium locate a consumer in time, space, spot on the path the purchase, mood and even location in a store.

      For a century analog media was all about targeting media. Digital media has shifted us towards buying audiences. At this summer’s fifth anniversary of the Mobile Insider Summit we equip you for the next great shift – to targeting contexts. Where is your customer and what is she thinking? How can you personalize experiences so messages speak more directly to a moment, a place, a mode and a person? Where do you start building ‘omnichannel’ models that are ready for a customer regardless of screen, place or mode? What have we learned so far about how marketers can leverage location in many ways, activate offline moments with a phone and rethink their already-evolved social strategies as these networks themselves adapt to the new mobility?

      The Mobile Insider Summit gets you ahead of the next curve in marketing – the new world of contexts.
      Read more

      http://www.mediapost.com/mobileinsidersummit/
  • Aug
    19
    • Boston Massachusetts
      Aug. 19, 2014 - Aug. 20, 2014

      MarTech - The Marketing Technology Conference

      Conference/Events
      Tags: Marketing

      Marketing is being flooded with new technology and innovation. It's enabling a Golden Age of Marketing. But this bounty of amazing technology also brings a multitude of strategic and management challenges. This isn't John Wanamaker's marketing...or Thomas Watson's IT.

      MarTech will prepare you to harness the potential of technology-powered marketing. Whether you're in marketing, IT, or a digital business unit, this conference will answer these key questions:

      1. What are the innovative technologies impacting marketing today - and tomorrow?
      2. How do we support new marketing strategies with the right technology strategies?
      3. How can technology transform our marketing operations and customer experiences?
      4. What management practices do we need to govern this new breed of marketing?
      5. How do we develop talent and culture to leverage marketing technology investments?
      Read more

      http://www.martechconf.com/
  • Aug
    20
    • Olympic Valley California
      Aug. 20, 2014

      Social Media Insider Summit

      Conference/Events ★ Featured


      Just the fact that the Social Media Insider Summit is now in its fifth year shows how mature the medium has become. But what does social media 3.0 look like? It’s data-driven: marketers are increasingly looking at ways not only to use data better but to merge social data with other data streams. It’s fragmented: even as Facebook and Twitter grab most of the money, and attention, newer platforms from Pinterest to Vine to Snapchat are garnering lots of interest from marketers.

      Oh … and it’s expensive. With several studies showing that organic reach may have become nigh impossible on Facebook, the maturity of it, and a few other, older platforms means marketers have to pay to play. Having friends or followers no longer guarantees that organic social marketing will gain traction, meaning that paid media is now the answer. In short, social marketing continues to innovate both on the front-end and the back-end, but some of the things that typified it in the early days, are dying off.  The Social Media Insider Summit will take a close look at this dynamic marketplace.

      As is always the case at MediaPost Summits, attendees will have unparalleled informal networking opportunities, whether they are connecting on the golf course, during a nighttime dinner on Lake Tahoe, or by the pool. The Social Media Insider Summit promises once again to be the perfect mixture of content, networking and fun. See you there!

      Read more

      http://www.mediapost.com/socialmediainsidersummit/
    • Rosemont Illinois
      Aug. 20, 2014 - Aug. 21, 2014

      Social + Mobile: Show Me the Money! Conference

      Conference/Events
      Tags: Advertising Marketing Media Buying/Selling Media Planning

      Social and mobile advertising are continuing to grow at a rapid rate - do you have a plan to monetize them? Social + Mobile - Show Me the Money! will provide case-study examples for both social and mobile revenue strategies along with updates from all of the major social players. Speakers include executives from Facebook, LinkedIn, Pinterest, Google, Instagram, Mobile Marketing Association, and others. Read more

      http://www.cvent.com/events/2014-social-mobile-conference/event-summary-83c5506320e846338ac8acc1cfe3330e.aspx
  • Sep
    04
  • Sep
    06
    • Washington District Of Columbia
      Sept. 6, 2014 - Sept. 12, 2014

      ADWKDC

      Conference/Events
      Tags: Advertising Branded Content Branded Entertainment Marketing Media Buying/Selling Media Planning

      ADWKDC is the region's largest and most diverse hands-on, networking-driven, training conference for advertising, marketing, digital, technology, public affairs, social media, event marketing, and traditional media leaders. Now in it's 11th year, the DC Ad Club is bringing together business, creative, and technology leaders from the advertising, marketing, and media industry for the most current and relevent week of learning in the mid-Atlantic region. Up-to-date information including events, speakers, and registration is available on the website at ADWKDC Read more

      http://www.advertisingweekdc.com/
  • Sep
    07
    • Coronado California
      Sept. 7, 2014 - Sept. 10, 2014

      iMedia Brand Summit: Marketing in an Always-On World

      Conference/Events
      Tags: Advertising Branded Content Branded Entertainment Marketing Media Buying/Selling Media Planning

      You're no longer a digital marketer. You're a marketer in a digital world. Silos that still exist within brand marketing departments neglect the new consumer reality and fail to capitalize on the tremendous opportunities related to truly integrated and omni-channel campaigns.

      This September, join senior brand marketers for three days to collaborate, network, break down barriers, and share successes relative to:

      * Current trends driving brand marketers to rethink existing media models
      * The latest partners and technologies that are helping brands bridge the online-offline gap
      * Strategies for achieving scale while maintaining nimbleness
      * New best practices in marketing management, infrastructure, and accountability
      * Best practices: social marketing and the role of enterprise vs. campaign tactics

      Read more

      http://bit.ly/1g2Pb7Y
  • Sep
    14
    • Montauk New York
      Sept. 14, 2014

      Video Insider Summit

      Conference/Events ★ Featured

      This September's Video Insider Summit will give attendees the insights they need to succeed right now in their video buying and planning efforts. Hear case studies from leading brands who have been able to turn a a video series into results, how to create a killer distribution strategy, plus the latest tips and tricks for creating compelling and impactful content.

      Further, people who come to the Video Insider Summit will also get something that too often is missing from the long roster of industry conferences – the chance to really network.


      Spend three days in Montauk building relationships and exchanging knowledge with industry innovators. Our half-day content sessions followed by resort activities, cocktails and dinner parties provide the perfect mix of intense knowledge sharing and connections with thepeople you want to meet and need to know.

      Read more

      http://www.mediapost.com/videoinsidersummit/
  • Sep
    15
  • Sep
    16
    • Las Vegas Nevada
      Sept. 16, 2014 - Sept. 18, 2014

      2014 ERA D2C Convention

      Conference/Events

      Every year, the D2C Convention hosts over 3,400 of the leading direct response marketing professionals. With unlimited networking opportunities and the biggest show floor in the industry, this is the one show where you will grow your business, learn best practices from marketing experts, and get face to face with the biggest names in the direct response industry. Read more

      http://www.retailing.org/d2c/
    • Boston Massachusetts
      Sept. 16, 2014

      FutureM

      Conference/Events
      Tags: Advertising Branded Content Marketing

      Known as the must-attend event for discovering what's next, MITX's FutureM brings together marketing and technology innovators to contemplate and celebrate the future of Marketing.  FutureM is about integrating traditional marketing, digital marketing, R&D, product development and all other parts of an organization that impact customer engagement and purchasing decisions; all hosted at the Boston Convention and Exhibition Center. Read more

      http://futurem.org/
  • Sep
    22
    • New Orleans Louisiana
      Sept. 22, 2014 - Sept. 24, 2014

      LEADING IN LOCAL: SMB Digital Marketing

      Conference/Events
      Tags: Advertising Marketing Media Buying/Selling Media Planning

      Small businesses represent the largest volume of potential customers for digital media and marketing solutions. BIA/Kelsey estimates that there are more than 10 million-plus SMBs in the U.S. already deploying digital solutions.

      • What are the best digital and mobile tools and solutions for SMBs?
      • What is the best way to engage them?
      • What will be the breakout trends for 2014 and beyond?

      Join us in New Orleans, Sept. 22-24, for LEADING IN LOCAL: SMB Digital Marketing, where we will examine the leading edge of small-business marketing innovation, including digital/online media, local sales strategies, merchant outreach, social media, local search, mobile strategies and customer retention solutions.

      Read more

      http://www.biakelsey.com/LeadinginLocalSMBDigital
    • Poland International
      Sept. 22, 2014 - Sept. 24, 2014

      The International Conference on Education Technologies and Computers (ICETC2014)

      Conference/Events
      Tags: Advertising Branded Content Branded Entertainment Marketing Media Buying/Selling Media Planning

      All registered papers will be included in SDIWC Digital Library. The published proceedings will then be indexed in ResearchBib. In addition, it will be reviewed for possible inclusion within the INSPEC, EI, DBLP, Microsoft Academic Research, ResearchGate, and Google Scholar Databases. BEST selected papers will be published in one of the following indexed journals:

      - IJNCAA (ISSN: 2220-9085; Ulrichsweb, ProQuest, etc.)
      - IJDIWC (ISSN: 2225-658X; Index Copernicus, DOAJ, etc.)
      - IJCSDF (ISSN: 2305-0012; Scirus, EBSCOhost, etc.)
      - IJEMST (ISSN: 2147-611X; Journal Seek, Index Copernicus, etc.)
      - IJESMA (ISSN: 1941-627X; Ulrich's Periodicals Directory, etc.)
      - Journal of Higher Education (e-ISSN 2146-7978)
      - IJICTE (ISSN: 1550-1337; SCOPUS, DBLP, ACM Digital Library, etc.)
      - IJTEM (ISSN: 2155-5605; DBLP, INSPEC, Journal TOCs, etc.)


      TOPICS ARE NOT LIMITED TO:

      - AV-Communication and Multimedia
      - Assessment Software Tools
      - Authoring Tools and Content Development
      - Collaborative Learning
      - Context Dependent Learning
      - Course Design and E-Learning Curriculae
      - Digital Libraries for E-Learning
      - Distance and E-Learning in a Global Context
      - E-Learning Platforms, Portals
      - E-Testing and new Test Theories
      - Educating the Educators
      - Groupware Tools
      - Immersive Learning
      - Intelligent Tutoring Systems
      - International Partnerships in Teaching
      - Learning Organization
      - Medical Applications
      - Mobile Learning (M-learning)
      - Pedagogy Enhancement with E-Learning
      - Simulated Communities and Online Mentoring
      - Supervising and Managing Student Projects
      - Teacher Evaluation
      - Technology Support for Pervasive Learning
      - Virtual Labs and Virtual Classrooms
      - Assessment Methods in Blended Learning Environments
      - Assessment and Accreditation of Courses and Institutions
      - Blended Learning
      - Computer-Aided Assessment
      - Cooperation with Industry in Teaching
      - Critical Success Factors in Distance Learning
      - Distance Education
      - E-Learning Hardware and Software
      - E-Learning Success Cases
      - E-learning in Electrical, Mechanical, Civil and information engineering
      - Errors in E-Learning
      - Higher Education vs. Vocational Training
      - Impact and Achievements of International Initiatives
      - Interdisciplinary Programs for Distance Education
      - Joint Degrees
      - Lifelong Learning: Continuing Professional Training and Development
      - Metrics and Performance Measurement
      - Ontologies and Meta-Data Standards
      - Security Aspects
      - Standards and Interoperability
      - Synchronous and Asynchronous Learning
      - Technology Enhanced Learning
      - Theoretical Bases of E-Learning Environments
      - Web-based Learning, Wikis and Blogs


      PAPER SUBMISSION GUIDELINES:

      - Researchers are encouraged to submit their work electronically. Full paper must be submitted (Abstracts are not acceptable).
      - Submitted paper should not exceed 15 pages, including illustrations. All papers must be without page numbers.
      - Papers should be submitted electronically as pdf format without author(s) name.

      Read more

      http://bit.ly/19CkJ52
  • Sep
    24
    • Cambridge Massachusetts
      Sept. 24, 2014 - Sept. 26, 2014

      New Metrics'14

      Conference/Events
      Tags: Branded Content Marketing

      Leading businesses are creating and valuing entirely new forms of positive environmental AND social impact as well as quantifying previously ignored costs and risks. This 3-day Sustainable Brands event in partnership with MIT Sloan School of Management showcases new approaches to valuing risk and impact, explores new frontiers in setting company goals and shares new solutions in ICT and data management. The evolution of business metrics continues with vigor within the Sustainable Brands community. Define your success in the new economy with expanded methods for measuring risk and identifying new forms of value.

      Read more

      http://sbshare.co/1pNwaKs
  • Sep
    30
    • Los Angeles, California California
      Sept. 30, 2014

      OMMA Premium Display

      Conference/Events ★ Featured

      Big stories still need telling, even in a marketing world of big data, bigger demand side platforms and cries of accountability and attribution from all quarters. The human touch, creativity, rich engagements continue to do the heavy lifting of building brands and raising awareness. But how are digital age storytellers merging their poetry with technology? At our annual OMMA Premium Display in LA we move the arguments beyond man vs. machine, premium vs. programmatic, and look at how technology and creativity are working better together.

      How are the media planners themselves defining the “premium” buy in a larger mix of online, offline and programmatic ads? How are both publishers and agency creatives better leveraging not only the wider bandwidth and toolset of cross-platform media, but how are they using data to make the storytelling better and more effective? Are marketers really leveraging mobile for its unique engagement properties? Or are they treating it as just another screen size? And now that Internet radio has achieved scale and proliferated off the desktop, into phones and cars, is audio the next area for high impact creativity?

      At OMMA Premium we bring the storytellers and the robots together to see how technology and data make, target and measure more engaging tales.
      Read more

      http://www.mediapost.com/ommapremiumdisplay/
    • New Orleans Louisiana
      Sept. 30, 2014 - Oct. 2, 2014

      American Marketing Association's 2014 Annual Marketing Conference

      Conference/Events
      Tags: Marketing

      Spend September 30 - October 2nd in New Orleans at the second annual AMA Annual Marketing Conference!

      Last year over 400 attendees gathered in New Orleans to experience the convergence of best practices, emerging trends, the latest innovations, insightful observations and the resulting conversations that could only have happened at an event of this caliber.

      Read more

      www.ama.org/annualconference
  • Oct
    01
    • Los Angeles, California California
      Oct. 1, 2014

      OMMA Audience Targeting

      Conference/Events ★ Featured

      Resistance is futile. The shift in advertising from buying media to assembling audiences is being driven by technology, limitless supply, and torrents of widely available data. The great uncoupling of audience from media is upon us. Why rely on marquee content for assembling a loose and sometimes wasteful proxy for the people a brand needs to talk? Technology is more than able to find those same people more efficiently and usually faster and at less cost. This is more than a trend; it is a seismic upending of over a century of media buying and making.
      What are the consequences for the entire media industrial complex?

      Why use commodity audience buying when you can interact with consumers at the point when they are MOST engaged in the topic related to your brand? Smart companies are moving from buying cheap audiences to using data to create engagement-oriented, contextually relevant conversations. We know that content – in the right context - outperforms audience buying hands down, and the ability to target these segments is becoming much more sophisticated and social. It's time for data to get smart.

      Read more

      http://www.mediapost.com/ommaaudiencetargeting/
    • New York New York
      Oct. 1, 2014

      2014 OMMA Awards

      Conference/Events ★ Featured

      The OMMA Awards celebrate the year's most innovative and brilliant online advertising creative, campaigns and web sites across 65 categories within three disciplines. In 2006, the OMMA Awards were created to honor agencies and advertisers that push the potential of online creative. As we enter our seventh year we are proud to have recognized the best campaigns in the business.   Read more

      http://www.mediapost.com/ommaawards/
  • Oct
    02
    • Los Angeles, California California
      Oct. 2, 2014

      OMMA RTB

      Conference/Events ★ Featured

      Programmatic platforms seem poised to devour the world of advertising only four years after that puzzling RTB acronym became familiar. But now the game gets serious – as high CPM video, direct, mobile and even TV inventory starts leveraging these technologies and the platforms become core to both buying and selling. Time for a maturity check. Are these technologies, processes, and ready to grow up? As the longest running conference series on all things programmatic, OMMA RTB, enters its third year of international gatherings on the topic, we grill industry leaders on whether the exchange economy really has met and overcome its challenges.

      Has the real time auction model produced a rational market of pricing, better quality inventory and reliable targeting? Has the long-promised transparency in the marketplace really advanced beyond early rhetoric, or are agencies and publishers still playing shell games with the real nature of inventory, mark-ups, data sources? Facebook’s FBX inventory was expected to disrupt the RTB economy with more reliable inventory, transparency and analytics, but how has it reoriented the market? Big bets are being placed on the role of RTB practices for monetizing mobile, but is the wish well ahead of the technological capabilities. 
      Read more

      http://www.mediapost.com/ommartb/
  • Oct
    05
  • Oct
    06
  • Oct
    07
    • New York New York
      Oct. 7, 2014 - Oct. 8, 2014

      The Hub Live Brand Experience Symposium

      Conference/Events
      Tags: Marketing

      Meet the marketing chiefs for some of the world's most iconic brands and see, touch and feel how they make the brand experience come alive for their customers: online, in-store, on-the-go and everywhere else. It will be an awesome experience for you and your team.

      Read more

      www.hubmagazine.com/live
  • Oct
    08
    • New York, New York
      Oct. 8, 2014 - Oct. 9, 2014

      C3

      Conference/Events
      Tags: Advertising Marketing

      We believe that the future marketing team breaks the silo between creativity and analysis. Rather than separate the search, social, content and analysis teams, we believe the most successful companies will pull their SEOs, analysts, and social managers together into one cohesive team.

      We want to invite you join us at C³ 2014 to experience the dawn of a new era in search marketing. Register today to take advantage of Early Bird Pricing.

      C³ 2014 will gather 1000 marketers from around the world to work together and share tactics, insight, and ideas in a collaborative environment. Join us as we pull industry leaders and marketing professionals together to change the face of digital marketing. Read more

      http://c3.conductor.com/
  • Oct
    13
    • London International
      Oct. 13, 2014

      OMMA Audience Targeting

      Conference/Events ★ Featured

      At OMMA Audience Targeting we drill into the many ways that the great shift from media to audience buying changes almost everything. For publishers, the challenge to their core business model is clear, but how are they now engaging in the data game to assert the superior value of their audiences in a controlled context? But what is an “audience,” anyway? With so many potential signals from countless data points, behavioral, demographic, transactional and location-based, which ones really maps against your goals? Is location and proximity to the point of sale really the best signal? And once you know who to target, how do you manage to reach them across all of the screens they consult each day? 

      Moving from media to audience buying is far from a simple flip of old practices, learn how the new approach rattles the entire media supply chain. Read more

      http://www.mediapost.com/ommaaudiencetargetingeurope/
  • Oct
    14
    • London International
      Oct. 14, 2014

      OMMA RTB

      Conference/Events ★ Featured

      Programmatic platforms seem poised to devour the world of advertising only four years after that puzzling RTB acronym became familiar. But now the game gets serious – as high CPM video, direct, mobile and even TV inventory starts leveraging these technologies and the platforms become core to both buying and selling. Time for a maturity check. Are these technologies, processes, and ready to grow up? As the longest running conference series on all things programmatic, OMMA RTB, enters its third year of international gatherings on the topic, we grill industry leaders on whether the exchange economy really has met and overcome its challenges. 


      Has the real time auction model produced a rational market of pricing, better quality inventory and reliable targeting? Has the long-promised transparency in the marketplace really advanced beyond early rhetoric, or are agencies and publishers still playing shell games with the real nature of inventory, mark-ups, data sources? Facebook’s FBX inventory was expected to disrupt the RTB economy with more reliable inventory, transparency and analytics, but how has it reoriented the market? Big bets are being placed on the role of RTB practices for monetizing mobile, but is the wish well ahead of the technological capabilities. 

      Read more

      http://www.mediapost.com/ommartbeurope/
  • Oct
    15
  • Oct
    18
  • Oct
    19
    • Scottsdale Arizona
      Oct. 19, 2014 - Oct. 21, 2014

      BOLO Conference 2014

      Conference/Events

      Don’t just think outside the box. Burn it. Then blaze a new trail.

      BOLO 2014 will take place October 19-21. Agency leaders, we’re ready for you.

      At BOLO 2014, we will present a mix of current thought-leaders and up-and-coming digital marketing visionaries to give you a fresh yet grounded perspective on how to move your agency forward into the next stage of marketing evolution.

      We like to keep things meaningful, so we allow just 250 of our agency friends to register before the doors close. If you’re ready to be the change, make your intention known.

      Read more

      http://boloconference.com/2014/
  • Oct
    20
    • San Diego California
      Oct. 20, 2014 - Oct. 21, 2014

      AMA Marketing Workshops

      Conference/Events
      Tags: Marketing

      Due to the overwhelming success of the spring AMA Marketing Workshops, the event is back for a second offering this year! Join us in San Diego this October 20-21 for an intensive two-day event that will arm you with tools to tackle and solve your most pressing challenges. From content marketing to SEO, you’ll hear from experts on what’s working and what’s not in today’s changing environment.

      Read more

      www.ama.org/workshop
  • Oct
    21
    • Chicago Illinois
      Oct. 21, 2014

      OMMA Chicago

      Conference/Events ★ Featured

      At the first OMMA Chicago on October 21 & 22, MediaPost brings some of its strongest editorial coverage to life across two days of in-depth discussions on the core challenges of digital marketing. From programmatic and data driven ad platforms to automation that transforms agency culture, from navigating the scale and ethics issues of native advertising to new social strategies for mobile screens, we explore the broad range of topics relevant to all in the media economy. In ad tech, data, social, video, and mobile arenas, media buyers and planners are being challenged to work in real time, with relentless iteration and the constant pressure to prove ROI.

      ‘Real-time’ is the buzzword du jour, but it barely touches the profound impact that digital ad technology, social media, and mobility are having on all aspects of what marketers do. This is more than just brands engaging in the daily zeitgeist. It is ad platforms that make judgments on who to serve which ad faster than a traditional media buyer can bat an eye. It is about consumers making decisions whether to buy -- or not to buy -- your product in a matter of minutes, but referencing multiple online and offline sources to get there. It is about brands as live entities on social channels conversing with customers 24/7. It is about a still-new personal screen users are accessing up to 20 or more times a day. It is about an environment so cluttered with ads of such low value, publishers are struggling to redefine “premium” inventory as ads that are fully woven into the immediate content experience.

      At OMMA Chicago, the industry’s leading practitioners share the latest industry learnings in 'real-time.' Read more

      http://www.mediapost.com/omma-chicago/
    • Kuala Lumpur International
      Oct. 21, 2014 - Oct. 22, 2014

      Sustainable Brands '14 Kuala Lumpur

      Conference/Events
      Tags: Branded Content Marketing

      The first Asian country as part of our global conference network, Malaysia, will bring another welcomed perspective as sustainability and design leaders gather from around the world. Learn from global thought leaders and practitioners as they discuss earnest ways forward towards a sustainable economy that delivers net good for customers and the world. Read more

      http://sustainablebrandskl.com/
  • Oct
    22
  • Oct
    26
    • Sone Mountain Georgia
      Oct. 26, 2014 - Oct. 28, 2014

      iMedia Breakthrough Summit: The Next Wave of Marketing

      Conference/Events
      Tags: Advertising Marketing Media Buying/Selling Media Planning

      In an industry where disruption is a constant, the iMedia Breakthrough Summit is where marketers go to gain perspective on the latest platforms, media models, emerging startups, and opportunities that will drive the future of the advertising landscape.

      This 2.5-day summit gives senior marketing executives access to rich networking and programming that revolves around innovation. Topics and features include:

      * The newest mobile, local, social, video, and content marketing strategies
      * Consumer behavior insights and tech adoption trends
      * Privacy, policy, and platform issues surrounding personalization
      * The Next Wave Innovation Showcase, featuring the hottest emerging startups in marketing technology

      Read more

      http://bit.ly/1dvHuCS
  • Oct
    30
    • New York New York
      Oct. 30, 2014

      Industry Leader Forum

      Conference/Events
      Tags: Advertising Marketing Media Buying/Selling Media Planning

      Industry Leader Forum - Multicultural and Millennial Mandate Avoiding Blind Spots to Unlock Exponential Growth. You've seen the numbers. You know Multicultural Millennials will rule the world by 2020. So why are we all still focused on today's target vs. tomorrow's growth? Why are we tweaking old demo-based plans vs. investing in new loyal targets? This is our Multicultural Millennial Mandate. We need to rethink growth and act NOW. Leading advertisers, agency, media and research execs share perspectives, plans and pleas on what it takes to win with this audience. October 30. One day in NYC to unlock your new growth footprint. Make an impact. Drive growth in the C-suite: today's target = tomorrow's growth.


      Multicultural and Millennial Mandate
      Avoiding blind spots to unlock exponential growth

      You've seen the numbers. You know Multicultural Millennials will rule the world by 2020. So why are we all still focused on today's target vs. tomorrow's growth?

      Why are we tweaking old demo-based plans vs. investing in new loyal targets?

      This is our Multicultural Millennial Mandate

      We need to rethink growth and act NOW.

      Leading advertiser, agency, media and research execs share perspectives, plans and pleas on what it takes to win with this audience.

      - See more at: http://thearf.org/ilf-2014.php#sthash.sQpp6gs2.dpuf

      ILF

      Multicultural and Millennial Mandate
      Avoiding blind spots to unlock exponential growth

      You've seen the numbers. You know Multicultural Millennials will rule the world by 2020. So why are we all still focused on today's target vs. tomorrow's growth?

      Why are we tweaking old demo-based plans vs. investing in new loyal targets?

      This is our Multicultural Millennial Mandate

      We need to rethink growth and act NOW.

      Leading advertiser, agency, media and research execs share perspectives, plans and pleas on what it takes to win with this audience.

      October 30. One day in NYC to unlock your new growth footprint. Make an impact. Drive growth in the C-suite:  today's targets = tomorrow's growth.

      - See more at: http://thearf.org/ilf-2014.php#sthash.sQpp6gs2.dpuf
      Read more

      http://thearf.org/ilf-2014.php
  • Nov
    03
    • London International
      Nov. 3, 2014 - Nov. 5, 2014

      Sustainable Brands '14 London

      Conference/Events
      Tags: Advertising Branded Content Branded Entertainment Marketing Media Buying/Selling Media Planning

      Connect with Sustainability Executives, Brand Strategists, Design & Innovation Leaders, and Marketing & Communication Stakeholders Leaders as the Sustainable Brands London Conference convenes to drive innovation that leads to enhanced business and brand value. Explore the Sustainable Brands Renaissance currently being set up, with incredible surges of new values, creativity and solutions and the role that brands play along the path toward sustainability. Participate in collaborative discussions alongside Unilever, Coca-Cola, Philips, MARS, and hundreds more as the Sustainable Brands community convenes face-to-face in London, England. November 3-5. Learn more at www.SB14London.com Read more

      www.SB14London.com
    • Atlanta Georgia
      Nov. 3, 2014 - Nov. 7, 2014

      2014 Advanced School of Marketing Research

      Conference/Events
      Tags: Marketing

      Learn how leading firms are using advanced marketing research techniques to better understand customers, increase sales, use media effectively, make new product development decisions and price products for increased profit in today’s challenging environment. We’ll dive into this and more at the weeklong Advanced School of Marketing Research in early November.

      Read more

      www.ama.org/advsmr
  • Nov
    04
    • New York New York
      Nov. 4, 2014

      7th Annual Video Everywhere Summit

      Conference/Events
      Tags: Advertising Branded Content Marketing Media Buying/Selling Media Planning

      The Video Everywhere Summit is a must-attend for any marketing, agency and digital place based network executive seeking actionable insights into the rapidly growing digital place based sector. The Summit is the only event truly dedicated to video neutral planning, activation, clients' use of multi-screen strategies and the role of digital place based media in today's media ecosystem. A wide range of dynamic panels, presentations and sessions will cover topics such as programmatic buying, cross-media, mobile activation, digital place based success, managing organizational growth, and more. An expansive, hands-on exhibit hall also will be open to attendees. Read more

      http://www.videoeverywheresummit2014.com
  • Nov
    07
    • Deer Valley Utah
      Nov. 7, 2014

      Email Insider Summit

      Conference/Events ★ Featured

      The Email Insider Summit is a unique event where the biggest brands and brightest minds caucus for three-days on state of email marketing. The event, hosted at a luxury resort, is perfectly structured to offer all attendees the most valuable mix of high-level sessions and networking functions. Read more

      http://www.mediapost.com/emailinsidersummit/
  • Nov
    10
    • Austin Texas
      Nov. 10, 2014 - Nov. 13, 2014

      AMA Symposium for the Marketing of Higher Education

      Conference/Events
      Tags: Marketing

      FOCUSING ON WHAT MATTERS MOST! Join your higher education marketing peers from all over the world at this event to discuss cutting edge approaches, new tools and technologies and the hottest trends on the forefront of higher education marketing. Register by October 13 and Save $100! Read more

      www.ama.org/highered
  • Nov
    12
    • Cambridge Massachusetts
      Nov. 12, 2014 - Nov. 13, 2014

      4A's CreateTech

      Conference/Events ★ Featured

      Our lives are now enmeshed with technology in more ways than we can count. The boundaries dividing humans, machines, and built environments are falling; everyday life is becoming a mesh of emerging cultures and behaviors. Technology is erasing old boundaries. Explore new territory at CreateTech 2014. 

      Read more

      http://createtech.aaaa.org
  • Nov
    17
    • Kuala Lumpur International
      Nov. 17, 2014 - Nov. 19, 2014

      The International Conference on Cyber-Crime Investigation and Cyber Security (ICCICS2014)

      Conference/Events
      Tags: Advertising Branded Content Branded Entertainment Marketing Media Buying/Selling Media Planning

      The conference aims to enable researchers build connections between different digital applications. The event will be held over three days, with presentations delivered by researchers from the international community, including presentations from keynote speakers and state-of-the-art lectures.


      RESEARCH TOPICS ARE NOT LIMITED TO:

      - Business Applications of Digital Forensics
      - Cyber Crime Investigations
      - Cyber Culture & Cyber Terrorism
      - Digital Forensic Processes and Workflow Models
      - Digital Forensics Process & Procedures
      - Digital Forensics Techniques and Tools
      - Embedded Device Forensics
      - Incident Response
      - Legal, Ethical and Policy Issues Related to Digital Forensics
      - Mobile / Handheld Device & Multimedia Forensics
      - Network and Cloud Forensics
      - Sexual Abuse of Children On Internet
      - Theoretical Foundations of Digital Forensics
      - Civil Litigation Support
      - Cyber Criminal Psychology and Profiling
      - Digital Forensic Case Studies
      - Digital Forensics & Law
      - Digital Forensics Standardization & Accreditation
      - E-Discovery
      - Hacking
      - Information Warfare & Critical Infrastructure Protection
      - Malware & Botnets
      - Money Laundering
      - Online Fraud
      - Software & Media Piracy
      - Theories, Techniques and Tools for Extracting, Analyzing and Preserving Digital Evidence

      Researchers are encouraged to submit their work electronically. All papers will be fully refereed by a minimum of two specialized referees. Before final acceptance, all referees comments must be considered.


      Read more

      http://sdiwc.net/conferences/2014/iccics2014/
  • Dec
    07
  • Dec
    10
    • Deer Valley Utah
      Dec. 10, 2014

      Search Insider Summit

      Conference/Events ★ Featured

      Twice a year, the best minds in the search marketing industry get together to share cutting edge information and experience on search marketing in a think-tank environment, exploring new technology, strategies and tactics for effective campaigns, challenging what’s working (and what’s not), and taking an in-depth look at where the channel is going. (And that’s just during the mornings!) Afternoons and evenings are filled with adventurous networking activities, fabulous dining experiences and cocktail parties with top marketing and agency executives. Read more

      http://www.mediapost.com/searchinsidersummit/
  • Feb
    13
    • San Antonio Texas
      Feb. 13, 2015 - Feb. 15, 2015

      2015 Winter Marketing Educators' Conference

      Conference/Events
      Tags: Marketing

      The goal of the AMA Winter 2015 conference is to bridge current research in marketing to an increasingly global, digital and highly connected world. As part of this conference, we will focus on a critical assessment of where our field is, and the theories that guide our current thinking. We will identify areas where we need to have additional frameworks and research to help cope with the changes that are taking place within marketing. The conference will focus on taking stock of the current state-of-the-art with regard to marketing scholarship, and help define new themes or areas where our theory is not developed.
       
      Read more

      www.ama.org/wintered
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