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Learn how leading firms are using advanced marketing research techniques to better understand customers, increase sales, use media effectively, make new product development decisions and price products for increased profit in today’s challenging environment. We’ll dive into this and more at the weeklong Advanced School of Marketing Research in early November.
2014 Advanced School of Marketing Research
- 3475 Lenox Road, Atlanta Georgia
- Nov. 3, 2014 - Nov. 7, 2014
Start Time: 7:30 AM - www.ama.org/advsmr
Learn how leading firms are using advanced marketing research techniques to better understand customers, increase sales, use media effectively, make new product development decisions and price products for increased profit in today’s challenging environment. We’ll dive into this and more at the weeklong Advanced School of Marketing Research in early November.
Who Should Attend:
This course is designed for professional marketing researchers who have a solid base of experience in the field and who understand how marketing research works. Managers of the marketing research function will also benefit by becoming more familiar with advanced research methods and seeing how they are applied across a wide array of industries and problems.
Download full agenda here
Register before 10/6/2014 11:59 PM for early registration fee.
Contact: Kari Mueller American Marketing Association , 312-542-9000, kmueller@ama.org
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