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AMA Digital Marketing 2014

  • 205 North Michigan Avenue, 10th Floor, Chicago Illinois
  • Oct. 6, 2014 - Oct. 7, 2014
    Start Time: 8:00 AM
  • www.ama.org/tsdigital

This two-day program will take you through the core disciplines of digital marketing from digital display to social media with specific emphasis on digital and web analytics.  You will also learn what’s needed to build a digital marketing team and map out your long-term digital marketing maturity roadmap. This course will combine the why behind digital consumer behavior with the what of the tools and tactics and the how of the latest techniques that are the cornerstone of a successful digital marketing program.

Digital Marketing - Who Should Attend:

  • Traditional and digital marketing leaders
  • Brand managers
  • Social media professionals
  • Agency account managers with digital-centered accounts

Contact: Kari Mueller American Marketing Association , 312-542-9000, kmueller@ama.org