Optimizing Your Ad Production Spend: An Integrated Approach

• 599 Lexington Avenue, New York New York
• Nov. 12, 2014
  Start Time: 9:00 AM
• http://www.ana.net/training/show/id/AP-NOV14

You’ll go behind the scenes for an insider’s look at the latest processes, best practices and cost efficiencies for getting the most value out of your ad productions.  With a focus on integrating broadcast, print, and digital, this seminar will provide the tools and resources for effective and efficient productions.

In addition to learning the flow of content creation across all media channels, we’ll also review the responsibilities for each role in the integrated production process.  

Contact: Kristin Farrell Association of National Advertisers , (212) 455-8078, kfarrell@ana.net