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In the constantly changing marketing ecosystem, agencies continue to refine and redefine their value proposition in order to remain relevant. Brands are slowly moving programmatic technology in-house and developing automated, always-on programs for almost every marketing channel. When this shift becomes a broader reality, with agencies continuing to lose media dollars, will we see agencies become purely strategic or creative partners?
Request your invitation to the iMedia Agency Summit to learn more: http://www.imediaconnection.com/requestinvite
iMedia Agency Summit: The Dynamic Agency Model
- Terranea Resort, Rancho Palos Verdes California
- May 3, 2015 - May 6, 2015
- http://www.imediaconnection.com/summits/36923.asp
In the constantly changing marketing ecosystem, agencies continue to refine and redefine their value proposition in order to remain relevant. Brands are slowly moving programmatic technology in-house and developing automated, always-on programs for almost every marketing channel. When this shift becomes a broader reality, with agencies continuing to lose media dollars, will we see agencies become purely strategic or creative partners?
Request your invitation to the iMedia Agency Summit to learn more: http://www.imediaconnection.com/requestinvite
iMedia is the most influential community of senior marketers in a rapidly evolving digital world.
Each year, the iMedia Summits and online community bring together the industry's most powerful brand and agency marketers with top business leaders and innovative technology and service providers.
In 2015, iMedia Summit attendees will represent over $3.5B in spend.
Contact: Lizzie Serber iMedia , 949-382-7905, lizzie@imediaconnection.com
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