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Health Care Marketing


This seminar offers proven approaches to proactive health care marketing with specific action steps, strategies, techniques and tactics to move markets and increase visibility, awareness, understanding, market share and profitability.

Learn

  • How to seize opportunities resulting from reform, medical advances, demands for quality and outcomes
  • Insights into consumer needs, behaviors and successful targeting tactics. 
  • Techniques to engage physicians, employees and other stakeholders as partners, referrers and marketing ambassadors
  • The latest in branding, brand equity, buzz and creative content creation
  • Fresh, innovative approaches to marketing, research, social media, messaging, profitable partnerships and community building

Contact: Marla Chupack American Mareketing Association , 312-542-9000, mchupack@ama.org

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