Posterscope Adds New Outposts, Expands Into Vegas, Miami
Both offices will offer a full range of out-of-home media services, including planning, buying, research and production, as well as experiential marketing initiatives, and digital out-of-home media services via affiliations with Posterscope's The Brand Experience and Hyperspace units, respectively.
The Las Vegas office will be run by Managing Director Jaime Konzelman, who previously was an account manager at out-of-home specialist shop Vector Media.
The Miami office will be overseen by Managing Director Beatriz Planas, who had been a sales manager at Lamar Advertising in Puerto Rico.
The additions mark five regional offices for Posterscope in the U.S., which also has outposts in St. Louis, Seattle and Denver.