Good News: Sinclair 4Q Revs Rise, Beat Forecast

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A slightly improving TV business will benefit of one of the nation's large TV station groups.

Sinclair Broadcast Group -- which operates 58 television stations in 35 markets, covering 22% of U.S. television households -- said its fourth-quarter revenues will now be at $153.8 million, up from a forecast of $143.3 million. The station's group revenues will now be 6.5% lower than in 2008, when it was $164.4 million.

Perhaps one of the best pieces of news comes from automotive advertising, which Sinclair said rose during the period. Increased business came from both auto dealers and domestic manufacturers.

The company also noted that the auto category will be down by approximately 4.0% in the fourth quarter versus its prior estimate for auto to be down by high teens.

In addition, Sinclair announced that affiliation agreements with the ABC Network for nine stations it owns and/or operates have been extended for one month while the two sides continue to negotiate. The network affiliation agreements were due to expire on Dec. 31, 2009.

Actual fourth-quarter results will be reported Feb. 17.

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