News Brief

Who Buys Fat-Free Food?

Top 10 DMAs in which reside adults who buy foods labeled as fat-free:

1 San Antonio, TX

2 El Paso (Las Cruces), TX-NM

3 Mobile-Pensacola (Ft. Walton Beach), AL-FL

4 Hartford & New Haven, CT

5 Providence-New Bedford, RI-MA

6 Tampa-St.Petersburg (Sarasota), FL

7 Harlingen-Weslaco-Brownsville-McAllen, TX

8 Boston (Manchester), MA-NH

9 Ft. Myers-Naples, FL

10 Philadelphia, PA

Source: GfK MRI’s Market-by-Market study

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